About AdThrive
AdThrive is a company based in Colorado Springs (United States) founded in 2012 was acquired by ZMC in May 2018.. The company has 219 employees as of December 31, 2021. AdThrive offers products and services including Ad Management Platform and AI Tools. AdThrive operates in a competitive market with competitors including Criteo, NextRoll, Mediaocean, RhythmOne and Viewbix, among others.
- Headquarter Colorado Springs, United States
- Employees 219 as on 31 Dec, 2021
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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- Legal Name Cmi Marketing, Inc.
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Products & Services of AdThrive
AdThrive offers a comprehensive portfolio of products and services, including Ad Management Platform and AI Tools. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Optimizes ad revenue and audience growth for creators.
Enhances content creation and monetization through AI features.
Funding Insights of AdThrive
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in AdThrive
AdThrive has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Raptive and ZMC. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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ZMC is engaged in investment and operation within media sectors.
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Founded Year | Domain | Location | |
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Branding and market research services are provided to businesses.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by AdThrive
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - AdThrive
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adthrive Comparisons
Competitors of AdThrive
AdThrive operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, NextRoll, Mediaocean, RhythmOne and Viewbix, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI-driven ad campaigns are managed for personalization and optimization.
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| domain | founded_year | HQ Location |
Provider of data-driven marketing technology for B2B and D2C businesses
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| domain | founded_year | HQ Location |
Advertising software and integration services are provided for enterprises.
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| domain | founded_year | HQ Location |
Audiences are connected to brands via cross-screen video advertising.
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| domain | founded_year | HQ Location |
Interactive apps are integrated into videos to boost engagement.
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| domain | founded_year | HQ Location |
Targeted ad placements are provided via an advertising network.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about AdThrive
When was AdThrive founded?
AdThrive was founded in 2012.
Where is AdThrive located?
AdThrive is headquartered in Colorado Springs, United States. It is registered at Colorado Springs, Colorado, United States.
How many employees does AdThrive have?
As of Dec 31, 2021, the latest employee count at AdThrive is 219.
What does AdThrive do?
AdThrive was founded in 2012 in Colorado Springs, United States, and operates in the digital advertising sector. Services focus on ad placement for bloggers, matching with advertisers, and optimization through proprietary software like LightningLoad, which supports quick ad loading via infinite scroll features. The company was acquired by Cafe Media in September 2016, continuing operations under its domain adthrive.com.
Who are the top competitors of AdThrive?
AdThrive's top competitors include Criteo, NextRoll and Mediaocean.
What products or services does AdThrive offer?
AdThrive offers Ad Management Platform and AI Tools.