Parrot Analytics

London, United Kingdom Founded: 2013 • Age: 13 yrs
Global TV content demand is measured via a developed platform.
Annual revenue - Latest available
Total funding $2.5M 2 rounds
Employees - Tracked headcount
Investors 1 Known backers
Products 4 Services tracked
Competitors 9 Brand Intelligence

About Parrot Analytics

Parrot Analytics is a company based in London (United Kingdom) founded in 2013 by Wared Seger. Parrot Analytics has raised $2.55 million across 2 funding rounds from investors including Zino Ventures. Parrot Analytics offers products and services including Streaming Economics, DEMAND360, IP & Topic Demand, and Audience Solutions. Parrot Analytics operates in a competitive market with competitors including Conviva, Tubular Labs, BARC India, Ease Live and Fresno Unlimited, among others.

  • Headquarter London, United Kingdom
  • Founders Wared Seger
  • Sectors
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Parrot Analytics Limited
Operational Areas
Media & Entertainment → Film, Television & Streaming
Media & Entertainment → Film, Television & Streaming
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $2.55 M (USD)

    in 2 rounds

  • Latest Funding Round
    $250 K (USD), Seed

    Mar 28, 2017

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Parrot Analytics

Parrot Analytics offers a comprehensive portfolio of products and services, including Streaming Economics, DEMAND360, IP & Topic Demand, and Audience Solutions.

Primary

Delivers insights on streaming revenue and subscriber metrics.

Measures global audience demand for TV shows and movies.

Analyzes intellectual property value in entertainment.

Provides tools for audience engagement and monetization strategies.

People of Parrot Analytics

Headcount 50-200
Employee Profiles 24
Board Members and Advisors 3
Employee Profiles
People
Wared Seger
CEO
People
Samuel Stadler
VP Marketing
People
Amit Devani
Global Vp, Partner Insights
People
Mike Broster
Data Analyst

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Board Members and Advisors
people
Bruce Tuchman
Board Member
people
Adriana Cisneros
Board Member
people
David Bishop
Board Member

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Funding Insights of Parrot Analytics

Parrot Analytics has successfully raised a total of $2.55M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $250 thousand completed in March 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $250,000
  • First Round

    (01 Dec 2014)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2017 Amount Seed - Parrot Analytics Valuation

investors

Dec, 2014 Amount Seed - Parrot Analytics Valuation

investors

Investors in Parrot Analytics

Parrot Analytics has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Zino Ventures.

All
Venture Fund
Investor Description Founded Year Domain Location
Investment fund focused on technology startups expanding globally.
Founded Year Domain Location

Investments & Acquisitions by Parrot Analytics

Investments

Financial Statements - Parrot Analytics

Parrot Analytics Comparisons

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Competitors of Parrot Analytics

Parrot Analytics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Conviva, Tubular Labs, BARC India, Ease Live and Fresno Unlimited, among others.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Video streaming optimization and analytics solutions are provided by Conviva.
domain founded_year HQ Location
Video analytics and management solutions are provided for audience growth.
domain founded_year HQ Location
Provides TV viewing measurement, data collection, and analytics services for advertisers and broadcasters.
domain founded_year HQ Location
Digital overlays are provided for broadcasting audience engagement.
domain founded_year HQ Location
Entertainment content production company

Latest news on Parrot Analytics

Frequently Asked Questions about Parrot Analytics

Parrot Analytics was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Parrot Analytics is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Parrot Analytics is a funded company, having raised a total of $2.55M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.3M, raised on Dec 01, 2014.

Parrot Analytics was founded in 2013 in London, United Kingdom, within the media analytics sector. A global platform for measuring content demand in TV is operated, capturing audience behaviors across video streaming, social media, blogging, file-sharing, and peer-to-peer channels. Insights into demand are provided to studios, networks, broadcasters, brands, agencies, and OTT platforms to inform content strategies across distribution methods.

Parrot Analytics's top competitors include Conviva, Tubular Labs and BARC India.

Parrot Analytics offers Streaming Economics, DEMAND360, IP & Topic Demand, and Audience Solutions.

Parrot Analytics has 1 investor. Key investors include Zino Ventures.

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