About Prismatic
Prismatic is a company based in Sioux Falls (United States) founded in 2016 by Justin Hipple, Beth Harwood, and Michael Zuercher. It operates as a PaaS (Platform-as-a-Service) and Subscription Services. Prismatic has raised $39.25 million across 4 funding rounds from investors including Five Elms Capital, Homegrown Capital and Falls Angel Fund. The company has 50 employees. Prismatic offers products and services including Embedded iPaaS, API Connectors, and Integration Marketplace. Prismatic operates in a competitive market with competitors including Informatica, Jitterbit, MuleSoft, Boomi and Software AG, among others.
- Headquarter Sioux Falls, United States
- Employees 50
- Founders Justin Hipple, Beth Harwood, Michael Zuercher
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website prismatic.io
- Social LinkedIn X Facebook
- Legal Name Prismatic Software Inc
- Total Equity Funding$39.25M (USD)
in 4 rounds
- Latest Funding Round$5M (USD), Series B
Dec 2025
- InvestorsFive Elms Capital
& 2 more
- Employee Count50
Products & Services of Prismatic
Prismatic offers a comprehensive portfolio of products and services, including Embedded iPaaS, API Connectors, and Integration Marketplace.
Integration platform is provided for B2B SaaS teams.
Connectors are offered for third-party application integration.
Marketplace is provided for self-activation of integrations.
Funding Insights of Prismatic
Prismatic has successfully raised a total of $39.25M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $5 million completed in December 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $39.25M
- Total Rounds 4
- Last Round Series B — $5M
- First Round $3.25M
(Apr 2021)
- Investors Count 3
All 4 funding rounds of Prismatic with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2025 | $5M | Series B | – | – | – |
| Jan 2024 | $22M | Series B | – | Five Elms Capital | – |
| Feb 2023 | $9M | Series A | – | Five Elms Capital | |
| Apr 2021 | $3.25M | Seed | – | – |
3 investors in total: 3 institutional.
Investors in Prismatic
Prismatic has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Five Elms Capital, Homegrown Capital and Falls Angel Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
B2B software companies are targeted for PE and growth-equity investments. | – | fiveelms.com | Kansas City, United States | |
Venture capital investments are made in Midwest technology companies. | – | homegrown.capital | Brookings, United States | |
- | – | fallsangelfund.com | - |
Investor details for Prismatic
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Prismatic
15 people are tracked at Prismatic (7 in leadership, 8 in team); the tracked headcount is 50.
| Name | Role | Group |
|---|---|---|
Justin Hipple | Co-Founder | Leadership |
Beth Harwood | Co-Founder | Leadership |
Michael Zuercher | Co-Founder & CEO | Leadership |
Libby Stengel | Vice President of Customer Success | Leadership |
Anthony Owens | Chief Revenue Officer | Leadership |
Neal Riutta | VP, Finance | Leadership |
Jake Hagle | VP Of Solution Engineering | Leadership |
Grace Mannix | Strategic Business Development Representative | Team |
Katie Poling | Senior Sales Development Representative | Team |
Tanner Noebel | Senior Sales Development Representative | Team |
Jason Comes | Senior Application Engineer | Team |
Ryan Wersal | Software Architect | Team |
Kyle Gunderson | Manager, Sales Development & Enablement | Team |
Bryan Kegley | Software Architect | Team |
Daniel Cannone | Sales Account Executive | Team |
Complete people profiles for Prismatic
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Prismatic
3 dated milestones of Prismatic across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Prismatic is founded.
- Funding First funding round of $3.2M.
- Funding Latest funding round, Series B, of $5.0M.
