About Provenance
Provenance is a company based in London (United Kingdom) founded in 2013 by Jessi Baker. It operates as a SaaS (Software-as-a-Service), and Professional Services. Provenance has raised $12.6 million across 9 funding rounds from investors including Gov.uk, Brandtech Group and Digital Currency Group. The company has 32 employees as of January 31, 2022. Provenance offers products and services including Sustainability Claims Platform and Anti-Greenwashing Software. Provenance operates in a competitive market with competitors including Datamaran, Diginex, Sustainalytics, LivNSense and Novisto, among others.
- Headquarter London, United Kingdom
- Employees 32 as on 31 Jan, 2022
- Founders Jessi Baker
- Stage Minicorn
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Project Provenance Ltd
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$12.6 M (USD)
in 9 rounds
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Latest Funding Round
$5 M (USD), Series A
May 16, 2024
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Investors
Gov.uk
& 34 more
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Employee Count
32
as on Jan 31, 2022
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Products & Services of Provenance
Provenance offers a comprehensive portfolio of products and services, including Sustainability Claims Platform and Anti-Greenwashing Software. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for validating and managing sustainability claims data.
Software to ensure compliance with sustainability claim regulations.
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Funding Insights of Provenance
Provenance has successfully raised a total of $12.6M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in May 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 9
- Last Round Series A — $5.0M
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First Round
First Round
(01 Dec 2013)
- Investors Count 35
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2024 | Amount | Series A - Provenance | Valuation | S4S Ventures | |
| May, 2024 | Amount | Grant - Provenance | Valuation |
investors |
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| Mar, 2022 | Amount | Series A - Provenance | Valuation | Angel Academe , Working Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Provenance
Provenance has secured backing from 35 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Gov.uk, Brandtech Group and Digital Currency Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early & growth stage VC firm investing in the US & France
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Founded Year | Domain | Location | |
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Venture capital investing and portfolio management services for accredited investors.
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Founded Year | Domain | Location | |
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Angel Academe is focused on supporting female founders through investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Provenance
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Provenance
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Provenance Comparisons
Competitors of Provenance
Provenance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Datamaran, Diginex, Sustainalytics, LivNSense and Novisto, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI platform used to transform ESG data into actionable insights.
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| domain | founded_year | HQ Location |
ESG reporting and supply chain risk management software is provided.
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| domain | founded_year | HQ Location |
ESG and corporate governance research and ratings are provided.
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| domain | founded_year | HQ Location |
Provider of AI-powered platform for emission management
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| domain | founded_year | HQ Location |
Cloud-based software for sustainability and ESG management is provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Provenance
Frequently Asked Questions about Provenance
When was Provenance founded?
Provenance was founded in 2013.
Where is Provenance located?
Provenance is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Provenance?
Jessi Baker is the current CEO of Provenance. They have also founded this company.
Is Provenance a funded company?
Provenance is a funded company, having raised a total of $12.6M across 9 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Dec 01, 2013.
How many employees does Provenance have?
As of Jan 31, 2022, the latest employee count at Provenance is 32.
What does Provenance do?
Provenance is engaged in providing sustainability marketing technology solutions for CPG brands and retailers. The company is dedicated to de-risking, validating, and leveraging sustainability claims within the customer journey. Operating in the technology sector, Provenance offers a platform to manage and publish green claims, ensuring compliance with regulatory requirements. Solutions are provided for brands to enhance discoverability and trust, for retailers to streamline supplier data management, and for consumers to access validated sustainability data. The focus is placed on cutting through greenwashing and empowering eco-conscious shopping decisions.
Who are the top competitors of Provenance?
What products or services does Provenance offer?
Provenance offers Sustainability Claims Platform and Anti-Greenwashing Software.
Who are Provenance's investors?
Provenance has 35 investors. Key investors include Gov.uk, Brandtech Group, Digital Currency Group, Plug and Play Tech Center, and European Union.
What is Provenance's valuation?
The valuation of Provenance is $7.32M as of Jun 2018.
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