About NOOE
NOOE is a Retail company based in Delhi (India) founded in 2021 by Neetica Pande and Piyush Suri. Home office accessories are provided via a design-focused platform. NOOE has raised $786.25 thousand across 3 funding rounds from investors including Peyush Bansal, Anicut Capital and Panthera Peak Capital. Its website nooe.co draws about 91 thousand monthly visits. Its Indian entity Nooe Design Llp reported revenue of ₹2.39 Cr. The company has since been acquired. NOOE offers products and services including Bento Jot, Desk Accessories, and Build Your Desk Set. Its focus areas include Consumer Electronics E-Commerce, Mobiles and Accessories, Accessories and Mounts. Its competitors include DailyObjects, UltraProlink and StuffCool; 1 of its 3 listed competitors has raised funding.
Company details
NOOE was established in 2021 in Delhi, India, as a platform in the home office accessories sector. Luxury desk items, including wooden accessories, mouse rugs, keyboard palm rests, desk rugs, and mobile stands, are produced and offered. Operations center on design-driven manufacturing for remote work setups, with products distributed through an online catalog.
- Headquarters Delhi, India
- Founders Neetica Pande, Piyush Suri
- Stage Acquired
- SectorsRetail
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website nooe.co
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Nooe Design Llp
- Date of Incorporation 19 Jan, 2021
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹2.39 Cr
FY 2024 · +238% YoY
- Net Loss-₹71.9 Lakh
FY 2024 · -30% margin
- EBITDA-₹68.6 Lakh
FY 2024 · -29% margin
- Total Equity Funding$786.25K (USD)
in 3 rounds
- Latest Funding Round$313.49K (USD), Seed
Jun 2026
- InvestorsAnicut Capital
& 3 more
Associated legal entities of NOOE
NOOE is associated with 2 registered companies on The Company Check; the primary company is Nooe Design Llp. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Nooe Design Llp CIN AAV-5047 | Active | 19 Jan 2021 | New Delhi, Delhi | ₹2.4 Cr | 4 | 2 | View details |
| Palindrome Design India Private Limited CIN U51909DL2022PTC405971 | Active | 17 Oct 2022 | New Delhi, Delhi | ₹0.1 Cr | 2 | View details |
Products & Services of NOOE
NOOE offers a comprehensive portfolio of products and services, including Bento Jot, Desk Accessories, and Build Your Desk Set.
Organizational tool for productivity and everyday carry needs
Items for workspace enhancement and organization
Customizable sets for personalized desk setups
Apps and channels of NOOE
its YouTube channel NOOE has 179 subscribers and 2 videos.
Videos from NOOE
The most watched videos on NOOE's YouTube channel, NOOE (179 subscribers). Click a video to play it here.
More on NOOE.
Funding Insights of NOOE
NOOE has successfully raised a total of $786.25K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $313.49 thousand completed in June 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $786,250
- Total Rounds 3
- Last Round Seed — $313,495
- First Round $472,755
(Apr 2025)
- Investors Count 3
All 3 funding rounds of NOOE with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2026 | $313,495 | Seed | – | Anicut Capital | – |
| May 2026 | Seed | – | Panthera Peak | – | |
| Apr 2025 | $472,755 | Seed | – | Veltis Capital |
4 investors in total: 3 institutional and 1 angel.
Investors in NOOE
NOOE has secured backing from 4 investors, including angel and venture fund investors. Prominent investors backing the company include Peyush Bansal, Anicut Capital and Panthera Peak Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| anicutcapital.com | ||||
| panthera-peak.com | ||||
| veltiscapital.com | ||||
PB Peyush Bansal | Founder of Lenskart, prominent angel investor, Shark Tank India judge | unknown_eda5e0713d974ec09 |
Investor details for NOOE
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Nooe Design Llp (NOOE)
Nooe Design Llp is the primary company behind NOOE. The boards of the 2 registered companies of NOOE currently have 2 directors; the longest-serving is Neetica Pande, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Neetica Pande DIN 09011387 | Designated Partner | 19 Jan 2021 | 5 yrs 9 mo | Nooe Design Llp, Palindrome Design India Private Limited |
| Piyush Suri DIN 02687902 | Designated Partner | 19 Jan 2021 | 5 yrs 9 mo | Nooe Design Llp, Palindrome Design India Private Limited |
People of NOOE
5 people are tracked at NOOE (5 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership | |
Anuj Joshi | Chief Product Officer | Leadership |
Abhishek Suri | Managing Director | Leadership |
Surbhi Jindal | Director Channel Sales | Leadership |
Complete people profiles for NOOE
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of NOOE
Figures of Nooe Design Llp, the primary company behind NOOE, for FY 2024. Revenue was ₹2.39 Cr (+238% year on year). Net loss was -₹71.9 Lakh (-30% margin). EBITDA was -₹68.6 Lakh (-29% margin).
