Pretzel Crisps

Princeton, United States Founded: 2004 • Age: 22 yrs Acquired By Lance
Pretzel snacks brand
Annual revenue - Latest available
Total funding - Funding intelligence
Employees 14048 Tracked headcount
Investors 2 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About Pretzel Crisps

Pretzel Crisps is a company based in Princeton (United States) founded in 2004 by Warren Wilson and Sara Wilson was acquired by Lance in June 2012. The company has 14,048 employees as of December 31, 2022. Pretzel Crisps offers products and services including Pretzel Crisps, Pop’ums, and Bites. Pretzel Crisps operates in a competitive market with competitors including Tiff's Treats, Hostess Brands, Birch Benders, Flowers Foods and Simple Mills, among others.

  • Headquarter Princeton, United States
  • Employees 14048 as on 31 Dec, 2022
  • Founders Warren Wilson, Sara Wilson
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Campbell Soup Company
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    14048

    as on Dec 31, 2022

  • Acquired by
    Lance

    & 1 more

    (Jun 09, 2012)

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Products & Services of Pretzel Crisps

Pretzel Crisps offers a comprehensive portfolio of products and services, including Pretzel Crisps, Pop’ums, and Bites.

Product name locked
Category locked
Primary

Flat pretzel snacks for dipping or standalone eating

Product name locked
Category locked
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Bite-sized pretzel treats for on-the-go snacking

Product name locked
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Indulgent pretzel bites in various flavors

Funding Insights of Pretzel Crisps

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Detailed funding history for Pretzel Crisps

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Investors in Pretzel Crisps

Pretzel Crisps has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include VMG Partners and Lance.

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Venture Fund
Investor Description Founded Year Domain Location
Multi-sector company acquisitions are managed by VMG Partners.
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Lance is recognized for producing a variety of snack foods.
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Investor details for Pretzel Crisps

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Investments & Acquisitions by Pretzel Crisps

Investments
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Investment portfolio details for Pretzel Crisps

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Financial Statements - Pretzel Crisps

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Detailed financials for Pretzel Crisps

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Pretzel Crisps Comparisons

Pretzel Crisps Primary company
Description
Pretzel snacks brand
Location
Princeton, United States
Founded Year
2004
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
14,048
As of 2022
Premium access

Peer comparison for Pretzel Crisps

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Competitors of Pretzel Crisps

Pretzel Crisps operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tiff's Treats, Hostess Brands, Birch Benders, Flowers Foods and Simple Mills, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Cookies and brownies are manufactured and sold nationwide.
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Baked sweet goods are produced and distributed by Hostess Brands.
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Pancakes brand
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Baked goods are manufactured and supplied by Flowers Foods.
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Multi-category bakery snacks brand
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Bakery snacks are produced and sold worldwide by Duncan Hines.
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Detailed competitors of Pretzel Crisps

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Latest news on Pretzel Crisps

Snack Factory Introduces New Produce Line
Winsightgrocerybusiness9 years ago
VMG Partners Acquires Snack Factory
Snackandbakery16 years ago
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Complete news archive for Pretzel Crisps

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Frequently Asked Questions about Pretzel Crisps

Pretzel Crisps was founded in 2004.

Pretzel Crisps is headquartered in Princeton, United States. It is registered at Princeton, New Jersey, United States.

As of Dec 31, 2022, the latest employee count at Pretzel Crisps is 14,048.

Pretzel Crisps was founded in 2004 and is based in Princeton, United States. The brand operates in the snack food sector, where a range of pretzel snacks is manufactured in varieties including original, organic, gluten-free, cinnamon sugar, dark chocolate, and mango tango. These products are sold through online retailers and physical stores across the market.

Pretzel Crisps's top competitors include Tiff's Treats, Hostess Brands and Simple Mills.

Pretzel Crisps offers Pretzel Crisps, Pop’ums, and Bites.

Pretzel Crisps has 2 investors. Key investors include VMG Partners, and Lance.

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