About oOh Media
oOh Media is a publicly listed company based in Sydney (Australia) founded in 1989, and was acquired by I Squared Capital in August 2026. Billboard advertising platform. oOh Media has raised $20 million across 2 funding rounds from investors including I Squared Capital, HT&E and CPE Capital. The company has 800 employees. oOh Media has completed 5 acquisitions, including Adshel, EYE Corp Media and Executive Channel Network. Its website oohmedia.com.au draws about 17 thousand monthly visits. oOh Media offers products and services including Street Advertising, Billboard Advertising, Rail Advertising, Airport Advertising, and Office Advertising. Its focus areas include Enterprise Applications, Tech for Traditional Advertising, Out of Home and Digital OOH. Its legal entity is oOh!media Limited.
Company details
oOh Media was founded in 1989 in Sydney, Australia, and operates within the out-of-home advertising sector. Billboard placements are managed across locations including retail stores and airports. Advertisers are equipped with a measurement tool to evaluate campaign reach and frequency. The campaign visualizer enables testing of various creative sizes and formats for optimal selection.
- Headquarters Sydney, Australia
- Employees 800
- Stage Public
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website oohmedia.com.au
- Social LinkedIn X Facebook Instagram
- Acquired by CPE Capital (Dec 2011)
- Legal Name Ooh!Media Limited
- Annual Revenue$462.07 M (USD)8.77as on Dec 31, 2025
- Net Profit$11.3 M (USD)-53.78as on Dec 31, 2025
- EBITDA$217.5 M (USD)14.32as on Dec 31, 2025
- Total Equity Funding$20M (USD)
in 2 rounds
- Latest Funding Round$15M (USD), Post-IPO
Apr 2020
- InvestorsI Squared Capital
& 2 more
- Employee Count800
- Investments & AcquisitionsAdshel
& 4 more
- Acquired by
Products & Services of oOh Media
oOh Media offers a comprehensive portfolio of products and services, including Street Advertising, Billboard Advertising, Rail Advertising, Airport Advertising, and Office Advertising.
Engages commuters through bus stops and street furniture platforms.
Displays brands on digital and classic billboards for high visibility.
Targets audiences at train stations with screens and formats.
Reaches travelers in terminals and lounges effectively.
Connects with professionals in CBD office buildings.
Funding Insights of oOh Media
oOh Media has successfully raised a total of $20M across 2 strategic funding rounds. The most recent funding activity was a Post-IPO round of $15 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $20M
- Total Rounds 2
- Last Round Post-IPO — $15M
- First Round $20M
(Nov 2010)
- Investors Count 1
All 2 funding rounds of oOh Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2020 | $15M | Post-IPO | – | – | |
| Nov 2010 | $20M | Private Equity Round | – | – | – |
3 investors in total: 3 institutional.
Investors in oOh Media
oOh Media has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include I Squared Capital, HT&E and CPE Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Australasia's private capital management services are provided by CPE Capital. | 1987 | cpecapital.com | Sydney, Australia | |
Mechanical and electrical building services are designed, installed, and maintained. | 1988 | htande.com.au | Sydney, Australia | |
Investments are focused on infrastructure sectors like energy and transport. | 2012 | isquaredcapital.com | Miami, United States |
Investor details for oOh Media
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People of oOh Media
230 people are tracked at oOh Media (81 in leadership, 5 in board & advisors, 144 in team); the tracked headcount is 800.
| Name | Role | Group |
|---|---|---|
Krista Walton | NSW Sales Director- Agency | Leadership |
Bree Woodhouse | Head Of Employment Relations At Ooh! | Leadership |
Georgina Fox | Head Of Digital Sales | Leadership |
Gabrielle Rich | Group Business Director | Leadership |
Dan Claydon | Group Business Director | Leadership |
Nicola Carfrae | Delivery & Operations Director | Leadership |
Pranai Devulapalli | Director, Data & Analytics | Leadership |
Megan Jones | Trading Director | Leadership |
Chris Roberts | CFO | Leadership |
Elise Taylor | Group Director - Retail/ Enterprise (retail, Airports, Office Towers & Universities) | Leadership |
Barry McGhee | General Manager - Reo | Leadership |
Cathy O’Connor | CEO & MD | Leadership |
Mat Yelavich | Chief Technology & Information Officer | Leadership |
Vanessa McMahon | Trading Director | Leadership |
John Glynn | General Manager Of Finance | Leadership |
Adrian Pedic | Client Strategy Director | Leadership |
Justin Kingston | Group Director - Retail & Reooh | Leadership |
Ebony Kara (Beaton) | Head Of Communications, Community & Change Strategy | Leadership |
Martin Gibson | Digital Product & Operations Director | Leadership |
Saskia Marsh | Operations Delivery Director | Leadership |
210 more people are available in the full profile.
