PopularMedia

San Francisco, United States Founded: 2003 • Age: 23 yrs Acquired By StrongView
Social media marketing platform

About PopularMedia

PopularMedia is a company based in San Francisco (United States) founded in 2003 was acquired by StrongView in June 2009.. PopularMedia has raised $12.25 million across 2 funding rounds from investors including StrongView, DAG Ventures and Sequoia Capital. PopularMedia operates in a competitive market with competitors including Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Popularmedia, Inc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $12.25 M (USD)

    in 2 rounds

  • Latest Funding Round
    $8 M (USD), Series B

    Jul 09, 2008

  • Investors
    StrongView

    & 3 more

  • Employee Count
    Employee Count
  • Acquired by
    StrongView

    (Jun 30, 2009)

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Funding Insights of PopularMedia

PopularMedia has successfully raised a total of $12.25M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $8 million completed in July 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $8.0M
  • First Round

    (09 Feb 2007)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2008 Amount Series B - PopularMedia Valuation DAG Ventures
Feb, 2007 Amount Series A - PopularMedia Valuation Sequoia Capital , Steamboat Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in PopularMedia

PopularMedia has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include StrongView, DAG Ventures and Sequoia Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Mid-stage venture capital investments and support for tech entrepreneurs.
Founded Year Domain Location
Sequoia Capital is engaged in venture capital investments.
Founded Year Domain Location
Early-stage venture capital is invested in US and China.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by PopularMedia

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - PopularMedia

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Popularmedia Comparisons

Employees
+
Add Comparison
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Competitors of PopularMedia

PopularMedia operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, Brand Networks, Salesforce Buddy Media, Wayin and SocialFlow, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Brand Networks is recognized for employee influencer marketing technology.
domain founded_year HQ Location
Social media marketing solutions
domain founded_year HQ Location
Social Media Monitoring and Engagement platform
domain founded_year HQ Location
Social media content value is quantified and optimized for enterprises.
domain founded_year HQ Location
Social Campaign Management Tool
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Popularmedia

Frequently Asked Questions about PopularMedia

When was PopularMedia founded?

PopularMedia was founded in 2003 and raised its 1st funding round 4 years after it was founded.

Where is PopularMedia located?

PopularMedia is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is PopularMedia a funded company?

PopularMedia is a funded company, having raised a total of $12.25M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4.25M, raised on Feb 09, 2007.

What does PopularMedia do?

PopularMedia was founded in 2003 in San Francisco, United States, as a social media marketing platform. Influencer Ads product is offered to integrate interactive social layers with standard online display units, enabling sharing of brand experiences and promotions among consumers. Campaigns are analyzed by a proprietary viral optimization engine for enhanced impact. The company was acquired by Strongview.com in 2009 and later merged into Selligent in 2015.

Who are the top competitors of PopularMedia?

PopularMedia's top competitors include Addressable, Brand Networks and Salesforce Buddy Media.

Who are PopularMedia's investors?

PopularMedia has 4 investors. Key investors include StrongView, DAG Ventures, Sequoia Capital, and Steamboat Ventures.

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