About Playter
Playter is a company based in London (United Kingdom) founded in 2020 by Jamie Beaumont was acquired by Shawbrook Bank in December 2025.. Playter has raised $58.07 million across 5 funding rounds from investors including Shawbrook Bank, Adit Ventures and Fasanara. The company has 2 employees as of January 31, 2022. Playter offers products and services including Playter Pay, Playter Boost, Playter Broker, and Playter Flex. Playter operates in a competitive market with competitors including Kriya, Hokodo, PastPay, Cutpay Merchant Services and LIRIDI, among others.
- Headquarter London, United Kingdom
- Employees 2 as on 31 Jan, 2022
- Founders Jamie Beaumont
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Sectors
Financial Services
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Imployapp Limited
- Date of Incorporation 22 May, 2018
- Jurisdiction LONDON, ENGLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$58.07 M (USD)
in 5 rounds
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Latest Funding Round
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Investors
Shawbrook Bank
& 6 more
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Employee Count
2
as on Jan 31, 2022
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Acquired by
Shawbrook Bank
(Dec 04, 2025)
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Products & Services of Playter
Playter offers a comprehensive portfolio of products and services, including Playter Pay, Playter Boost, Playter Broker, and Playter Flex. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Service to spread business bills over 2-12 instalments for cashflow ease
Provides short-term loans up to £500,000 for immediate business funding
Platform to introduce and manage financing deals for clients
Offers flexible payment options to customers for business transactions
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Funding Insights of Playter
Playter has successfully raised a total of $58.07M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Last Round
- First Round First Round
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2022 | Amount | Series A - Playter | Valuation | Adit Ventures , Fasanara | |
| Jun, 2022 | Amount | Debt – Conventional - Playter | Valuation |
investors |
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| Mar, 2022 | Amount | Seed - Playter | Valuation | Fin Capital , 1818 Venture Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Playter
Playter has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Shawbrook Bank, Adit Ventures and Fasanara. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital fund focused on growth equities
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Founded Year | Domain | Location | |
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Venture capital firm focused on fintech and B2B SaaS companies
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Founded Year | Domain | Location | |
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Early-stage venture capital funding is provided to innovative companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Playter
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Playter
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Playter Comparisons
Competitors of Playter
Playter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Kriya, Hokodo, PastPay, Cutpay Merchant Services and LIRIDI, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Diversified business loans, payments, and authentication solutions are provided online.
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| domain | founded_year | HQ Location |
API for invoicing platforms and marketplaces is developed.
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| domain | founded_year | HQ Location |
Payment solutions for e-commerce merchants are offered by PastPay.
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| domain | founded_year | HQ Location |
Payment gateway for card payment solutions
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| domain | founded_year | HQ Location |
Hosts a digital marketplace for point-of-sale financing solutions.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Playter
Frequently Asked Questions about Playter
When was Playter founded?
Playter was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Where is Playter located?
Playter is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Is Playter a funded company?
Playter is a funded company, having raised a total of $58.07M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.7M, raised on Feb 09, 2021.
How many employees does Playter have?
As of Jan 31, 2022, the latest employee count at Playter is 2.
What does Playter do?
Playter was established in 2020 in London, United Kingdom, within the fintech sector focused on recruitment. A cloud-based platform is utilized to fund SME recruitment agencies during hiring activities. Core services encompass invoice generation, marketing support, and legal fee coverage. Access to the platform is structured around a subscription-based pricing model for enterprise users.
Who are the top competitors of Playter?
What products or services does Playter offer?
Playter offers Playter Pay, Playter Boost, Playter Broker, and Playter Flex.
Who are Playter's investors?
Playter has 7 investors. Key investors include Shawbrook Bank, Adit Ventures, Fasanara, Fin Capital, and Act Venture Capital.