About Precor
Precor is a Healthcare company based in Woodinville (United States) founded in 1980, and was acquired by Peloton in December 2020. Online platform for the purchase of fitness equipment. The company has 522 employees. Its chief executive, as recorded, is Rob Barker. Its website precor.com draws about 158 thousand monthly visits. Its focus areas include HealthTech, Fitness & Wellness Tech, Commerce and Equipment. Its legal entity is PRECOR, INCORPORATED. Its competitors include Nautilus, HoMedics and P.volve.
Company details
Precor, established in 1980, excels in healthtech, fitness wellness tech, commerce, equipment, and engaging in retail operations. Online platform for the purchase of fitness equipment. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide.
- Headquarters Woodinville, United States
- Employees 522
- Stage Acquired
- SectorsHealthcare
- Website category Sports
- Phoneβ’β’β’β’ β’β’β’β’
- Website precor.com
- Social LinkedIn X Facebook
- Acquired by Peloton (Dec 2020)
- Legal Name Precor, Incorporated
Investors in Precor
Precor has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Peloton and Amer Sports.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | onepeloton.com | New York, United States | |
Sports apparel and accessories are offered online by Amer Sports. | 1950 | amersports.com | Helsinki, Finland |
Investor details for Precor
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People of Precor
99 people are tracked at Precor (17 in leadership, 82 in team); the tracked headcount is 522.
| Name | Role | Group |
|---|---|---|
Rob Barker | CEO | Leadership |
Tracy McCurtin | Partner Account Manager EMEA | Leadership |
Frank O'Rourke | Senior Vice President Of Global Sales | Leadership |
Oren Haliva | COO | Leadership |
Kurt Parker | Director Of Commercial Sales -na | Leadership |
Daniel Murray | Vice President Global Customer Experience | Leadership |
Sean Kearney | Director Of Vertical Market Sales | Leadership |
Mingbo Zhao | Vice President Of Product Development | Leadership |
Bill Dixon | Vice President | Leadership |
Gene Harper | Director Of Sales - Asia Pacific | Leadership |
Jonathan Sullivan | Chief Financial Officer | Leadership |
Erica Tillinghast | Vice President, Marketing | Leadership |
Jez Lynas | EMEA Finance Director | Leadership |
Simon Overing | Sales Director EMEA | Leadership |
Lou Carlone | Sr. Operations Director | Leadership |
Dave Mendenall | Chief Operating Officer | Leadership |
Derek Burke | EMEA Export Sales Director/business Manager | Leadership |
Chelsea Dill | Supervisor, Business Development | Team |
Johnnie Earl | Senior Account Manager | Team |
Rod Karstetter | Senior National Account Manager | Team |
79 more people are available in the full profile.
Complete people profiles for Precor
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Timeline of Precor
3 dated milestones of Precor across 40 years, from founding to its latest funding, stage changes and deals.
- Founded Precor is founded.
- Exit Acquired by Amer Sports.
- Exit Acquired by Peloton.
Competitors of Precor
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nautilus.com | 1997 | Vancouver, United States | 435 | Innovative wellness technologies are developed for mobility and recovery. | ||
| homedics.com | 1987 | Detroit, United States | Sells relaxation devices, air purifiers, and health monitors online. | |||
| pvolve.com | 2017 | New York, United States | At-home and in-studio fitness programs with equipment are provided. |
Detailed competitors of Precor
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Web traffic of Precor
The website of Precor (precor.com) receives about 158.1K visits a month and ranks #291,125 among all websites worldwide, #9,503 in Sports.
- Monthly visits158.1K
▲ 16.3% vs previous month
- Unique visitors62.7K
per month
- Global rank#291,125
among all websites
- Category rank#9,503
Sports · Sports
- Bounce rate36%
- Pages per visit2.4
- Average visit40 sec
- DevicesDesktop 24% Β· Mobile 76%
Websites whose visitors overlap most with Precor. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lifefitness.com | 100% | 883.8K | #71,429 | View details | |
| cybexintl.com | 96% | 19.4K | #1,369,417 | View details | |
nordictrack.com | nordictrack.com | 96% | #57,234 | β | |
proform.com | proform.com | 95% | #382,627 | β | |
| startrac.com | 95% | 1.2K | #9,691,071 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Precor
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Top companies in Fitness & Wellness Platforms
3 companies that operate in the same segment as Precor (Fitness & Wellness Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | New York, New York, United States | USD 995.53 M | USD 2.45 B | 2,894 | |
Fitness class memberships are offered across various gyms and studios. | 2013 | New York, New York, United States | USD 550 M | 969 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Related news about Precor
Complete news archive for Precor
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Frequently Asked Questions about Precor
Precor was founded in 1980.
Precor is headquartered in Woodinville, United States. It is registered at Woodinville, Washington, United States.
Rob Barker is the CEO of Precor, as recorded in our data.
Precor has 522 employees.
Precor, established in 1980, excels in healthtech, fitness wellness tech, commerce, equipment, and engaging in retail operations. Online platform for the purchase of fitness equipment. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide.
Precor has 2 investors. Key investors include Peloton, and Amer Sports.
Precor operates through Precor, Incorporated.
Yes. Precor was acquired by Peloton in December 2020.
The website of Precor receives about 158 thousand visits a month and ranks #291,125 among all websites worldwide.