Complete people profiles for oOh Media
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IPO & Listings of oOh Media
oOh Media is a publicly listed company on the ASX with ticker symbol OML in Australia, operating in the Commercial services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date17 Dec 2014
- Listed onASX: OML
- Listed entityOOH!MEDIA LIMITED
- Exchange sectorCommercial services
- ISINAU000000OML6
- Share price1.67 AUD (+0.3% on the day) · 2026-10-14
- Market capitalisation876,831,519.00 AUD
- Price to earnings33.3
- EPS (diluted, trailing year)0.05 AUD
- Dividend yield3.61%
- Volume (last session)946,262
Financials of oOh Media
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | 691.4M AUD | 16.9M AUD | 325.4M AUD |
| 2024 | 635.6M AUD | 36.6M AUD | 284.7M AUD |
| 2023 | 633.9M AUD | 34.6M AUD | 280.9M AUD |
| 2022 | 592.6M AUD | 31.5M AUD | 278.8M AUD |
| 2021 | 503.7M AUD | -10.3M AUD | 226.5M AUD |
Detailed financial statements for oOh Media
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Investments & Acquisitions by oOh Media
oOh Media has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Adshel, EYE Corp Media and Executive Channel Network.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital out-of-home advertising is delivered via street furniture and stations. | adshel.com.au | Sydney, Australia | 1997 | Jun 2018 | $423.91M | |
A television network is operated by Executive Channel Network. | executivechannelnetwork.com.au | Pyrmont, Australia | 2006 | Oct 2016 | $68.5M | |
Provider of media productinon services | junkeemedia.com | Sydney, Australia | 2000 | Jun 2016 | $11.05M | |
Digital marketing and advertising services are provided to clients. | inlink.com.au | Sydney, Australia | 1999 | Nov 2015 | $45M | |
Advertising services are provided by EYE Corp Media. | eyecorpmedia.com | New York, United States | 2002 | Nov 2012 | $117.26M |
Complete acquisition details for oOh Media
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Timeline of oOh Media
11 dated milestones of oOh Media across 37 years, from founding to its latest funding, stage changes and deals.
- Founded oOh Media is founded.
- Funding First funding round of $20.0M.
- Exit Acquired by CPE Capital.
- Acquisition Acquires EYE Corp Media.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Inlink.
- Acquisition Acquires Junkee Media.
- Acquisition Acquires Executive Channel Network.
- Acquisition Acquires Adshel.
- Funding Latest funding round, Post-IPO, of $15.0M.
- Exit Acquired by I Squared Capital.
Web traffic of oOh Media
The website of oOh Media (oohmedia.com.au) receives about 17.1K visits a month and ranks #1,607,847 among all websites worldwide, #7,187 in Marketing and Advertising.
- Monthly visits17.1K
▼ 1.4% vs previous month
- Unique visitors7.5K
per month
- Global rank#1,607,847
among all websites
- Category rank#7,187
Business and Consumer Services · Marketing and Advertising
- Bounce rate47%
- Pages per visit1.5
- Average visit26 sec
- DevicesDesktop 41% · Mobile 59%
Websites whose visitors overlap most with oOh Media. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| apnoutdoor.com.au | 100% | View details | |||
| adshel.com.au | 99% | View details | |||
| oma.org.au | 94% | #3,233,103 | View details | ||
| billboardsaustralia.com.au | 93% | #4,057,306 | View details | ||
| bigdatr.com | 79% | #8,643,217 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for oOh Media
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Frequently Asked Questions about oOh Media
oOh Media was founded in 1989 and raised its 1st funding round 21 years after it was founded.
oOh Media is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
oOh Media is a funded company, having raised a total of $20M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $20M, raised on Nov 2010.
oOh Media has 800 employees.
Annual revenue of oOh Media is $462.07M as on Dec 31, 2025.
oOh Media was founded in 1989 in Sydney, Australia, and operates within the out-of-home advertising sector. Billboard placements are managed across locations including retail stores and airports. Advertisers are equipped with a measurement tool to evaluate campaign reach and frequency. The campaign visualizer enables testing of various creative sizes and formats for optimal selection.
oOh Media offers Street Advertising, Billboard Advertising, Rail Advertising, Airport Advertising, and Office Advertising.
Yes, oOh Media is publicly traded on ASX under the ticker symbol OML.
oOh Media has made 5 acquisitions, including Adshel, EYE Corp Media, and Executive Channel Network.
oOh Media has 3 investors. Key investors include I Squared Capital, HT&E, and CPE Capital.
oOh Media operates through Ooh!Media Limited.
Yes. oOh Media was acquired by CPE Capital in December 2011.