About Raptive
Raptive is a company based in New York (United States) founded in 2006 by Andrew Shue and Michael Sanchez.. Raptive has raised $17 million across 2 funding rounds from investors including Highland Capital Partners. Raptive has completed 3 acquisitions, including AdThrive, Slickstream and Topic. Raptive offers products and services including Ad Management Service and Business Solutions Platform. Raptive operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
- Headquarter New York, United States
- Founders Andrew Shue, Michael Sanchez
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$17 M (USD)
in 2 rounds
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Latest Funding Round
$12 M (USD), Series B
Mar 18, 2008
- Investors
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Employee Count
Employee Count
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Investments & Acquisitions
AdThrive
& 2 more
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Products & Services of Raptive
Raptive offers a comprehensive portfolio of products and services, including Ad Management Service and Business Solutions Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for managing ads and increasing creator earnings.
Tools to accelerate ad revenue and support publishing portfolios.
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Software Development Team
31 people
Sales and Marketing
28 people
Leadership Team
17 people
Creator Team
10 people
Product Management Team
8 people
Senior Team
7 people
Operations Team
6 people
Creative and Marketing Team
3 people
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Funding Insights of Raptive
Raptive has successfully raised a total of $17M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $12 million completed in March 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $12.0M
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First Round
First Round
(22 Aug 2007)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Mar, 2008 | Amount | Series B - Raptive | Valuation |
investors |
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| Aug, 2007 | Amount | Series A - Raptive | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Raptive
Raptive has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Highland Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investment and entrepreneur support services.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Raptive
Raptive has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include AdThrive, Slickstream and Topic. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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SEO content optimization is enabled via a cloud-based platform.
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2019 | ||||
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Software is offered by Slickstream to enhance website visitor engagement.
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2017 | ||||
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Ad optimization tools for bloggers are provided by AdThrive.
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2012 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Raptive
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Raptive Comparisons
Competitors of Raptive
Raptive operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Consumer packaged goods sales and digital marketing services are provided.
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Raptive
Frequently Asked Questions about Raptive
When was Raptive founded?
Raptive was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Where is Raptive located?
Raptive is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Raptive?
Michael Sanchez is the current CEO of Raptive. They have also founded this company.
Is Raptive a funded company?
Raptive is a funded company, having raised a total of $17M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Aug 22, 2007.
What does Raptive do?
Raptive was founded in 2006 and is headquartered in New York, United States. Operations focus on the marketing sector, where branding strategies and market research are delivered to clients. Services include analysis of consumer trends and development of brand identities. Co-founders Andrew Shue and Michael Sanchez lead the firm, which serves various industries from its U.S. base.
Who are the top competitors of Raptive?
Raptive's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
What products or services does Raptive offer?
Raptive offers Ad Management Service and Business Solutions Platform.
How many acquisitions has Raptive made?
Raptive has made 3 acquisitions, including AdThrive, Slickstream, and Topic.
Who are Raptive's investors?
Raptive has 1 investor. Key investors include Highland Capital Partners.