Parse.ly

Beaverton, United States Founded: 2009 • Age: 17 yrs Acquired By WordPress VIP
Audience analytics and content intelligence solutions are provided cloud-based.
Annual revenue - Latest available
Total funding $24.7M 7 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About Parse.ly

Parse.ly is a company based in Beaverton (United States) founded in 2009 was acquired by WordPress VIP in February 2021. Parse.ly has raised $24.66 million across 7 funding rounds from investors including FundersClub, Grotech Ventures and Blumberg Capital. Parse.ly offers products and services including Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System. Parse.ly operates in a competitive market with competitors including Chartbeat, PathFactory, Knotch, FeedBurner and Paperflite, among others.

  • Headquarter Beaverton, United States
  • Sectors
    Technology
    Media & Entertainment
  • Email
    Locked
  • Phone
    Locked
  • Website
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  • Social
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Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Digital Media, Publishing & Broadcasting Unlock Sub-Sector Unlock Segment
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $24.66 M (USD)

    in 7 rounds

  • Latest Funding Round
    Not available
  • Investors
    FundersClub

    & 7 more

  • Employee Count
    Not available
  • Acquired by
    WordPress VIP

    (Feb 08, 2021)

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Products & Services of Parse.ly

Parse.ly offers a comprehensive portfolio of products and services, including Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System.

Product name locked
Category locked
Primary

Tool for monitoring content performance metrics in real-time.

Product name locked
Category locked
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System to measure and prove content's impact on conversions.

Product name locked
Category locked
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API for personalizing and serving recommended content.

Product name locked
Category locked
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Pipeline for sending real-time data to warehouses.

Product name locked
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System for publishing and optimizing content faster.

People of Parse.ly

Headcount 50-200
Employee Profiles 35
Employee Profiles
People
Stephanie Schwartz
Strategy & Education Manager
People
Rebecca Allen
Demand Generation Manager
People
Colin Hokanson
Senior Enterprise Account Executive
People
Nacho Iglesias
Customer Support Engineer

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Funding Insights of Parse.ly

Parse.ly has successfully raised a total of $24.66M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Parse.ly

Parse.ly has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include FundersClub, Grotech Ventures and Blumberg Capital.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage US tech startups are invested in by Grotech Ventures.
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Venture capital firm investing in early and growth stage technology companies.
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Startup accelerator
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Investor details for Parse.ly

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Investments & Acquisitions by Parse.ly

Investments
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Investment portfolio details for Parse.ly

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  • Transaction dates
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Financial Statements - Parse.ly

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Detailed financials for Parse.ly

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Parse.Ly Comparisons

Parse.ly Primary company
Description
Audience analytics and content intelligence solutions are pr...
Location
Beaverton, United States
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Parse.ly

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Competitors of Parse.ly

Parse.ly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Chartbeat, PathFactory, Knotch, FeedBurner and Paperflite, among others.

Company Name Domain Founded year HQ Location Description
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Real-time analytics are delivered to websites and blogs.
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AI-based analytics for content consumption and personalization are offered.
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AI-based content performance analytics solutions are provided for enterprises.
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Online platform offering management solutions
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Mobile-first sales enablement platform curates content for teams.
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Detailed competitors of Parse.ly

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  • Domains and locations
  • Full company profiles
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Verified entity values are shown only after access is granted.

Latest news on Parse.Ly

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Complete news archive for Parse.ly

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Parse.ly

Parse.ly was founded in 2009.

Parse.ly is headquartered in Beaverton, United States. It is registered at Beaverton, Oregon, United States.

Parse.ly is a funded company, having raised a total of $24.66M across 7 funding rounds to date.

Parsely offers audience analytics and content intelligence solution to businesses. Offers three products Dashboard, API, and Data Pipeline. The dashboard allows businesses to view website visitor data, explore historical trends, view content metrics, and generate and schedule reports. API allows businesses to build user engagement modules based on the insights received from website analytics and content intelligence. Data pipeline allows businesses to collect, refine, and stream their data to their warehouse. Clients include Time, Conda Nast, and The Wall Street Journal, among others. Offers an iOS mobile app as well to enable businesses to track their content and website performance on mobile phones.

Parse.ly's top competitors include Chartbeat, Knotch and PathFactory.

Parse.ly offers Content Analytics Dashboard, Content Conversion Engine, Content API, Data Pipeline, and Content Management System.

Parse.ly has 8 investors. Key investors include FundersClub, Grotech Ventures, Blumberg Capital, Felten Group, and Dreamit.

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