Opal

Atlanta, United States Founded: 2013 • Age: 13 yrs
Cloud-based marketing planning software is provided for ad campaigns.
Annual revenue - Latest available
Total funding $4.5M 2 rounds
Employees - Tracked headcount
Investors - Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Opal

Opal is a company based in Atlanta (United States) founded in 2013. It operates as a SaaS (Software-as-a-Service). Opal has raised $4.5 million across 2 funding rounds. Opal offers products and services including Opal Platform, Campaign Planner, and Content Calendar. Opal operates in a competitive market with competitors including BrandMaker, Aprimo, Alembic, Allocadia and Blackwood Seven, among others.

  • Headquarter Atlanta, United States
  • Sectors
    Technology
  • Phone
    Locked
  • Website
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  • Social
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  • Legal Name Atomized, Llc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $4.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2.5 M (USD), Seed

    Jan 04, 2017

  • Investors
    Not available
  • Employee Count
    Not available
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Products & Services of Opal

Opal offers a comprehensive portfolio of products and services, including Opal Platform, Campaign Planner, and Content Calendar.

Product name locked
Category locked
Primary

A platform built for marketers with AI empowerment.

Product name locked
Category locked
Locked

Tool used for planning marketing campaigns effectively.

Product name locked
Category locked
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Calendar used for visualizing marketing content timelines.

People of Opal

Headcount 50-200
Employee Profiles 24
Board Members and Advisors 1
Employee Profiles
People
Katie Pocklington
VP Of Enterprise
People
George Huff
CEO
People
Erynn Baird
Head Of Marketing
People
Jessica Carver
VP, Finance & Operations

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Board Members and Advisors
people
Steve Giannini
Co-Founder, Board Director & Advisor

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Funding Insights of Opal

Opal has successfully raised a total of $4.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.5 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investments & Acquisitions by Opal

Investments
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Investment portfolio details for Opal

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Opal

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Detailed financials for Opal

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Opal Comparisons

Opal Primary company
Description
Cloud-based marketing planning software is provided for ad c...
Location
Atlanta, United States
Founded Year
2013
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Opal

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Opal

Opal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrandMaker, Aprimo, Alembic, Allocadia and Blackwood Seven, among others.

Company Name Domain Founded year HQ Location Description
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SaaS-based Marketing Resource Management systems are delivered for campaign oversight.
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Digital assets and marketing activities are managed for businesses.
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Alembic is recognized for providing AI-driven marketing analytics solutions.
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Marketing performance management platform for budgeting and planning is offered.
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Media campaigns are planned and booked through a self-service platform.
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Marketing campaigns are optimized across digital and traditional channels.
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Detailed competitors of Opal

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  • Domains and locations
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Latest news on Opal

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Complete news archive for Opal

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Frequently Asked Questions about Opal

Opal was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Opal is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.

Opal is a funded company, having raised a total of $4.5M across 2 funding rounds to date.

A comprehensive marketing platform is offered by Opal, focusing on connecting strategy to tactical execution. Solutions are provided for project management, content marketing, and communication teams. The platform is built for enterprise customers, addressing challenges of working at scale with time-saving tools and dedicated support. Integration with favorite programs is supported to facilitate seamless workflows. Marketing plans are visualized through tools like campaign planners and content calendars, ensuring alignment across teams and channels.

Opal's top competitors include Alembic, BrandMaker and Aprimo.

Opal offers Opal Platform, Campaign Planner, and Content Calendar.

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