About Points
Points is a Technology company based in Toronto (Canada) founded in 2000, and was acquired by Plusgrade in May 2022. Rewards sourcing network. Points has completed 1 acquisition, including PointsHound. Its website points.com draws about 2.7 million monthly visits. Its focus areas include Enterprise Applications, Loyalty Software, Loyalty Enablers and Loyalty Optimization. Its legal entity is POINTS INTERNATIONAL LTD.
Company details
The company was founded in 2000 in Toronto, Canada, within the loyalty rewards sector. A digital wallet is provided for users to track, trade, redeem, and exchange points from 50 partnered loyalty programs. Options for earning and redeeming rewards are expanded across the network. Retail partnerships are facilitated to allow generic point accumulation, supporting customer engagement in transactions.
- Headquarters Toronto, Canada
- Stage Acquired
- SectorsTechnology
- Website points.com
- Social LinkedIn X
- Acquired by Plusgrade (May 2022)
- Legal Name Points International Ltd
- Annual Revenue$217.39 M (USD)-46as on Dec 31, 2020
- EBITDA$4.42 M (USD)-76as on Dec 31, 2020
- Investors
- Investments & Acquisitions
- Acquired byPlusgrade
(May 2022)
Funding Insights of Points
- Total Rounds 2
- First Round $1.66M
(May 2014)
All 2 funding rounds of Points with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | Post-IPO | β | β | β | |
| May 2014 | $1.66M | Post-IPO | β | β | β |
1 investors in total: 1 institutional.
Investors in Points
Points has secured backing from 1 investor. Prominent investors backing the company include Plusgrade.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
SaaS revenue management solutions are offered to airlines for optimization. | 2009 | plusgrade.com | New York, United States |
Investor details for Points
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Points
180 people are tracked at Points (39 in leadership, 141 in team).
| Name | Role | Group |
|---|---|---|
Caroline Diamant | Senior Director, Partnerships | Leadership |
Philippe B. | Regional Director & Partnerships, MEA & APAC | Leadership |
Aaron Merchant | Director, Business Development | Leadership |
Stacey Mores | Director, Points Labs | Leadership |
Chris Boyd | Head of Product | Leadership |
Jay Malowney | President | Leadership |
Barry May | Vice President, Points Labs | Leadership |
Michael Nichols | Director Software Engineering | Leadership |
Gary Teo | Director, Business Development APAC | Leadership |
Violet Czaplinska | Vp, Data Science And Analytics | Leadership |
Eric Olsson | Director Of IT Operations | Leadership |
Przemek Kunka | Director - Data Engineering, Management And Strategy | Leadership |
Derek Robb Mba, Cpa | Director Partner Planning | Leadership |
Sacha Diab | Svp, Head Of Global Business Development | Leadership |
Howard Henry | Director, Software Engineering | Leadership |
Chris Sheppard | Director Of Engineering | Leadership |
Peter Lockhard | Chief Operating Officer | Leadership |
Susan Griffiths | Vice President, Business Operations | Leadership |
Ofer Guttman | VP Of Software Engineering | Leadership |
Basile Kuo | Director Of Engineering - Software Partners | Leadership |
160 more people are available in the full profile.
Complete people profiles for Points
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Points
Points has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include PointsHound.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online marketplace for reward-based hotel bookings for travelers | pointshound.com | San Francisco, United States | 2012 | Apr 2014 | β’β’β’β’ |
Complete acquisition details for Points
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Points
6 dated milestones of Points across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Points is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires PointsHound.
- Funding First funding round of $1.7M.
- Funding Latest funding round, Post-IPO,.
- Exit Acquired by Plusgrade.
Web traffic of Points
The website of Points (points.com) receives about 2.7M visits a month.
- Monthly visits2.7M
▼ 10.7% vs previous month
Websites whose visitors overlap most with Points. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mypoints.com | 100% | 7.6M | #6,945 | View details | |
| couponfollow.com | 94% | 10M | #4,774 | View details | |
| groupon.com | 89% | 19.4M | #2,572 | View details | |
topcashback.com | topcashback.com | 89% | #24,237 | β | |
| dealmoon.com | 88% | 680.7K | #16,407 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Points
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Related news about Points
Complete news archive for Points
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Frequently Asked Questions about Points
Points was founded in 2000 and raised its 1st funding round 14 years after it was founded.
Points is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Annual revenue of Points is $217.39M as on Dec 31, 2020.
The company was founded in 2000 in Toronto, Canada, within the loyalty rewards sector. A digital wallet is provided for users to track, trade, redeem, and exchange points from 50 partnered loyalty programs. Options for earning and redeeming rewards are expanded across the network. Retail partnerships are facilitated to allow generic point accumulation, supporting customer engagement in transactions.
Points has made 1 acquisition, including PointsHound.
Points has 1 investor. Key investors include Plusgrade.
Points operates through Points International Ltd.
Yes. Points was acquired by Plusgrade in May 2022.
The website of Points receives about 2.7 million visits a month.

