About Nature's Bakery
Nature's Bakery is a Consumer company based in Reno (United States) founded in 2010 by Sam Marson and Dave Marson, and was acquired by Kind in December 2020. Snacks brand. The company has 276 employees. Its website naturesbakery.com draws about 37 thousand monthly visits. Nature's Bakery offers products and services including Fig Bars, Brownie Bars, Fig Bar Minis, and Oatmeal Crumble Bars. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its legal entity is BELLA FOUR BAKERY, INC. Its competitors include Panera Bread, Mondelez International and Mars; 1 of its 3 listed competitors has raised funding.
Company details
Natures Bakery was established in 2010 in Reno, United States, by co-founders Sam Marson and Dave Marson. Operations focus on the snacks sector, where products such as bars and brownies are manufactured with claims of being gluten-free and organic. Sales are conducted globally through online channels, supporting distribution to various markets without physical retail emphasis.
- Headquarters Reno, United States
- Employees 276
- Founders Sam Marson, Dave Marson
- Stage Acquired
- SectorsConsumer
- Website naturesbakery.com
- Social LinkedIn X Facebook
- Acquired by Kind (Dec 2020)
- Legal Name Bella Four Bakery, Inc.
- Investors
- Employee Count276
- Acquired byKind
(Dec 2020)
Products & Services of Nature's Bakery
Nature's Bakery offers a comprehensive portfolio of products and services, including Fig Bars, Brownie Bars, Fig Bar Minis, and Oatmeal Crumble Bars.
Soft-baked bars made with whole grains and real fruit for healthy snacking.
Wholesome chocolate bars using plant-based ingredients for on-the-go treats.
Mini versions of fig bars for convenient, portable snacking options.
Baked bars with oats and fruit for a nutritious daily snack.
Investors in Nature's Bakery
Nature's Bakery has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Kind Snacks.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Manufacturing and marketing branded protein bar products | 2004 | kindsnacks.com | New York, United States |
Investor details for Natures Bakery
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People of Nature's Bakery
6 people are tracked at Nature's Bakery (3 in leadership, 3 in team); the tracked headcount is 276.
| Name | Role | Group |
|---|---|---|
Sam Marson | Co-Founder | Leadership |
Dave Marson | Co-Founder | Leadership |
Chris Lansing | CEO | Leadership |
Jess Bradfield | Human Resources Site Leader | Team |
Scott Ansell | HR Leader | Team |
Dan Newbold | R&d Manager | Team |
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Timeline of Nature's Bakery
2 dated milestones of Nature's Bakery across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Nature's Bakery is founded.
- Exit Acquired by Kind.
Competitors of Nature's Bakery
Nature's Bakery has 3 listed competitors in our database, 1 of them funded. They include Panera Bread, Mondelez International and Mars.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| panerabread.com | 1987 | St. Louis, United States | $145.61M | Provider of bakery-cafe services and a loyalty program | ||
| mondelezinternational.com | 2012 | Chicago, United States | 6 | Multi-category convenience foods are produced and distributed globally. | ||
| mars.com | 1911 | Mclean, United States | Grains, legumes, snacks, pet care, and confectionery products are produced. |
Detailed competitors of Natures Bakery
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Web traffic of Nature's Bakery
The website of Nature's Bakery (naturesbakery.com) receives about 36.9K visits a month.
- Monthly visits36.9K
▲ 32.6% vs previous month
Websites whose visitors overlap most with Nature's Bakery. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
crazyfooddude.com | crazyfooddude.com | 100% | – | ||
naturalbeautylifestyle.com | naturalbeautylifestyle.com | 83% | – | ||
foodservicedirect.com | foodservicedirect.com | 83% | #71,591 | – | |
kingsford.com | kingsford.com | 73% | #463,737 | – | |
| kinder.com | 73% | 4.1M | #19,584 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Nature's Bakery
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Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Nature's Bakery (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Related news about Nature's Bakery
Complete news archive for Natures Bakery
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Frequently Asked Questions about Nature's Bakery
Nature's Bakery was founded in 2010.
Nature's Bakery is headquartered in Reno, United States. It is registered at Reno, Nevada, United States.
Nature's Bakery has 276 employees.
Natures Bakery was established in 2010 in Reno, United States, by co-founders Sam Marson and Dave Marson. Operations focus on the snacks sector, where products such as bars and brownies are manufactured with claims of being gluten-free and organic. Sales are conducted globally through online channels, supporting distribution to various markets without physical retail emphasis.
Nature's Bakery's top competitors include Panera Bread, Mondelez International and Mars.
Nature's Bakery offers Fig Bars, Brownie Bars, Fig Bar Minis, and Oatmeal Crumble Bars.
Nature's Bakery has 1 investor. Key investors include Kind Snacks.
Nature's Bakery operates through Bella Four Bakery, Inc..
Yes. Nature's Bakery was acquired by Kind in December 2020.