About Performics
Performics is a company based in Chicago (United States) founded in 1998 was acquired by Publicis Groupe in August 2008.. Performics offers products and services including Performance Media, Performance Content, Planning & Insights, Analytics & Technology, and PFX Consulting. Performics operates in a competitive market with competitors including Bidstack, GroupM, The Meet Group, Primedia Group and Intersection, among others.
- Headquarter Chicago, United States
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Sectors
Business Services
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Phone
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Website
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Social
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- Legal Name Muscanto, S.R.O.
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Publicis Groupe
& 1 more
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Employee Count
Employee Count
- Acquired by
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Products & Services of Performics
Performics offers a comprehensive portfolio of products and services, including Performance Media, Performance Content, Planning & Insights, Analytics & Technology, and PFX Consulting. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Manages end-to-end digital media and commerce campaigns
Handles SEO, content creation, and conversion strategies
Uncovers digital signals for brand relevance
Powers transformation through data and tech tools
Provides marketing consultancy for business outcomes
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Leadership Team
57 people
Senior Team
27 people
Sales and Marketing
12 people
Software Development Team
10 people
Account Team
8 people
Business Team
8 people
Data Analysis and Operations Team
7 people
Performance Team
4 people
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Funding Insights of Performics
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Performics
Performics has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Publicis Groupe and DoubleClick By Google. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Premium ad exchange and ad server
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Founded Year | Domain | Location | |
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Advertising, PR, branding, and strategy services are provided.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Performics
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Performics
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Performics Comparisons
Competitors of Performics
Performics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bidstack, GroupM, The Meet Group, Primedia Group and Intersection, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
In-game advertising platform is provided for developers and advertisers.
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Provider of advertising services
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| domain | founded_year | HQ Location |
Provider of advertising services
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| domain | founded_year | HQ Location |
Advertising and media services are provided across Africa.
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| domain | founded_year | HQ Location |
Intersection is engaged in out-of-home advertising and public space communications.
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| domain | founded_year | HQ Location |
Marketing & communications company
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Performics
Frequently Asked Questions about Performics
When was Performics founded?
Performics was founded in 1998.
Where is Performics located?
Performics is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
What does Performics do?
Performics was founded in 1998 in Chicago, United States, as a digital marketing agency within the advertising sector. Services encompass paid search, organic search, social media, display, affiliate, and mobile marketing, along with digital audits that assess media and content against key performance indicators. Consulting, local marketing, actionable insights, and cross-channel reporting are also offered. The agency was acquired by Publicis Group in August 2008 and operates internationally.
Who are the top competitors of Performics?
What products or services does Performics offer?
Performics offers Performance Media, Performance Content, Planning & Insights, Analytics & Technology, and PFX Consulting.
Who are Performics's investors?
Performics has 2 investors. Key investors include Publicis Groupe, and DoubleClick By Google.