About Project Decor
Project Decor is a company based in New York (United States) founded in 2011 by Aaron Wallace and Cliff Sirlin. It operates as a B2C. Project Decor has raised $6.63 million across 2 funding rounds from investors including LaunchCapital and Founder Collective. Project Decor operates in a competitive market with competitors including Mattoboard, Musey, Style Sourcebook, Beam and DraftingSPACE, among others.
- Headquarter New York, United States
- Founders Aaron Wallace, Cliff Sirlin
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Sectors
Consumer
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$6.63 M (USD)
in 2 rounds
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Latest Funding Round
$5 M (USD), Series A
May 17, 2013
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Investors
LaunchCapital
& 1 more
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Employee Count
Employee Count
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Funding Insights of Project Decor
Project Decor has successfully raised a total of $6.63M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in May 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $5.0M
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First Round
First Round
(26 Mar 2012)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2013 | Amount | Series A - Project Decor | Valuation | LaunchCapital |
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| Mar, 2012 | Amount | Seed - Project Decor | Valuation | LaunchCapital , Founder Collective |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Project Decor
Project Decor has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include LaunchCapital and Founder Collective. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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VC firm investing in seed & early stage companies in the US
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Founded Year | Domain | Location | |
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Venture capital firm focused on tech sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Project Decor
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Project Decor
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Project Decor Comparisons
Competitors of Project Decor
Project Decor operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mattoboard, Musey, Style Sourcebook, Beam and DraftingSPACE, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
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| domain | founded_year | HQ Location |
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Serves as a mobile app providing interior design inspiration and tools.
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Multi-category home improvement products are discovered through an online platform.
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Privacy-focused cryptocurrency is developed using MimbleWimble blockchain.
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Home rooms are customized using a web-based design tool.
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|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Project Decor
When was Project Decor founded?
Project Decor was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Where is Project Decor located?
Project Decor is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Project Decor a funded company?
Project Decor is a funded company, having raised a total of $6.63M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.62M, raised on Mar 26, 2012.
What does Project Decor do?
Project Decor, led by Aaron Wallace as Co-Founder, Cliff Sirlin as ex-Co-Founder, specializes in producing consumer products, home furnishings, selling products via the internet, and diy marketplace. Operates an online marketplace for DIY home furnishings. The team drives innovation, quality service, and sustainable practices to achieve excellence and client satisfaction.
Who are the top competitors of Project Decor?
Project Decor's top competitors include Beam, Stylyze and Mattoboard.
Who are Project Decor's investors?
Project Decor has 2 investors. Key investors include LaunchCapital, and Founder Collective.
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