About Outer
Outer is a company based in Santa Monica (United States) founded in 2018. Outer has raised $64.8 million across 3 funding rounds from investors including Tribe Capital, Unlock Venture Partners and Wavemaker Global. Outer offers products and services including Sofas & Sectionals, Dining Sets, Chaise Lounges, Fire Pits, and Umbrellas. Outer operates in a competitive market with competitors including La-Z-Boy, Arhaus, Lalo, Tommy Bahama and Lovesac, among others.
- Headquarter Santa Monica, United States
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website liveouter.com
- Social LinkedIn X Facebook Instagram
- Legal Name Outer, Inc.
- Total Equity Funding$64.8M (USD)
in 3 rounds
- Latest Funding Round$50M (USD), Series B
Sep 2021
- InvestorsTribe Capital
& 33 more
Products & Services of Outer
Outer offers a comprehensive portfolio of products and services, including Sofas & Sectionals, Dining Sets, Chaise Lounges, Fire Pits, and Umbrellas.
Durable furniture for comfortable outdoor relaxation and gatherings.
Functional tables and chairs designed for al fresco meals.
Comfortable lounges for sunbathing and leisure in outdoor spaces.
Heating solutions to enhance ambiance in gardens and patios.
Shade providers for protection against sun and weather elements.
Funding Insights of Outer
Outer has successfully raised a total of $64.8M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $50 million completed in September 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $64.8M
- Total Rounds 3
- Last Round Series B β $50M
- First Round $4.3M
(Jun 2020)
- Investors Count 34
All 3 funding rounds of Outer with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2021 | $50M | Series B | β | Kathy Xu | |
| Jan 2021 | $10.5M | Series A | β | Sequoia Capital | |
| Jun 2020 | $4.3M | Seed | β | Mucker |
34 investors in total: 16 institutional and 18 angel.
Investors in Outer
Outer has secured backing from 34 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Tribe Capital, Unlock Venture Partners and Wavemaker Global.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in global seed and early-stage startups. | 2018 | tribecap.co | Menlo Park, United States | |
Venture capital funding is provided to early-stage companies. | – | upfront.com | Los Angeles, United States | |
Private equity and hedge fund focused on multiple strategies | – | c.capital | Hong Kong, China | |
Accelerator and venture capital firm | – | mucker.com | Santa Monica, United States | |
Venture capital firm focused on fintech, healthcare, logistics, enterprise tech, AI, ed tech, and multiple sectors | – | mantisvc.com | Los Angeles, United States | |
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | - | |
Venture capital fund focused on multiple sectors | – | unpopular.vc | San Francisco, United States | |
Investments in multiple sectors are managed by Reimagined Ventures. | – | reimaginedventures.com | Winnetka, United States | |
Investments are made by TRAC in early-stage technology startups. | – | trac.vc | Sonoma, United States | |
Plum Ventures is recognized as a leading early-stage investment firm in China. | – | plumventures.cn | Changzhou, China |
Investor details for Outer
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Outer
11 people are tracked at Outer (7 in leadership, 1 in board & advisors, 3 in team).
| Name | Role | Group |
|---|---|---|
Robin Liao | VP, Engineering | Leadership |
Sammy Tsang | Director, Product Development | Leadership |
Terry Lin | Co-Founder & Chief Design Officer | Leadership |
Jiake Liu | CEO & Co-Founder | Leadership |
Chloé Anela | Creative Director | Leadership |
Wendy Liang Huang | Director Of Product Development | Leadership |
Dee Grossmann | Creative Director | Leadership |
Brett Danick | Investor | Board & advisors |
Ally V. | Senior Manager, Brand & Creative Operations | Team |
James Silva | Frontend Developer | Team |
Shae Sattler | Partnerships and Community Marketing Manager | Team |
Complete people profiles for Outer
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Outer
3 dated milestones of Outer across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Outer is founded.
- Funding First funding round of $4.3M.
- Funding Latest funding round, Series B, of $50.0M.
