Pieology

Rancho Santa Margarita, United States Founded: 2010 • Age: 16 yrs
Pizza is offered by a chain of limited-service restaurants.

About Pieology

Pieology is a Consumer company based in Rancho Santa Margarita (United States) founded in 2010. Pizza is offered by a chain of limited-service restaurants. Pieology has raised $15.11 million across 4 funding rounds from investors including Andrea Cherng. Pieology has completed 1 acquisition, including Project Pie. Its website pieology.com draws about 55 thousand monthly visits. Pieology offers products and services including Customizable Pizza, Salads, Calzones, Garlic Cheese Bread, and David's Cookies. Its focus areas include Food and Agriculture, Food Service Chains, Restaurants and Limited Service. Its competitors include Burger King, Domino's Pizza and Cracker Barrel; 1 of its 3 listed competitors has raised funding.

Company details

Pieology was founded in 2010 in Rancho Santa Margarita, United States, as a chain in the restaurant sector. Limited-service operations are conducted, with a focus on providing customizable pizzas through a fast-casual format. Services include dine-in, takeout, and delivery options at multiple locations nationwide. The model targets efficiency in the competitive quick-service dining industry, serving urban and suburban markets primarily within the country.

  • Headquarters Rancho Santa Margarita, United States
  • Sectors
    Consumer
  • Website category Food and Drink · Restaurants and Delivery
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website pieology.com
  • Social LinkedIn X Facebook Instagram
Operational Areas
Key Metrics
  • Total Equity Funding
    $15.11M (USD)

    in 4 rounds

  • Investments & Acquisitions

Products & Services of Pieology

Pieology offers a comprehensive portfolio of products and services, including Customizable Pizza, Salads, Calzones, Garlic Cheese Bread, and David's Cookies.

Customizable Pizza
Food

Allows creation of personalized pizzas with fresh toppings and sauces.

Salads
Food

Offers fresh, customizable salads with various ingredients.

Calzones
Food

Provides stuffed calzones made from house-made dough.

Garlic Cheese Bread
Appetizer

Serves garlic-flavored bread with cheese as a side item.

David's Cookies
Dessert

Offers cookies as a dessert option for orders.

Apps and channels of Pieology

Pieology publishes 2 mobile apps with over 100K+ downloads.

Pieology Pie Life Rewards
Google Play Food & Drink Everyone Free
Developer: Pieology
View on Google Play
Pieology Pie Life Rewards
App Store Food & Drink 4+
Developer: The Little Brown Box Pizza LLC
View on App Store

Funding Insights of Pieology

Pieology has successfully raised a total of $15.11M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $15.11M
  • Total Rounds 4
  • First Round $995,000

    (Jun 2010)

  • Investors Count 1

All 4 funding rounds of Pieology with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2017Angel Round––
–
Dec 2016$1.5MSeed––
–
Dec 2015$12.61MAngel Round–Andrea Cherng
–
Jun 2010$995,000Seed––
–
Valuation history

1 investors in total: 0 institutional and 1 angel.

Investors in Pieology

Pieology has secured backing from 1 investor, including angel investors. Prominent investors backing the company include Andrea Cherng.

All
Angel
InvestorDescriptionFounded YearDomainLocation

Andrea Cherng

Angel investor focusing on early-stage Indian startups, based in Bengaluru.
unknown_a075fc13928147be9
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Investor details for Pieology

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People of Pieology

8 people are tracked at Pieology (6 in leadership, 2 in team).

NameRoleGroup
Simpson Lu
Operation General Manager-Pieology ChinaLeadership
Juan Rivera
Director Of OperationsLeadership
Michael Jakubowski
Head Of Supply Chain & Special ProjectsLeadership
Stephen Ostaszewicz, MBA
Chief Financial OfficerLeadership
Ness Balzano, PHR-CA
VP of Human ResourcesLeadership
Kirsten Starmer
Director Of MarketingLeadership
Mary Khaleghian
Area DeveloperTeam
Heather Gonzalez
NRO Project ManagerTeam
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Investments & Acquisitions by Pieology

Pieology has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Project Pie.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Pizza restaurants are operated as a chain with franchising options.
projectpie.comSan Diego, United States2012Jun 2016β€’β€’β€’β€’
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Complete acquisition details for Pieology

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Timeline of Pieology

4 dated milestones of Pieology across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Pieology is founded.
  2. Funding First funding round of $995K.
  3. Acquisition Acquires Project Pie.
  4. Funding Latest funding round, Angel Round,.

Competitors of Pieology

Pieology has 3 listed competitors in our database, 1 of them funded. They include Burger King, Domino's Pizza and Cracker Barrel.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
bk.com1954Miami, United States$100M40
Burgers and fast food are served by a restaurant chain.
dominos.com1960Ann Arbor, United States11,200
Franchised pizza restaurant chain
crackerbarrel.com1969Lebanon, United States77,000
A chain of limited-service restaurants is operated nationwide.
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Detailed competitors of Pieology

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Web traffic of Pieology

The website of Pieology (pieology.com) receives about 55.1K visits a month and ranks #421,370 among all websites worldwide, #3,254 in Restaurants and Delivery.

  • Monthly visits
    55.1K

    ▲ 2.2% vs previous month

  • Unique visitors
    30.4K

    per month

  • Global rank
    #421,370

    among all websites

  • Category rank
    #3,254

    Food and Drink · Restaurants and Delivery

Similar websites

Websites whose visitors overlap most with Pieology. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
blazepizza.com
100%
308.7K#172,952View details
fairplex.com
fairplex.com
84%
#604,951–
nrn.com
79%
540.5K#131,486View details
anjapparca.com
79%
#2,987,106View details
carbonarava.com
carbonarava.com
78%
#1,734,976–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 22 similar websites and full traffic analytics for Pieology

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  • 22 similar websites
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Top companies in Food Service Chains

3 companies that operate in the same segment as Pieology (Food Service Chains) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Salads and meal bowls are offered by restaurant chains.
2006Los Angeles, California, United StatesUSD 479.07 MUSD 679.47 M2,868
Doughnuts and coffee are provided by the international chain.
1937Winston-salem, North Carolina, United StatesUSD 114.68 MUSD 1.52 B21,000
A chain of restaurants provides meals and catering services.
2009Colorado City, Colorado, United StatesUSD 11.45 M526
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Related news about Pieology

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Frequently Asked Questions about Pieology

Pieology was founded in 2010.

Pieology is headquartered in Rancho Santa Margarita, United States. It is registered at Rancho Santa Margarita, California, United States.

Pieology is a funded company, having raised a total of $15.11M across 4 funding rounds to date. The company's 1st funding round was a Seed of $995K, raised on Jun 2010.

Pieology was founded in 2010 in Rancho Santa Margarita, United States, as a chain in the restaurant sector. Limited-service operations are conducted, with a focus on providing customizable pizzas through a fast-casual format. Services include dine-in, takeout, and delivery options at multiple locations nationwide. The model targets efficiency in the competitive quick-service dining industry, serving urban and suburban markets primarily within the country.

Pieology's top competitors include Burger King, Cracker Barrel and Domino's Pizza.

Pieology offers Customizable Pizza, Salads, Calzones, Garlic Cheese Bread, and David's Cookies.

Pieology has made 1 acquisition, including Project Pie.

Pieology has 1 investor. Key investors include Andrea Cherng.

Yes. Pieology publishes Pieology Pie Life Rewards and 1 more app, with over 100,000 downloads.

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