About Provi
Provi is a company based in Chicago (United States) founded in 2015 by Taylor Katzman. It operates as a Two-Sided Marketplace. Provi has raised $156.67 million across 9 funding rounds from investors including Bessemer Venture Partners, Gener8tor and Nosara Capital. Provi offers products and services including Provi Platform. Provi operates in a competitive market with competitors including SevenFifty, Tealet, Storica Wines, Enovation Brands and Vinasset, among others.
- Total Equity Funding$156.67M (USD)
in 9 rounds
- Latest Funding Round$16.57M (USD), Series C
May 2026
- InvestorsBessemer Venture Partners
& 8 more
Products & Services of Provi
Provi offers a comprehensive portfolio of products and services, including Provi Platform.
A platform for alcohol ordering and distributor connections.
Funding Insights of Provi
Provi has successfully raised a total of $156.67M across 9 strategic funding rounds. The most recent funding activity was a Series C round of $16.57 million completed in May 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $156.67M
- Total Rounds 9
- Last Round Series C — $16.57M
- First Round $100,000
(Jun 2015)
- Investors Count 9
All 9 funding rounds of Provi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2026 | $16.57M | Series C | – | – | – |
| Oct 2023 | $32.5M | Series C | – | – | – |
| Sep 2021 | $75M | Series C | $750M | Bessemer Venture Partners, Nosara Capital | |
| Jun 2021 | $25M | Series B | – | CPMG | |
| May 2018 | $4.76M | Seed | – | Hyde Park Venture Partners, Ludlow Ventures | – |
| Dec 2016 | $1.35M | Seed | – | – | |
| Oct 2016 | $1.4M | Seed | – | Ludlow Ventures, Hyde Park Venture Partners | – |
| Nov 2015 | – | Seed | – | – | |
| Jun 2015 | $100,000 | Seed | – | Gener8tor | – |
| Date | Valuation | Stage |
|---|---|---|
| Sep 2021 | $750M | •••••••• |
Last known valuation $750M (Sep 2021). 9 investors in total: 8 institutional and 1 angel.
Investors in Provi
Provi has secured backing from 9 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Bessemer Venture Partners, Gener8tor and Nosara Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments and support for entrepreneurs in technology and innovation sectors. | 1911 | bvp.com | Redwood City, United States | |
Investment in online marketplaces is facilitated by Nosara Capital. | – | nosaracapital.com | London, United Kingdom | |
Early-stage startups are funded through venture capital investments. | – | hpa.vc | Chicago, United States | |
Early-stage venture capital is invested in Midwest technology startups. | – | hydeparkvp.com | Chicago, United States | |
Venture capital is invested in US sectors by Ludlow Ventures. | – | ludlowventures.com | Detroit, United States | |
Seed & early stage tech focused micro VC investing in geographies such as the US | – | sandalphoncapital.com | Chicago, United States | |
Startups are accelerated via a 12-week program with funding support. | 2012 | gener8tor.com | Madison, United States | |
Software solutions for mainframe platforms are provided by the company. | 1993 | cpmg.com | Montague, United States | |
NG Nilam Ganenthiran | - | – | unknown_170d1302f98c4748b | - |
Investor details for Provi
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Provi
59 people are tracked at Provi (23 in leadership, 36 in team).
| Name | Role | Group |
|---|---|---|
Taylor Katzman | Founder & CEO | Leadership |
Anna Fertel | Senior Director, Account Management | Leadership |
Bob Robbins | President & Chief Operating Officer | Leadership |
Sean Kiley | Vice President & General Manager – Distributor Partnerships | Leadership |
Andrew Levy | Head of Strategic Partnerships | Leadership |
Katie Shepherd | Director Of Support | Leadership |
David E. Wojnar | Senior Vice President, Government Relations | Leadership |
Alexandra Clay | Senior Human Resources Business Partner | Leadership |
Anna Rudnick | Senior Director, Account Management | Leadership |
Suzanne Laatsch | Director Of Program Management | Leadership |
Kendall Newman | Senior Director, Operations | Leadership |
Bradley Glynn | Director, Catalog Operations | Leadership |
Monica Caron | Vp, Supplier Partnerships | Leadership |
Kelley McGann | Director Of Corporate Communication | Leadership |
Larry Lee | Vice President, Publishing Operations At Provi | Leadership |
Andy | Head Of Data Platform | Leadership |
Ryan Philemon | Director Of Marketing | Leadership |
Katarina Hogan | VP Of Marketing | Leadership |
Rachel Portell | Senior Director, Supplier Partnerships Operations | Leadership |
Nicholas Bortolotti | Sr. Director, Strategic Finance | Leadership |
39 more people are available in the full profile.
