About NitroPay
NitroPay is a Media & Entertainment company based in St. Louis (United States) founded in 2017 by Matt Durrant and Cody Bye, and was acquired by Overwolf in May 2024. Ad network platform is provided for publisher ad delivery. Its website nitropay.com draws about 81 thousand monthly visits. Its focus areas include Enterprise Applications, AdTech, Ad Network and Cross-Device. Its competitors include Taboola, EX.CO and OpenWeb; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2017 in St. Louis, United States, NitroPay operates in the digital advertising sector. An ad network platform is supplied to publishers, where user behavior is collected to facilitate ad delivery. Integration with ad exchange platforms is supported, allowing responses to bids, selection of performing ads, and placement on publisher websites. Services encompass display, native, and video formats, along with analytics and user reports.
- Headquarters St. Louis, United States
- Founders Matt Durrant, Cody Bye
- Stage Acquired
- SectorsMedia & Entertainment
- Emailβ’β’β’β’β’β’β’β’
- Website nitropay.com
- Social LinkedIn Facebook
- Acquired by Overwolf (May 2024)
Investors in NitroPay
NitroPay has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Overwolf.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Custom overlay apps for PC games are developed. | 2009 | overwolf.com | Ramat Gan, Israel |
Investor details for NitroPay
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- Round participation
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People of NitroPay
2 people are tracked at NitroPay (2 in leadership).
| Name | Role | Group |
|---|---|---|
Matt Durrant | Co-Founder | Leadership |
Cody Bye | Co-Founder | Leadership |
Complete people profiles for NitroPay
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of NitroPay
2 dated milestones of NitroPay across 7 years, from founding to its latest funding, stage changes and deals.
- Founded NitroPay is founded.
- Exit Acquired by Overwolf.
Competitors of NitroPay
NitroPay has 3 listed competitors in our database, 3 of them funded. They include Taboola, EX.CO and OpenWeb.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| taboola.com | 2007 | New York, United States | $160M | 281 | Ad network platform is utilized for content recommendations and monetization. | |
| ex.co | 2012 | New York, United States | $69.2M | Content management platform | ||
| openweb.com | 2012 | New York, United States | $393M | Cross-device ad network is provided for conversation-based advertising. |
Detailed competitors of NitroPay
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of NitroPay
The website of NitroPay (nitropay.com) receives about 81.1K visits a month.
- Monthly visits81.1K
▲ 10.4% vs previous month
Websites whose visitors overlap most with NitroPay. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
indiegamewebsite.com | indiegamewebsite.com | 100% | #912,202 | β | |
| twitch.tv | 93% | 1.1B | #44 | View details | |
indiegamereviewer.com | indiegamereviewer.com | 86% | #531,129 | β | |
wecoach.gg | wecoach.gg | 86% | #290,137 | β |
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as NitroPay (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Frequently Asked Questions about NitroPay
NitroPay was founded in 2017.
NitroPay is headquartered in St. Louis, United States. It is registered at St. Louis, Missouri, United States.
Founded in 2017 in St. Louis, United States, NitroPay operates in the digital advertising sector. An ad network platform is supplied to publishers, where user behavior is collected to facilitate ad delivery. Integration with ad exchange platforms is supported, allowing responses to bids, selection of performing ads, and placement on publisher websites. Services encompass display, native, and video formats, along with analytics and user reports.
NitroPay has 1 investor. Key investors include Overwolf.
Yes. NitroPay was acquired by Overwolf in May 2024.
