About DailyObjects
DailyObjects is a Retail company based in Gurugram (India) founded in 2012 by Pankaj Garg and Saurav Adlakha. Multi-category mobile and fashion accessories are sold online. DailyObjects has raised $16.88 million across 14 funding rounds from investors including 360 One, APAR and Roots Ventures. DailyObjects was last valued at $22.31 million in January 2022. Its chief executive, as recorded, is Pankaj Garg. Its website dailyobjects.com draws about 1.5 million monthly visits. Its Indian entity Firki Wholesale Private Limited reported revenue of ₹84.41 Cr. Its focus areas include Horizontal E-Commerce and Retailer. Its competitors include boAt, Qubo and Portronics; 1 of its 3 listed competitors has raised funding.
Company details
DailyObjects was established in 2012 in Gurugram, India, as an online retailer in the consumer goods sector. A range of mobile accessories, including phone cases, holders, screen guards, adapters, chargers, and wireless chargers, is provided alongside electronic cases. Fashion items such as handbags, backpacks, and wallets are also offered through the platform at dailyobjects.com. Operations focus on direct-to-consumer sales in the accessories market.
- Headquarters Gurugram, India
- Founders Pankaj Garg, Saurav Adlakha
- Stage Minicorn
- SectorsRetail
- Website category Computers Electronics and Technology · Consumer Electronics
- Email••••••••
- Phone•••• ••••
- Website dailyobjects.com
- Social LinkedIn X Facebook
- Legal Name Firki Wholesale Private Limited
- Date of Incorporation 07 Jun, 2012
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹84.41 Cr
FY 2024 · +33% YoY
- Net Loss-₹10.07 Cr
FY 2024 · -12% margin
- EBITDA-₹9.78 Cr
FY 2024 · -12% margin
- Total Equity Funding$16.88M (USD)
in 14 rounds
- Investors360 One
& 15 more
Associated legal entities of DailyObjects
DailyObjects operates through Firki Wholesale Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Firki Wholesale Private Limited CIN U51909DL2012PTC237072 | Active | 07 Jun 2012 | New Delhi, Delhi | ₹84.4 Cr | 109 | 3 | View details |
Funding Insights of DailyObjects
DailyObjects has successfully raised a total of $16.88M across 14 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $16.88M
- Total Rounds 14
- First Round $197,045
(Jun 2012)
- Investors Count 16
Latest 10 of 14 funding rounds of DailyObjects with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2026 | Series C | – | Xponentia Capital | ||
| Jul 2026 | $231,159 | Series B | – | – | |
| Oct 2025 | $225,498 | Series B | – | – | |
| Feb 2025 | $916,121 | Series B | – | – | |
| May 2024 | $10M | Series B | – | 360 One | |
| Dec 2022 | $544,365 | Series A | – | – | |
| Jan 2022 | $2M | Series A | $22.31M | Roots Ventures | |
| Sep 2016 | $406,515 | Series A | – | – | |
| Jan 2016 | $1.3M | Series A | $3.25M | Unilazer Ventures | |
| Nov 2015 | $75,400 | Seed | $••••• | Seedfund | – |
| Date | Valuation | Stage |
|---|---|---|
| Jan 2022 | $22.31M | •••••••• |
| Jan 2016 | $3.25M | •••••••• |
| Nov 2015 | $••••• | •••••••• |
| Jun 2014 | $••••• | •••••••• |
Full valuation and stage history of DailyObjects
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $22.31M (Jan 2022). 16 investors in total: 13 institutional and 3 angel.
Investors in DailyObjects
DailyObjects has secured backing from 16 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include 360 One, APAR and Roots Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital investments conducted in a sector-agnostic manner. | 2018 | roots-ventures.com | Gurugram, India | |
Early- and late-stage investments are managed by Unilazer Ventures. | 1991 | unilazer.com | Mumbai, India | |
Early-stage venture capital funding and support for Indian startups. | 2006 | seedfund.in | Mumbai, India | |
| trifectacapital.in | ||||
| xponentia.in | ||||
| anicutcapital.com | ||||
| axiomasia.com | ||||
| sattvaventures.com | ||||
| unilazer.com | ||||
Asset and wealth management software is provided for businesses. | 2008 | 360.one | Mumbai, India |
Investor details for DailyObjects
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
Board of directors of Firki Wholesale Private Limited (DailyObjects)
Firki Wholesale Private Limited is the primary company behind DailyObjects. The board of Firki Wholesale Private Limited currently have 3 directors; the longest-serving is Pankaj Garg, appointed in 2012. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Pankaj Garg DIN 02707159 | Director | 07 Jun 2012 | 14 yrs 5 mo | Firki Wholesale Private Limited |
| Saurav Adlakha DIN 03452326 | Director | 07 Jun 2012 | 14 yrs 5 mo | Firki Wholesale Private Limited |
| Sumit Kumar Jain DIN 05218334 | Nominee Director | 20 Dec 2025 | 10 mo | Firki Wholesale Private Limited |
People of DailyObjects
2 people are tracked at DailyObjects (2 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
| Co-Founder & COO | Leadership |
Complete people profiles for DailyObjects
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of DailyObjects
Figures of Firki Wholesale Private Limited, the primary company behind DailyObjects, for FY 2024. Revenue was ₹84.41 Cr (+33% year on year). Net loss was -₹10.07 Cr (-12% margin). EBITDA was -₹9.78 Cr (-12% margin). Revenue has grown at a compounded annual rate of +52% over three years and +29% over five years.
