About Noted Aromas
Noted Aromas is a Consumer company based in London (United Kingdom) founded in 2022, and was acquired by NVM in December 2025. It sells designer-inspired perfumes, body lotions, and home fragrances at budget prices. It operates on a D2C and B2C model. The company has 2 employees. Noted Aromas offers products and services including Designer Inspired Perfumes, Body Lotions, Reed Diffusers, and Candles. Its focus areas include Beauty and Personal Care, Fragrances and Designer-Inspired. Its legal entity is NOTED AROMAS LTD. Its competitors include Perfumer H, Shay & Blue and Dialect Fragrances; 1 of its 3 listed competitors has raised funding.
Company details
Noted Aromas offers high-quality, designer-inspired perfumes and related items like body lotions and diffusers, mimicking popular brands at lower costs. They operate through an online platform, providing bundles, free shipping on qualifying orders, and a rewards system. Based in London, United Kingdom, they serve individual consumers seeking long-lasting fragrances for everyday use, with options for men, women, and unisex products.
- Headquarters London, United Kingdom
- Employees 2
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Website notedaromas.co.uk
- Social Facebook Instagram
- Acquired by NVM (Dec 2025)
- Legal Name Noted Aromas Ltd
- Date of Incorporation 24 Jul, 2018
- Jurisdiction HARTLEPOOL, CLEVELAND, UNITED KINGDOM
- InvestorsNVM Private Equity
& 1 more
- Employee Count2
- Acquired byNVM
(Dec 2025)
Products & Services of Noted Aromas
Noted Aromas offers a comprehensive portfolio of products and services, including Designer Inspired Perfumes, Body Lotions, Reed Diffusers, and Candles.
Affordable scents mimicking popular designer brands for everyday use.
Lotions inspired by designer fragrances for skin nourishment and scent.
Home scent products based on popular perfumes for ambient aroma.
Wax candles replicating designer scents for room freshening.
Investors in Noted Aromas
Noted Aromas has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include NVM Private Equity and eComplete.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed across the UK. | 1984 | nvm.co.uk | Newcastle Upon Tyne, United Kingdom | |
| ecomplete.com |
Investor details for Noted Aromas
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Timeline of Noted Aromas
2 dated milestones of Noted Aromas across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Noted Aromas is founded.
- Exit Acquired by NVM.
Competitors of Noted Aromas
Noted Aromas has 3 listed competitors in our database, 1 of them funded. They include Perfumer H, Shay & Blue and Dialect Fragrances.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| perfumerh.com | 2015 | London, United Kingdom | 3 | Organic perfumes and accessories are offered via an internet-first brand. | ||
| shayandblue.com | 2012 | London, United Kingdom | 7 | Organic fragrances and body care products are sold online. | ||
| dialectfragrances.com | 2022 | London, United Kingdom | $721,717 | Organic luxury perfumes are offered through an internet-first brand. |
Detailed competitors of Noted Aromas
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Web traffic of Noted Aromas
Websites that share an audience with Noted Aromas (notedaromas.co.uk).
Websites whose visitors overlap most with Noted Aromas. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| saltandstone.com | 89% | 684.2K | #66,243 | View details | |
| dialectfragrances.com | 80% | 11.9K | #1,739,899 | View details | |
| hudabeauty.com | 78% | 957.7K | #30,446 | View details | |
| scentglobal.com | 76% | 2.7K | #6,714,125 | View details | |
| creedfragrance.com | 76% | 256.5K | #191,421 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Noted Aromas
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- Audience overlap
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Related news about Noted Aromas
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Frequently Asked Questions about Noted Aromas
Noted Aromas was founded in 2022.
Noted Aromas is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Noted Aromas has 2 employees.
Noted Aromas offers high-quality, designer-inspired perfumes and related items like body lotions and diffusers, mimicking popular brands at lower costs. They operate through an online platform, providing bundles, free shipping on qualifying orders, and a rewards system. Based in London, United Kingdom, they serve individual consumers seeking long-lasting fragrances for everyday use, with options for men, women, and unisex products.
Noted Aromas's top competitors include Shay & Blue, Perfumer H and Dialect Fragrances.
Noted Aromas offers Designer Inspired Perfumes, Body Lotions, Reed Diffusers, and Candles.
Noted Aromas has 2 investors. Key investors include NVM Private Equity, and eComplete.
Noted Aromas operates through Noted Aromas Ltd.
Yes. Noted Aromas was acquired by NVM in December 2025.