About Publica
Publica is a company based in Palo Alto (United States) founded in 2016 by Benjamin Antier and Nabhan El Rahman was acquired by Integral Ad Science in August 2021. It operates as a SaaS (Software-as-a-Service) and Managed Services. Publica offers products and services including CTV Ad Server, OTT Header Bidding, and Audience Targeting. Publica operates in a competitive market with competitors including Criteo, Innovid, Amagi, NextRoll and Unified, among others.
- Headquarter Palo Alto, United States
- Founders Benjamin Antier, Nabhan El Rahman
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Sectors
Media & Entertainment
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Employee Count
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Acquired by
Integral Ad Science
(Aug 10, 2021)
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Products & Services of Publica
Publica offers a comprehensive portfolio of products and services, including CTV Ad Server, OTT Header Bidding, and Audience Targeting.
Ad server designed for Connected TV advertising solutions.
Unified auction solution for OTT video inventory monetization.
Data segmentation tool for increasing CTV inventory value.
People of Publica
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Funding Insights of Publica
Detailed funding history for Publica
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Investors in Publica
Publica has secured backing from 1 investor. Prominent investors backing the company include Integral Ad Science.
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AI powered ad fraud detection software
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Investor details for Publica
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Investments & Acquisitions by Publica
Investment portfolio details for Publica
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Financial Statements - Publica
Detailed financials for Publica
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Publica Comparisons
Peer comparison for Publica
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Competitors of Publica
Publica operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, Innovid, Amagi, NextRoll and Unified, among others.
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AI-driven ad campaigns are managed for personalization and optimization.
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Connected TV video ad delivery platform
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Cloud solutions for broadcast, streaming, and advertising industries are provided.
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Provider of data-driven marketing technology for B2B and D2C businesses
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Social media advertising services are delivered across digital platforms.
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Audiences are connected to brands via cross-screen video advertising.
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Detailed competitors of Publica
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Latest news on Publica
Complete news archive for Publica
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Frequently Asked Questions about Publica
Publica was founded in 2016.
Publica is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Benjamin Antier is the current CEO of Publica. They have also founded this company.
Publica is established as a prominent platform for Connected TV (CTV) and Over-The-Top (OTT) advertising solutions. Services are provided to CTV channels, virtual MVPDs, TV manufacturers, and web publishers. Monetization across CTV and OTT apps is managed through unified auctions, server-side ad insertion, and audience targeting. Yield optimization for ad breaks is facilitated, and ad revenues are grown for publishers. Advanced analytics and campaign management tools are offered to enhance user experience and increase inventory value. The platform is trusted by fast-growing OTT streaming services and major TV manufacturers within the streaming economy.
Publica offers CTV Ad Server, OTT Header Bidding, and Audience Targeting.
Publica has 1 investor. Key investors include Integral Ad Science.