- ₹84.41 CrRevenue · FY 2024 · +33% YoY
- -₹10.07 CrNet loss · -12% margin
- -₹9.78 CrEBITDA · -12% margin
- ₹28.9 LakhPaid-up capital
- 109Employees (provident fund records)
- +52%Revenue CAGR, 3 years
- +29%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Firki Wholesale Private Limited are on its company page.
Detailed financial statements for DailyObjects
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of DailyObjects
4 dated milestones of DailyObjects across 14 years, from founding to its latest funding, stage changes and deals.
- Founded DailyObjects is founded.
- Funding First funding round of $197K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C,.
Competitors of DailyObjects
DailyObjects has 3 listed competitors in our database, 1 of them funded. They include boAt, Qubo and Portronics.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| boat-lifestyle.com | 2016 | Gurugram, India | $206M | 501 | Personal audio products, wearables, and mobile accessories are retailed. | |
| quboworld.com | 2018 | Delhi, India | 165 | Online platform offering a wide range of consumer electronics | ||
| portronics.com | 2008 | Delhi, India | 128 | Sells electronic gadgets and accessories through online retail platforms. |
Detailed competitors of DailyObjects
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of DailyObjects
The website of DailyObjects (dailyobjects.com) receives about 1.5M visits a month and ranks #29,226 among all websites worldwide, #3,690 in Consumer Electronics.
- Monthly visits1.5M
▼ 7% vs previous month
- Unique visitors872.1K
per month
- Global rank#29,226
among all websites
- Category rank#3,690
Computers Electronics and Technology · Consumer Electronics
- Bounce rate30%
- Pages per visit4.4
- Average visit1 min 46 sec
- DevicesDesktop 18% · Mobile 82%
Websites whose visitors overlap most with DailyObjects. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
ringke.co.in | ringke.co.in | 100% | #104,100 | – | |
| coveritup.com | 99% | 370.3K | #134,961 | View details | |
| apple.com | 90% | 530.5M | #73 | View details | |
| stuffcool.com | 90% | 164.6K | #219,581 | View details | |
reliancedigital.in | reliancedigital.in | 87% | #4,064 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for DailyObjects
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketplaces & General E-Commerce
2 companies that operate in the same segment as DailyObjects (Marketplaces & General E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category consumer products are offered via an online marketplace platform. | 2007 | Bengaluru, Karnataka, India | USD 12.12 B | USD 9.83 B | 18,938 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 639.15 M | 1,031 |
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Related news about Dailyobjects
Complete news archive for DailyObjects
Full article history, source details, and older brand coverage require an active premium plan.
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Articles about DailyObjects on our blog
Frequently Asked Questions about DailyObjects
DailyObjects was founded in 2012.
DailyObjects is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Pankaj Garg is the CEO of DailyObjects, as recorded in our data. They have also founded this company.
DailyObjects is a funded company, having raised a total of $16.88M across 14 funding rounds to date. The company's 1st funding round was a Seed of $75.4K, raised on Jun 2012.
The primary company behind DailyObjects, Firki Wholesale Private Limited, reported revenue of ₹84.41 Cr for FY 2024, up 33% year on year.
DailyObjects was established in 2012 in Gurugram, India, as an online retailer in the consumer goods sector. A range of mobile accessories, including phone cases, holders, screen guards, adapters, chargers, and wireless chargers, is provided alongside electronic cases. Fashion items such as handbags, backpacks, and wallets are also offered through the platform at dailyobjects.com. Operations focus on direct-to-consumer sales in the accessories market.
DailyObjects's top competitors include boAt, Qubo and Portronics.
DailyObjects has 16 investors. Key investors include 360 One, APAR, Roots Ventures, Unilazer Ventures, and Seedfund.
The valuation of DailyObjects is $22.31M as of Jan 2022.
DailyObjects operates through Firki Wholesale Private Limited.
The legal entities of DailyObjects currently have 3 directors, including Pankaj Garg, Saurav Adlakha, Sumit Kumar Jain.
The website of DailyObjects receives about 1.5 million visits a month and ranks #29,226 among all websites worldwide.