About PicPay
PicPay is a company based in Vila Velha (Brazil) founded in 2012 was acquired by Unlimint in May 2022. PicPay has completed 2 acquisitions, including Guiabolso and bxblue. PicPay offers products and services including PicPay Card, PicPay Account, and Empréstimos. PicPay operates in a competitive market with competitors including MoneyGram, NG.CASH, RecargaPay, QIWI and CarePay, among others.
Products & Services of PicPay
PicPay offers a comprehensive portfolio of products and services, including PicPay Card, PicPay Account, and Empréstimos.
Offers cashback and no annual fee for purchases.
Free account for payments and banking management.
Provides secure loans with transparent terms.
Apps and channels of PicPay
PicPay publishes 2 mobile apps with over 100M+ downloads; its YouTube channel PicPay has 3.81M subscribers and 30 videos.
Videos from PicPay
The most watched videos on PicPay's YouTube channel, PicPay (3.81M subscribers). Click a video to play it here.
More on PicPay.
Investors in PicPay
PicPay has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Unlimint.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provides credit card processing and online payment solutions for businesses. | 2009 | unlimint.com | London, United Kingdom |
Investor details for PicPay
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IPO & Listings of PicPay
PicPay is a publicly listed company on the NASDAQ with ticker symbol PICS in USA, operating in the Finance sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date29 Jan 2026
- Listed onNASDAQ: PICS
- Listed entityPicS N.V.
- Exchange sectorFinance
- ISINNL0015073TP4
- Share price$13.60 (+13.52% on the day) · 2026-10-09
- Market capitalisation$1.76B
- Price to earnings7,157.9
- EPS (diluted, trailing year)$0.00
- Volume (last session)1,014,372
Financials of PicPay
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $1.86B | $195.4M | $155.9M |
| 2024 | $1.05B | $40.4M | $118.5M |
| 2023 | $697.1M | $6.9M | $268.1M |
| 2022 | $585.5M | -$8.8M | $117.8M |
Detailed financial statements for PicPay
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Investments & Acquisitions by PicPay
PicPay has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Guiabolso and bxblue.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online marketplace and comparison platform for payroll deductible loans | bxblue.com.br | Brasilia, Brazil | 2017 | Feb 2023 | •••• | |
Automated app for personal finance management syncs with banks. | guiabolso.com.br | Sao Paulo, Brazil | 2012 | Jul 2021 | •••• |
Complete acquisition details for PicPay
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Competitors of PicPay
PicPay operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MoneyGram, NG.CASH, RecargaPay, QIWI and CarePay, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| moneygram.com | 1940 | Dallas, United States | – | – | Cross-border payments are enabled via wallet solutions for consumers. | |
| ng.cash | 2021 | – | $49.53M | – | A digital banking platform is operated for the new generation. | |
| recargapay.com.br | 2004 | Sao Paulo, Brazil | $126.9M | – | Mobile wallet services for recharges and payments are provided. | |
| qiwi.com | 2008 | Moscow, Russia | – | – | Consumer payments are enabled via a card-linked wallet app. | |
| carepay.com | 2015 | Amsterdam, Netherlands | $61.81M | – | Provider of a health insurance platform for global insurers | |
| trocados.com.br | 2014 | Manaus, Brazil | – | – | Provider of financial solutions for retailers and consumers | |
| magie.com.br | 2024 | Sao Paulo, Brazil | $4M | – | AI-enabled digital payments for individuals are managed via WhatsApp. | |
| ngpay.com | 2004 | Bengaluru, India | $2.2M | – | Multi-category products are offered through an online marketplace. |
Detailed competitors of PicPay
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Web traffic of PicPay
The website of PicPay (picpay.com) receives about 3.6M visits a month and ranks #16,240 among all websites worldwide, #1,051 in Banking Credit and Lending.
- Monthly visits3.6M
▼ 17.9% vs previous month
- Unique visitors2.6M
per month
- Global rank#16,240
among all websites
- Category rank#1,051
Finance · Banking Credit and Lending
- Bounce rate60%
- Pages per visit2.0
- Average visit1 min 31 sec
- DevicesDesktop 15% · Mobile 85%
Websites whose visitors overlap most with PicPay. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
mercadopago.com.br | mercadopago.com.br | 100% | – | #3,051 | – |
serasa.com.br | serasa.com.br | 99% | – | #1,317 | – |
| bancopan.com.br | 97% | 9.1M | #6,927 | View details | |
| paypal.com | 96% | 487.9M | #58 | View details | |
| bompracredito.com.br | 95% | 1.2M | #37,775 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for PicPay
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Latest news on Picpay
Complete news archive for PicPay
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Similar companies to PicPay
10 companies that operate in the same segment as PicPay (Payments & Remittance Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital payments, financial services, and e-commerce platforms are provided. | 2000 | Noida, Uttar Pradesh, India | USD 4.14 B | – | – | |
Payment, financial, investment, and lending services are provided digitally. | 2012 | Bengaluru, Karnataka, India | USD 1.71 B | – | – | |
Payment processing and card issuance solutions are provided for businesses. | 2009 | San Francisco, California, United States | USD 9.81 B | – | – | |
Cloud-based accounts payable and receivable software for businesses | 2006 | Palo Alto, California, United States | USD 325.6 M | USD 1.65 B | 2,360 | |
Payment and business banking solutions are provided for enterprises. | 2014 | Bengaluru, Karnataka, India | USD 742 M | USD 302.19 M | 2,641 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 3.21 B | – | – | |
Payment acceptance and processing solutions provider for businesses | 2018 | Gurugram, Haryana, India | USD 604.02 M | USD 179.52 M | 709 | |
Business spends, payments, and rewards are streamlined by automated workflows. | 2011 | Hyderabad, Telangana, India | USD 13.75 M | USD 149.43 M | 431 | |
Online payment processing and credit solutions are provided for businesses. | 2002 | Amsterdam, Netherlands | USD 35.15 M | USD 5.47 B | 1,200 | |
SaaS-driven credit card and spend management solutions platform for businesses | 2017 | Draper, Utah, United States | USD 1.16 B | – | 1 |
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Frequently Asked Questions about PicPay
PicPay was founded in 2012.
PicPay is headquartered in Vila Velha, Brazil. It is registered at Vila Velha, Espirito Santo, Brazil.
Annual revenue of PicPay is $1.86B as on Dec 31, 2025.
Wallet-enabled payment solution for individuals and businesses. Offers payments through QR code scanning on the users smartphone or tablet, save credit card data, advertisers can insert codes in their online and offline campaigns which readers decode through the camera, pay by scanning the unique QR code of the product they intend to buy, pay bills in installments, and more.
PicPay's top competitors include NG.CASH, MoneyGram and RecargaPay.
PicPay offers PicPay Card, PicPay Account, and Empréstimos.
Yes, PicPay is publicly traded on NASDAQ under the ticker symbol PICS.
PicPay has 1 investor. Key investors include Unlimint.
PicPay operates through Picpay Instituicao De Pagamento S/A.
Yes. PicPay was acquired by Unlimint in May 2022.
Yes. PicPay publishes PicPay: Conta, Cartão e Pix and 1 more app, with over 100 million downloads.