About Pendragon
Pendragon is a Transportation, Automotive & Logistics company based in Nottingham (United Kingdom) founded in 1989, and was acquired by Lithia Motors in February 2024. Car dealership, repair, and leasing services are provided. The company has 9,564 employees. Pendragon offers products and services including Motor Retail Services and Fleet Management Services. Its focus areas include Auto, Auto Retail & Aftersales, Dealership and Diversified. Its legal entity is PENDRAGON PLC.
Company details
Pendragon was founded in 1989 and is based in Nottingham, United Kingdom. Operations are centered in the automotive sector, where new and used vehicle sales are handled through dealerships. Repair and maintenance services are offered for various car models, alongside leasing arrangements for personal and business use. Activities are primarily conducted across the UK, supporting retail and fleet customers in the motor trade.
- Headquarters Nottingham, United Kingdom
- Employees 9,564
- Stage Acquired
- SectorsTransportation, Automotive & Logistics
- Website pendragonplc.com
- Social LinkedIn
- Acquired by Lithia Motors (Feb 2024)
- Legal Name Pendragon Plc
- Date of Incorporation 12 Oct, 1988
- Jurisdiction ANNESLEY NOTTINGHAM, NOTTINGHAMSHIRE
- InvestorsLithia Motors
& 3 more
- Employee Count9,564
- Acquired byLithia Motors
(Feb 2024)
Products & Services of Pendragon
Pendragon offers a comprehensive portfolio of products and services, including Motor Retail Services and Fleet Management Services.
Services for purchasing and selling vehicles to consumers
Management of corporate vehicle fleets for efficiency
Funding Insights of Pendragon
- Total Rounds 3
- Investors Count 3
All 3 funding rounds of Pendragon with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2020 | Post-IPO | β | β | ||
| May 2020 | Post-IPO | β | β | ||
| Jan 2019 | Post-IPO | β | β |
4 investors in total: 4 institutional.
Investors in Pendragon
Pendragon has secured backing from 4 investors, including institutional investors. Prominent investors backing the company include Lithia Motors, Odey Asset Management and Farringdon Capital Management.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Invests in undervalued, mispriced securities through funds and managed accounts. | 2006 | farringdoncap.com | Amsterdam, Netherlands | |
Diversified investment portfolios are managed for institutional clients. | 1991 | odey.com | London, United Kingdom | |
Delivers vehicle financial services to support automotive transactions. | 2006 | andershedininvest.com | ||
Dealer of new & used cars | 1946 | lithia.com | Medford, United States |
Investor details for Pendragon
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Pendragon
53 people are tracked at Pendragon (13 in leadership, 40 in team); the tracked headcount is 9,564.
| Name | Role | Group |
|---|---|---|
Tom Parker | Regional Finance Business Partner | Leadership |
Martin Casha | Chief Operating Officer | Leadership |
Bill Berman | CEO | Leadership |
Nick Mayes | Chief Information Officer | Leadership |
Mark Dexter | Head Of Business | Leadership |
Curtis Minns | Head Of Inbound Operations | Leadership |
Siobhan D. | Head Of Business | Leadership |
George Ferebee | Head Of Business | Leadership |
Dan Easton | Senior Finance Business Partner | Leadership |
Fahad R. | Regional Finance Business Partner | Leadership |
Sarah Greaves | Senior Finance Business Partner | Leadership |
Mike Dawkins | Finance Business Partner | Leadership |
Jordan Hamilton | Regional Finance Business Partner | Leadership |
Adam Windmill | Group Finance Projects | Team |
Andrew Hayward | Credit Management Assistant | Team |
Jackie Bradding | Business Manager/controller | Team |
Lara Odukoya | Assistant Accountant | Team |
Ashley Smith | Finance Manager | Team |
Daniel Brydges | Finance Assistant | Team |
Anna Maroz | Bank Accountant Assistant | Team |
33 more people are available in the full profile.
Complete people profiles for Pendragon
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Pendragon
4 dated milestones of Pendragon across 35 years, from founding to its latest funding, stage changes and deals.
- Founded Pendragon is founded.
- Funding First funding round.
- Funding Latest funding round, Post-IPO,.
- Exit Acquired by Lithia Motors.
Web traffic of Pendragon
The website of Pendragon (pendragonplc.com) receives about 1.5K visits a month.
- Monthly visits1.5K
▼ 34% vs previous month
Websites whose visitors overlap most with Pendragon. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
lithia.co.uk | lithia.co.uk | 100% | #793,395 | β | |
jobsatpendragongroup.co.uk | jobsatpendragongroup.co.uk | 92% | β |
Top companies in Automotive Retail & Aftersales
2 companies that operate in the same segment as Pendragon (Automotive Retail & Aftersales) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 161.3 M | USD 369.88 M | 625 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M |
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Related news about Pendragon
Complete news archive for Pendragon
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Frequently Asked Questions about Pendragon
Pendragon was founded in 1989 and raised its 1st funding round 30 years after it was founded.
Pendragon is headquartered in Nottingham, United Kingdom.
Pendragon has 9,564 employees.
Pendragon was founded in 1989 and is based in Nottingham, United Kingdom. Operations are centered in the automotive sector, where new and used vehicle sales are handled through dealerships. Repair and maintenance services are offered for various car models, alongside leasing arrangements for personal and business use. Activities are primarily conducted across the UK, supporting retail and fleet customers in the motor trade.
Pendragon offers Motor Retail Services and Fleet Management Services.
Pendragon has 4 investors. Key investors include Lithia Motors, Odey Asset Management, Farringdon Capital Management, and Anders Hedin Invest.
Pendragon operates through Pendragon Plc.
Yes. Pendragon was acquired by Lithia Motors in February 2024.