Competitors of Outer
Outer operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as La-Z-Boy, Arhaus, Lalo, Tommy Bahama and Lovesac, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| la-z-boy.com | 1928 | Chicago, United States | – | 6,692 | Home furniture is manufactured and retailed by La-Z-Boy. | |
| arhaus.com | 1986 | Cleveland, United States | – | 3,471 | Home improvement products including furniture and decor are manufactured. | |
| meetlalo.com | 2018 | New York, United States | $15.67M | 18 | Baby and toddler products are designed and sold by Lalo. | |
| tommybahama.com | 1993 | Paradise, United States | – | – | Men's and women's apparel, beachwear, and home goods are retailed. | |
| lovesac.com | 1998 | Stamford, United States | $33M | – | Modular home furniture is manufactured and distributed by Lovesac. | |
| brooklinen.com | 2013 | New York, United States | $60M | – | Internet-first brand of home textiles | |
| americanleather.com | 1990 | Dallas, United States | $47.6M | 1,312 | Custom upholstered furniture is manufactured in-house using just-in-time methods. | |
| dormify.com | 2011 | Rockville, United States | $12.98M | 15 | Internet first brand offering home improvement products | |
| twinstarhome.com | 1996 | Delray Beach, United States | – | 119 | Home furnishings and electric fireplaces are manufactured and designed. | |
| mgbwhome.com | 1989 | Denver, United States | – | – | Home furnishing products including furniture, lighting, and decor are manufactured. |
Detailed competitors of Outer
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Outer
The website of Outer (liveouter.com) receives about 32.2K visits a month.
- Monthly visits32.2K
▼ 6.8% vs previous month
Websites whose visitors overlap most with Outer. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| polywood.com | 100% | 163.4K | #169,940 | View details | |
| hineighbor.com | 93% | 60.8K | #624,532 | View details | |
casadesigngroup.com | casadesigngroup.com | 92% | – | #939,745 | β |
runyonsfinefurniture.com | runyonsfinefurniture.com | 92% | – | #681,899 | β |
galanterandjones.com | galanterandjones.com | 91% | – | #1,500,904 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Outer
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Outer
Complete news archive for Outer
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Outer
10 companies that operate in the same segment as Outer (Home & Living Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of interior design and renovation services for homes and offices | 2014 | Bengaluru, Karnataka, India | USD 527.28 M | – | – | |
App based platform to connect users with local service professionals | 2008 | San Francisco, California, United States | USD 698.85 M | – | – | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 523.3 M | USD 12.46 B | 13,500 | |
AI-enabled smart mattress covers and thermoregulated bedding are provided. | 2014 | New York, New York, United States | USD 325.12 M | – | 61 | |
Multi-category home improvement products are sold through an internet-first brand. | 2010 | London, England, United Kingdom | USD 135.9 M | – | – | |
Developer and manufacturer of heating, ventilation, air conditioning and refrigeration equipment | 1924 | Osaka, Osaka Prefecture, Japan | – | USD 29.47 B | 96,337 | |
Mattresses and bedding are provided by an internet-first brand. | 2014 | New York, New York, United States | USD 341.3 M | – | – | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 26.92 B | 43,024 |
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Frequently Asked Questions about Outer
Outer was founded in 2018 and raised its 1st funding round 2 years after it was founded.
Outer is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
Outer is a funded company, having raised a total of $64.8M across 3 funding rounds to date. The company's 1st funding round was a Seed of $4.3M, raised on Jun 2020.
Outer was founded in 2018 and is headquartered in Santa Monica, United States. The company operates in the furniture manufacturing sector, with a focus on producing sofas for both outdoor and indoor use. Collections are crafted from recyclable materials and are handwoven. Operations emphasize sustainable design practices within the home furnishings industry.
Outer's top competitors include Arhaus, La-Z-Boy and Brooklinen.
Outer offers Sofas & Sectionals, Dining Sets, Chaise Lounges, Fire Pits, and Umbrellas.
Outer has 34 investors. Key investors include Tribe Capital, Unlock Venture Partners, Wavemaker Global, Kathy Xu, and Upfront Ventures.
Outer operates through Outer, Inc..