- ₹2.39 CrRevenue · FY 2024 · +238% YoY
- -₹71.9 LakhNet loss · -30% margin
- -₹68.6 LakhEBITDA · -29% margin
- 4Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Nooe Design Llp are on its company page.
Detailed financial statements for NOOE
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of NOOE
3 dated milestones of NOOE across 5 years, from founding to its latest funding, stage changes and deals.
- Founded NOOE is founded.
- Funding First funding round of $473K.
- Funding Latest funding round, Seed, of $313K.
Competitors of NOOE
NOOE has 3 listed competitors in our database, 1 of them funded. They include DailyObjects, UltraProlink and StuffCool.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| dailyobjects.com | 2012 | Gurugram, India | $14.23M | 155 | Multi-category mobile and fashion accessories are sold online. | |
| ultraprolink.com | 1969 | Delhi, India | 22 | Offers online sales of mobile accessories like cables, chargers, and power banks. | ||
| stuffcool.com | 2007 | Mumbai, India | 66 | Sells mobile accessories like chargers, cables, and power banks online. |
Detailed competitors of NOOE
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of NOOE
The website of NOOE (nooe.co) receives about 90.9K visits a month and ranks #399,975 among all websites worldwide, #3,040 in Business Services.
- Monthly visits90.9K
▲ 1.7% vs previous month
- Unique visitors47.6K
per month
- Global rank#399,975
among all websites
- Category rank#3,040
Business and Consumer Services · Business Services
- Bounce rate50%
- Pages per visit2.5
- Average visit1 min 53 sec
- DevicesDesktop 10% · Mobile 90%
Websites whose visitors overlap most with NOOE. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| oakywood.shop | 100% | #166,734 | View details | ||
| indianretailer.com | 100% | 299.5K | #127,728 | View details | |
| shopify.com | 86% | 224.7M | #101 | View details | |
| brownliving.in | 64% | 169K | #288,806 | View details | |
startuparticle.com | startuparticle.com | 60% | #1,867,765 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for NOOE
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Consumer Electronics E-Commerce
3 companies that operate in the same segment as NOOE (Consumer Electronics E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Refurbished and new gadgets are offered through an online marketplace. | 2009 | Gurugram, Haryana, India | USD 130.05 M | USD 99.25 M | 1,264 | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Personal audio products, wearables, and mobile accessories are retailed. | 2016 | Gurugram, Haryana, India | USD 206 M | USD 366.28 M | 495 |
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Frequently Asked Questions about NOOE
NOOE was founded in 2021 and raised its 1st funding round 4 years after it was founded.
NOOE is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
NOOE is a funded company, having raised a total of $786.25K across 3 funding rounds to date. The company's 1st funding round was a Seed of $472.75K, raised on Apr 2025.
The primary company behind NOOE, Nooe Design Llp, reported revenue of ₹2.39 Cr for FY 2024, up 238% year on year.
NOOE was established in 2021 in Delhi, India, as a platform in the home office accessories sector. Luxury desk items, including wooden accessories, mouse rugs, keyboard palm rests, desk rugs, and mobile stands, are produced and offered. Operations center on design-driven manufacturing for remote work setups, with products distributed through an online catalog.
NOOE's top competitors include DailyObjects, StuffCool and UltraProlink.
NOOE offers Bento Jot, Desk Accessories, and Build Your Desk Set.
NOOE has 4 investors. Key investors include Peyush Bansal, Anicut Capital, Panthera Peak Capital, and Veltis Capital.
NOOE is associated with 2 legal entities: Nooe Design Llp, Palindrome Design India Private Limited.
The legal entities of NOOE currently have 2 directors, including Neetica Pande, Piyush Suri.