About Parse.ly
Parse.ly is a company based in Beaverton (United States) founded in 2009 was acquired by WordPress VIP in February 2021.. Parse.ly has raised $24.66 million across 6 funding rounds from investors including FundersClub, Grotech Ventures and Blumberg Capital. Parse.ly offers products and services including Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System. Parse.ly operates in a competitive market with competitors including Chartbeat, PathFactory, Knotch, FeedBurner and Paperflite, among others.
- Headquarter Beaverton, United States
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Sectors
TechnologyMedia & Entertainment
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Email
***********
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Phone
*********
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Website
*********
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$24.66 M (USD)
in 6 rounds
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Latest Funding Round
$6.81 M (USD), Series B
Aug 08, 2017
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Investors
FundersClub
& 6 more
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Employee Count
Employee Count
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Acquired by
WordPress VIP
(Feb 08, 2021)
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Products & Services of Parse.ly
Parse.ly offers a comprehensive portfolio of products and services, including Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tool for monitoring content performance metrics in real-time.
System to measure and prove content's impact on conversions.
API for personalizing and serving recommended content.
Pipeline for sending real-time data to warehouses.
System for publishing and optimizing content faster.
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Funding Insights of Parse.ly
Parse.ly has successfully raised a total of $24.66M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $6.81 million completed in August 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series B — $6.8M
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First Round
First Round
(01 May 2009)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug, 2017 | Amount | Series B - Parse.ly | Valuation | Grotech Ventures , Blumberg Capital | |
| Jul, 2017 | Amount | Series B - Parse.ly | Valuation |
investors |
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| Aug, 2013 | Amount | Series A - Parse.ly | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Parse.ly
Parse.ly has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include FundersClub, Grotech Ventures and Blumberg Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage US tech startups are invested in by Grotech Ventures.
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Founded Year | Domain | Location | |
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Venture capital firm investing in early and growth stage technology companies.
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Founded Year | Domain | Location | |
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Startup accelerator
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Parse.ly
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Parse.ly
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Parse.Ly Comparisons
Competitors of Parse.ly
Parse.ly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Chartbeat, PathFactory, Knotch, FeedBurner and Paperflite, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Real-time analytics are delivered to websites and blogs.
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| domain | founded_year | HQ Location |
AI-based analytics for content consumption and personalization are offered.
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| domain | founded_year | HQ Location |
AI-based content performance analytics solutions are provided for enterprises.
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| domain | founded_year | HQ Location |
Online platform offering management solutions
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| domain | founded_year | HQ Location |
Mobile-first sales enablement platform curates content for teams.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Parse.Ly
Frequently Asked Questions about Parse.ly
When was Parse.ly founded?
Parse.ly was founded in 2009.
Where is Parse.ly located?
Parse.ly is headquartered in Beaverton, United States. It is registered at Beaverton, Oregon, United States.
Is Parse.ly a funded company?
Parse.ly is a funded company, having raised a total of $24.66M across 6 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on May 01, 2009.
What does Parse.ly do?
Parsely offers audience analytics and content intelligence solution to businesses. Offers three products Dashboard, API, and Data Pipeline. The dashboard allows businesses to view website visitor data, explore historical trends, view content metrics, and generate and schedule reports. API allows businesses to build user engagement modules based on the insights received from website analytics and content intelligence. Data pipeline allows businesses to collect, refine, and stream their data to their warehouse. Clients include Time, Conda Nast, and The Wall Street Journal, among others. Offers an iOS mobile app as well to enable businesses to track their content and website performance on mobile phones.
Who are the top competitors of Parse.ly?
Parse.ly's top competitors include Chartbeat, Knotch and PathFactory.
What products or services does Parse.ly offer?
Parse.ly offers Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System.
Who are Parse.ly's investors?
Parse.ly has 7 investors. Key investors include FundersClub, Grotech Ventures, Blumberg Capital, Felten Group, and Dreamit.
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