LoopMe

London, United Kingdom Founded: 2012 • Age: 14 yrs Acquired By Mayfair
Mobile ad campaigns are optimized using AI and big data.
Annual revenue $40.3M Latest available
Total funding $57.9M 9 rounds
Employees 59 Tracked headcount
Investors 6 Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About LoopMe

LoopMe is a company based in London (United Kingdom) founded in 2012 was acquired by Mayfair in January 2022. It operates as a AI-as-a-Service and Two-Sided Marketplace. LoopMe has raised $57.91 million across 9 funding rounds from investors including Harbert Management, BGF and Fund for Technological Internet Companies. The company has 59 employees as of January 31, 2022. LoopMe has completed 2 acquisitions, including Chartboost and Zynga. LoopMe offers products and services including Intelligent Marketplace, PurchaseLoop, AMP Audience & Measurement Platform, Chartboost, and Premium Deals Library. LoopMe operates in a competitive market with competitors including Adobe, Flurry, Integral Ad Science, Singular and CreativeX, among others.

  • Headquarter London, United Kingdom
  • Employees 59 as on 31 Jan, 2022
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
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  • Legal Name Loopme
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $40.33 M (USD)
    0
    as on Dec 31, 2018
  • Net Profit
    -$5.27 M (USD)
    0
    as on Dec 31, 2018
  • EBITDA
    Not available
  • Total Equity Funding
    $57.91 M (USD)

    in 9 rounds

  • Latest Funding Round
    $1.09 M (USD), Series B

    Dec 03, 2021

  • Investors
  • Employee Count
    59

    as on Jan 31, 2022

  • Investments & Acquisitions
    Chartboost

    & 1 more

  • Acquired by
    Mayfair

    (Jan 14, 2022)

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Products & Services of LoopMe

LoopMe offers a comprehensive portfolio of products and services, including Intelligent Marketplace, PurchaseLoop, AMP Audience & Measurement Platform, Chartboost, and Premium Deals Library.

Product name locked
Category locked
Primary

A sustainable marketplace for efficient programmatic advertising solutions.

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AI-driven tool optimizing consumer sentiment and campaign performance.

Product name locked
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Platform offering custom audiences and consumer insights solutions.

Product name locked
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Platform enhancing in-app monetization with higher CPMs rates.

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Library providing curated inventory for high-performing ad deals.

People of LoopMe

Headcount 200-500
Employee Profiles 118
Board Members and Advisors 9
Employee Profiles
People
Puneeth Nikin
Lead Data Analyst - Commercial Finance
People
Joyce Bacqueyrisses
VP, Client Services
People
Simon Stone
GM, International
People
Josh Lax
Vice President Global Talent

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Board Members and Advisors
people
Mainardo De Nardis
Data Advisory Board Member
people
Sarah Ledwidge
Board Observer
people
Bertie Aykroyd
Board Member
people
Daniel Sasaki
Board Member

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Funding Insights of LoopMe

LoopMe has successfully raised a total of $57.91M across 9 strategic funding rounds. The most recent funding activity was a Series B round of $1.09 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in LoopMe

LoopMe has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Harbert Management, BGF and Fund for Technological Internet Companies.

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Venture Fund
Investor Description Founded Year Domain Location
Early & Growth stage tech & offline focused VC firm funding companies in the UK & Ireland
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Funding for technological internet companies and related services.
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Multiple sectors are invested in by OpenOcean venture capital fund.
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Investor details for LoopMe

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by LoopMe

LoopMe has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Chartboost and Zynga.

Investments
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Investment portfolio details for LoopMe

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  • Portfolio identities
  • Transaction dates
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Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Ads monetization platform based on mobile games
Locked Locked 2011 Locked
Casual games developer and publisher for mobile and web platforms
Locked Locked 2007 Locked
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Complete acquisition details for LoopMe

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  • Acquired stakes
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  • Domains and locations

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Financial Statements - LoopMe

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Detailed financials for LoopMe

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  • Profit trends
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Loopme Comparisons

LoopMe Primary company
Description
Mobile ad campaigns are optimized using AI and big data.
Location
London, United Kingdom
Founded Year
2012
Annual Revenue
$40.33 M (USD)
Net Profit
-$5.27 M (USD)
EBITDA
Not available
Employees
59
As of 2022
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Peer comparison for LoopMe

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Competitors of LoopMe

LoopMe operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adobe, Flurry, Integral Ad Science, Singular and CreativeX, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
AI-powered platform manages marketing creatives and customer journeys.
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Mobile application analytics solutions are offered by Flurry.
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AI powered ad fraud detection software
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Marketing data is unified and ROI is analyzed across channels.
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Ad creative analytics are delivered via an automated measurement platform.
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Detailed competitors of LoopMe

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  • Domains and locations
  • Full company profiles
  • Operating metrics
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Latest news on Loopme

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Complete news archive for LoopMe

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about LoopMe

LoopMe was founded in 2012 and raised its 1st funding round 1 year after it was founded.

LoopMe is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

LoopMe is a funded company, having raised a total of $57.91M across 9 funding rounds to date.

As of Jan 31, 2022, the latest employee count at LoopMe is 59.

Annual revenue of LoopMe is $40.33M as on Dec 31, 2018.

LoopMe is established as a global leader in brand performance, focusing on redefining advertising within the digital and app ecosystem. Solutions are provided for brands, agencies, publishers, and platforms through AI-driven technologies. The Intelligent Marketplace is designed to enhance efficiency for supply and demand partners. PurchaseLoop, an AI-powered tool, is utilized to optimize consumer sentiment and campaign outcomes. Additionally, the AMP Audience Measurement Platform is offered for custom audience creation and insights. Chartboost, an in-app monetization platform, is integrated to drive higher CPMs and fill rates. Services are extended across various sectors, including political advertising and creative studio solutions.

LoopMe's top competitors include Adobe, Singular and CreativeX.

LoopMe offers Intelligent Marketplace, PurchaseLoop, AMP Audience & Measurement Platform, Chartboost, and Premium Deals Library.

LoopMe has made 2 acquisitions, including Chartboost, and Zynga.

LoopMe has 6 investors. Key investors include Harbert Management, BGF, Fund for Technological Internet Companies, OpenOcean, and HV Capital.

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