About Integral Ad Science
Integral Ad Science is a company based in New York (United States) founded in 2009 by Josh Attenberg, Jack Habr, Bryan St John, Kent Wakeford, Will Luttrell, and Foster Provost was acquired by Novacap in September 2025.. Integral Ad Science has raised $80.75 million across 7 funding rounds from investors including SVB, Atlas Venture and Sapphire Ventures. The company has 902 employees as of December 31, 2024. Integral Ad Science has completed 7 acquisitions, including ADmantX, Amino Payments and Context. Integral Ad Science offers products and services including Ad Fraud Detection, Brand Safety, Contextual Targeting, and Viewability Optimization. Integral Ad Science operates in a competitive market with competitors including DoubleVerify, Singular, Flurry, LoopMe and TalkingData, among others.
- Headquarter New York, United States
- Employees 902 as on 31 Dec, 2024
- Founders Josh Attenberg, Jack Habr, Bryan St John, Kent Wakeford, Will Luttrell, Foster Provost
- Stage Public
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
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- Legal Name Integral Ad Science Holding Corp.
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Annual Revenue
$530.1 M11.75as on Dec 31, 2024
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Net Profit
$37.8 M422.17as on Dec 31, 2024
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EBITDA
$131.46 M71.8as on Dec 31, 2024
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Total Equity Funding
$80.75 M (USD)
in 7 rounds
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Latest Funding Round
$40 M (USD), Debt – Conventional
Jul 31, 2015
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Investors
SVB
& 9 more
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Employee Count
902
as on Dec 31, 2024
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Investments & Acquisitions
ADmantX
& 6 more
- Acquired by
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IPO & Listings of Integral Ad Science
Integral Ad Science is a publicly listed company on the NASDAQ with ticker symbol IAS in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Integral Ad Science
Integral Ad Science offers a comprehensive portfolio of products and services, including Ad Fraud Detection, Brand Safety, Contextual Targeting, and Viewability Optimization. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Detects and prevents fraudulent ad activities in digital campaigns
Ensures ads appear in suitable and safe content environments
Optimizes ad placement based on content relevance
Measures and improves ad visibility across devices
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Software Development Team
76 people
Data Analysis and Operations Team
35 people
Leadership Team
28 people
Senior Team
23 people
Product Management Team
14 people
Sales and Marketing
13 people
Human Resources and Administration
10 people
Operations Team
10 people
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Funding Insights of Integral Ad Science
Integral Ad Science has successfully raised a total of $80.75M across 7 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $40 million completed in July 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 7
- Last Round Debt – Conventional — $40.0M
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First Round
First Round
(09 Jul 2009)
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2015 | Amount | Debt – Conventional - Integral Ad Science | Valuation |
investors |
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| Jul, 2015 | Amount | Series E - Integral Ad Science | Valuation | Sapphire Ventures | |
| Feb, 2015 | Amount | Series D - Integral Ad Science | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Integral Ad Science
Integral Ad Science has secured backing from 10 investors, including institutional and venture fund investors. Prominent investors backing the company include SVB, Atlas Venture and Sapphire Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm partnering with enterprise software companies and early-stage funds.
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Founded Year | Domain | Location | |
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Venture capital is invested personally in fewer enterprises, with support provided for building game-changing businesses.
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Founded Year | Domain | Location | |
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US focused early-stage VC firm
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Integral Ad Science
Integral Ad Science has strategically engaged in corporate development activities, having acquired 7 companies. Notable acquisitions include ADmantX, Amino Payments and Context. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Provider of digital & content marketing, branding and advertising services
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2020 | ||||
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Blockchain technology is employed to track online ad payments transparently.
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2017 | ||||
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Connected TV ad insertion solutions are provided for streaming channels.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Integral Ad Science
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Integral Ad Science Comparisons
Competitors of Integral Ad Science
Integral Ad Science operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as DoubleVerify, Singular, Flurry, LoopMe and TalkingData, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Ad verification solutions are delivered for digital media campaigns.
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| domain | founded_year | HQ Location |
Marketing data is unified and ROI is analyzed across channels.
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| domain | founded_year | HQ Location |
Mobile application analytics solutions are offered by Flurry.
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| domain | founded_year | HQ Location |
Mobile ad campaigns are optimized using AI and big data.
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| domain | founded_year | HQ Location |
User behavior is analyzed for businesses through a data platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Integral Ad Science
Frequently Asked Questions about Integral Ad Science
When was Integral Ad Science founded?
Integral Ad Science was founded in 2009.
Where is Integral Ad Science located?
Integral Ad Science is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Integral Ad Science?
Jack Habr is the current CEO of Integral Ad Science. They have also founded this company.
Is Integral Ad Science a funded company?
Integral Ad Science is a funded company, having raised a total of $80.75M across 7 funding rounds to date. The company's 1st funding round was a Series D of $4M, raised on Jul 09, 2009.
How many employees does Integral Ad Science have?
As of Dec 31, 2024, the latest employee count at Integral Ad Science is 902.
What is the annual revenue of Integral Ad Science?
Annual revenue of Integral Ad Science is $530.1M as on Dec 31, 2024.
What does Integral Ad Science do?
AI powered ad fraud detection software. The platform analyzes the data to identify anomalies and distinguishes human behavior from bots. It integrates with agencies, ad networks, and DSPs. The solution also covers different aspects of ad fraud, such as identifying anomalies indicating fraud, preventing wasted media spend by blocking threats, and utilizing a multi-layered approach to fraud detection.
Who are the top competitors of Integral Ad Science?
Integral Ad Science's top competitors include DoubleVerify, Singular and Flurry.
What products or services does Integral Ad Science offer?
Integral Ad Science offers Ad Fraud Detection, Brand Safety, Contextual Targeting, and Viewability Optimization.
Is Integral Ad Science publicly traded?
Yes, Integral Ad Science is publicly traded on NASDAQ under the ticker symbol IAS.
How many acquisitions has Integral Ad Science made?
Integral Ad Science has made 7 acquisitions, including ADmantX, Amino Payments, and Context.
Who are Integral Ad Science's investors?
Integral Ad Science has 10 investors. Key investors include SVB, Atlas Venture, Sapphire Ventures, August Capital, and Pelion Venture Partners.
What is Integral Ad Science's ticker symbol?
The ticker symbol of Integral Ad Science is IAS on NASDAQ.
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