PubGuard

London, United Kingdom Founded: 2015 • Age: 11 yrs Acquired By Bidstack
Ad verification software is provided for digital advertising platforms.

About PubGuard

PubGuard is a company based in London (United Kingdom) founded in 2015 was acquired by Bidstack in August 2019.. PubGuard has raised $19.8 thousand across 2 funding rounds from investors including Mercia, CyLon and Bidstack. The company has 3 employees as of December 31, 2019. PubGuard offers products and services including PubGuard Platform, SDK, and Dashboard. PubGuard operates in a competitive market with competitors including DoubleVerify, BitGo, Integral Ad Science, Yoti and LifeLock, among others.

  • Headquarter London, United Kingdom
  • Employees 3 as on 31 Dec, 2019
  • Sectors
    Media & Entertainment
    Industrial Goods & Manufacturing Financial Services Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Pubguard Ltd
  • Date of Incorporation 12 Mar, 2015
  • Jurisdiction LONDON, UNITED KINGDOM
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Industrial Goods & Manufacturing → Security, Surveillance & Safety Systems
Financial Services → FinTech & Digital Finance
Technology → Cybersecurity & Privacy Solutions
Technology → Artificial Intelligence & Machine Learning
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $19.8 K (USD)

    in 2 rounds

  • Latest Funding Round
    $19.8 K (USD), Seed

    Mar 18, 2019

  • Investors
    Mercia

    & 2 more

  • Employee Count
    3

    as on Dec 31, 2019

  • Acquired by
    Bidstack

    (Aug 01, 2019)

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Products & Services of PubGuard

PubGuard offers a comprehensive portfolio of products and services, including PubGuard Platform, SDK, and Dashboard. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Tool for scanning and flagging offensive ads to protect publishers.

Lightweight kit for embedding ad scanning into publisher apps.

Interface for reviewing and managing flagged bad ads.

Funding Insights of PubGuard

PubGuard has successfully raised a total of $19.8K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $19.8 thousand completed in March 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $19,803
  • First Round
  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2019 Amount Seed - PubGuard Valuation CyLon
May, 2017 Amount Seed - PubGuard Valuation Mercia
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in PubGuard

PubGuard has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include Mercia, CyLon and Bidstack. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Startup accelerator
Founded Year Domain Location
Investment management services are provided by Mercia to various clients.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by PubGuard

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - PubGuard

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Pubguard Comparisons

Employees
+
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Competitors of PubGuard

PubGuard operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as DoubleVerify, BitGo, Integral Ad Science, Yoti and LifeLock, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

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Latest news on Pubguard

Frequently Asked Questions about PubGuard

When was PubGuard founded?

PubGuard was founded in 2015 and raised its 1st funding round 2 years after it was founded.

Where is PubGuard located?

PubGuard is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Is PubGuard a funded company?

PubGuard is a funded company, having raised a total of $19.8K across 2 funding rounds to date.

How many employees does PubGuard have?

As of Dec 31, 2019, the latest employee count at PubGuard is 3.

What does PubGuard do?

PubGuard was founded in 2015 in London, United Kingdom, within the ad technology sector. Solutions for ad verification and malware detection are delivered across in-app, web, and desktop advertising environments. Offensive advertisements are monitored and analyzed, while tools are supplied to publishers for blocking their display and ensuring compliance.

Who are the top competitors of PubGuard?

PubGuard's top competitors include DoubleVerify, Yoti and BitGo.

What products or services does PubGuard offer?

PubGuard offers PubGuard Platform, SDK, and Dashboard.

Who are PubGuard's investors?

PubGuard has 3 investors. Key investors include Mercia, CyLon, and Bidstack.

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