Competitors of Prismatic
Prismatic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Informatica, Jitterbit, MuleSoft, Boomi and Software AG, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| informatica.com | 1993 | Redwood, United States | – | 1,796 | Cloud based enterprise data preparation and management platform | |
| jitterbit.com | 2004 | Alameda, United States | $45M | 172 | API management software is provided for lifecycle development and monitoring. | |
| mulesoft.com | 2006 | San Francisco, United States | $259.35M | 663 | Cloud-based API management and integration solutions are offered. | |
| boomi.com | 2000 | Berwyn, United States | $5.15M | – | Cloud-based API management and iPaaS solutions are delivered for integrations. | |
| softwareag.com | 1969 | Darmstadt, Germany | – | – | Provider of data integration, application modernization, and digital transformation solutions | |
| snaplogic.com | 2006 | San Mateo, United States | $380.85M | 41 | AI based platform offering ipaas solution | |
| azuqua.com | 2011 | Seattle, United States | $15.98M | 2,895 | Cloud platform - integrates multiple SaaS applications to create business processes | |
| liaison.com | 2000 | Alpharetta, United States | $55.85M | – | Data management and integration | |
| maestrano.com | 2011 | New York, United States | $6.5M | 27 | Data integration and apps directory for SMBs and startups | |
| celigo.com | 2005 | San Mateo, United States | $79.67M | 230 | Integration platform as a service for NetSuite is provided. |
Detailed competitors of Prismatic
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Prismatic
The website of Prismatic (prismatic.io) receives about 70.9K visits a month.
- Monthly visits70.9K
▲ 13.5% vs previous month
Websites whose visitors overlap most with Prismatic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
refinerycms.com | refinerycms.com | 100% | – | – | – |
| hotglue.com | 98% | 9.5K | #2,111,688 | View details | |
| github.com | 98% | 542.6M | #65 | View details | |
| workato.com | 97% | 590.8K | #66,685 | View details | |
| boomi.com | 97% | 664.4K | #34,209 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Prismatic
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Prismatic
Complete news archive for Prismatic
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Prismatic
10 companies that operate in the same segment as Prismatic (PaaS & SaaS Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
A cloud-based database-as-a-service platform is provided for application development. | 2007 | New York, New York, United States | USD 586.72 M | USD 2.46 B | 5,560 | |
Cloud-based identity management solutions are provided for enterprises. | 2002 | Denver, Colorado, United States | USD 136.89 M | USD 36.94 M | 821 | |
Cloud-based software for continuous application development and deployment. | 2013 | San Francisco, California, United States | USD 202.25 M | – | – | |
Cloud based integrated application development platform | 2011 | New York, New York, United States | USD 173.73 M | USD 901.43 M | 1,210 | |
Identity and access management solutions are provided for developers. | 2013 | Bellevue, Washington, United States | USD 332.75 M | – | – | |
AI-powered database service is provided for enterprise data management. | 2009 | Mountain View, California, United States | USD 251 M | USD 209.47 M | 792 | |
Cloud based database platform for enterprises | 2010 | Santa Clara, California, United States | USD 305 M | – | 422 | |
Saas based provider of integrated platform as a service solutions | 2007 | San Francisco, California, United States | USD 17 M | – | – | |
Cloud based open-source application backend development platform | 2020 | Singapore, Singapore | USD 1.15 B | – | – | |
Open-source business management software is developed with integrated modules. | 2005 | Louvain-la-neuve, Walloon Brabant, Belgium | USD 482.62 M | – | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Prismatic
Prismatic was founded in 2016 and raised its 1st funding round 5 years after it was founded.
Prismatic is headquartered in Sioux Falls, United States. It is registered at Sioux Falls, South Dakota, United States.
Michael Zuercher is the current CEO of Prismatic. They have also founded this company.
Prismatic is a funded company, having raised a total of $39.25M across 4 funding rounds to date. The company's 1st funding round was a Seed of $3.25M, raised on Apr 2021.
Prismatic has 50 employees.
An embedded iPaaS solution is offered by Prismatic for B2B software companies. Integration tools are provided for developers and non-developers to build, deploy, and manage integrations efficiently. Various sectors, including SaaS and technology, are served with low-code and full-code options. Solutions such as API connectors, integration marketplaces, and customer self-serve tools are included to streamline workflows. Scalable strategies are supported to address bottlenecks in integration processes.
Prismatic's top competitors include Jitterbit, MuleSoft and Informatica.
Prismatic offers Embedded iPaaS, API Connectors, and Integration Marketplace.
Prismatic has 3 investors. Key investors include Five Elms Capital, Homegrown Capital, and Falls Angel Fund.
Prismatic operates through Prismatic Software Inc.