Complete people profiles for Provi
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Provi
4 dated milestones of Provi across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Provi is founded.
- Funding First funding round of $100K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $16.6M.
Competitors of Provi
Provi operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SevenFifty, Tealet, Storica Wines, Enovation Brands and Vinasset, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sevenfifty.com | 2011 | New York, United States | $36.37M | 44 | Alcohol distributors and buyers are connected through an online platform. | |
| tealet.com | 2012 | Las Vegas, United States | $260,000 | – | Wholesale Tea Marketplace | |
| storicawines.com | 2018 | Boston, United States | – | – | Sells premium Armenian wines through online stores and retail channels. | |
| enovationbrands.com | 2013 | Aventura, United States | – | 23 | Multi-category alcoholic beverages are distributed through an e-platform. | |
| vinasset.com | 2011 | Sausalito, United States | $4.5M | – | Operates a marketplace for group buying targeted at wineries and vintners. | |
| mint-ventures.com | 2010 | Houston, United States | – | – | Operates as an online e-distributor specializing in alcoholic beverages. | |
| maverickbev.com | 2002 | Phoenix, United States | – | – | Distributor of wines and craft spirits | |
| cropify.io | 2019 | Adelaide, Australia | $2M | – | AI powered solutions for grain classification |
Detailed competitors of Provi
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Provi
The website of Provi (provi.com) receives about 524.3K visits a month and ranks #67,527 among all websites worldwide, #1,990 in Beverages.
- Monthly visits524.3K
▼ 7.8% vs previous month
- Unique visitors58.9K
per month
- Global rank#67,527
among all websites
- Category rank#1,990
Food and Drink · Beverages
- Bounce rate24%
- Pages per visit7.7
- Average visit6 min 51 sec
- DevicesDesktop 87% · Mobile 14%
Websites whose visitors overlap most with Provi. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
shop.sgproof.com | shop.sgproof.com | 100% | – | #62,427 | – |
empire360.com | empire360.com | 96% | – | #270,094 | – |
| wine-searcher.com | 87% | 3.4M | #14,416 | View details | |
fedway.com | fedway.com | 84% | – | #363,441 | – |
| minibardelivery.com | 84% | 468.6K | #152,058 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 38 similar websites and full traffic analytics for Provi
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 38 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Provi
Complete news archive for Provi
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Provi
10 companies that operate in the same segment as Provi (Food & Grocery Retail), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.47 B | USD 10.72 B | 23,700 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,490 | |
Meal recipe kits are delivered through a weekly subscription service. | 2011 | Berlin, Berlin, Germany | USD 367.28 M | – | – | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | – | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | – | – | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.12 M | – | – | |
Multi-category products are delivered quickly through an online platform. | 2020 | Bengaluru, Karnataka, India | USD 2.3 B | USD 344.05 K | 100 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | – | – | |
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 3,270 | |
Platform offering food and grocery delivery services | 2013 | London, England, United Kingdom | USD 2.95 B | USD 2.59 B | 3,960 |
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Frequently Asked Questions about Provi
Provi was founded in 2015.
Provi is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Taylor Katzman is the current CEO of Provi. They have also founded this company.
Provi is a funded company, having raised a total of $156.67M across 9 funding rounds to date. The company's 1st funding round was a Seed of $100K, raised on Jun 2015.
Provi is managed as a B2B alcohol marketplace connecting bars, restaurants, and retailers with distributors, reps, and brands. The platform is designed to streamline beverage management by consolidating product discovery, communications, and ordering processes. It serves the food and beverage sector by enabling efficient sourcing and ordering from distributor catalogs. Solutions are provided to reduce operational friction for buyers and enhance visibility for brands and distributors. Accessibility is ensured anytime, supporting businesses in managing inventory and relationships effectively.
Provi's top competitors include SevenFifty, Cropify and Maverick Beverage Company.
Provi offers Provi Platform.
Provi has 9 investors. Key investors include Bessemer Venture Partners, Gener8tor, Nosara Capital, Computer Programs Marketing Group, and Nilam Ganenthiran.
The valuation of Provi is $750M as of Sep 2021.
Provi operates through Provi, Inc..
The website of Provi receives about 524 thousand visits a month and ranks #67,527 among all websites worldwide.