Opal

Atlanta, United States Founded: 2013 • Age: 13 yrs
Cloud-based marketing planning software is provided for ad campaigns.
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About Opal

Opal is a company based in Atlanta (United States) founded in 2013. It operates as a SaaS (Software-as-a-Service). Opal has raised $4.5 million across 2 funding rounds. Opal offers products and services including Opal Platform, Campaign Planner, and Content Calendar. Opal operates in a competitive market with competitors including BrandMaker, Aprimo, Alembic, Allocadia and Blackwood Seven, among others.

  • Headquarter Atlanta, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Atomized, Llc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $4.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2.5 M (USD), Seed

    Jan 04, 2017

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Opal

Opal offers a comprehensive portfolio of products and services, including Opal Platform, Campaign Planner, and Content Calendar. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

A platform built for marketers with AI empowerment.

Tool used for planning marketing campaigns effectively.

Calendar used for visualizing marketing content timelines.

People of Opal
Headcount 50-200
Employee Profiles 24
Board Members and Advisors 1
Employee Profiles
People
Katie Pocklington
VP Of Enterprise
People
George Huff
CEO
People
Erynn Baird
Head Of Marketing
People
Jessica Carver
VP, Finance & Operations

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Board Members and Advisors
people
Steve Giannini
Co-Founder, Board Director & Advisor

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Funding Insights of Opal

Opal has successfully raised a total of $4.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.5 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $2.5M
  • First Round

    (27 Feb 2015)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2017 Amount Seed - Opal Valuation

investors

Feb, 2015 Amount Seed - Opal Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Opal

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Opal

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Opal Comparisons

Employees
+
Add Comparison
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Competitors of Opal

Opal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrandMaker, Aprimo, Alembic, Allocadia and Blackwood Seven, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
SaaS-based Marketing Resource Management systems are delivered for campaign oversight.
domain founded_year HQ Location
Digital assets and marketing activities are managed for businesses.
domain founded_year HQ Location
Alembic is recognized for providing AI-driven marketing analytics solutions.
domain founded_year HQ Location
Marketing performance management platform for budgeting and planning is offered.
domain founded_year HQ Location
Media campaigns are planned and booked through a self-service platform.
domain founded_year HQ Location
Marketing campaigns are optimized across digital and traditional channels.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Opal

Frequently Asked Questions about Opal

When was Opal founded?

Opal was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Where is Opal located?

Opal is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.

Is Opal a funded company?

Opal is a funded company, having raised a total of $4.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2M, raised on Feb 27, 2015.

What does Opal do?

A comprehensive marketing platform is offered by Opal, focusing on connecting strategy to tactical execution. Solutions are provided for project management, content marketing, and communication teams. The platform is built for enterprise customers, addressing challenges of working at scale with time-saving tools and dedicated support. Integration with favorite programs is supported to facilitate seamless workflows. Marketing plans are visualized through tools like campaign planners and content calendars, ensuring alignment across teams and channels.

Who are the top competitors of Opal?

Opal's top competitors include Alembic, BrandMaker and Aprimo.

What products or services does Opal offer?

Opal offers Opal Platform, Campaign Planner, and Content Calendar.

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