Recode Studios

Delhi, India Founded: 2018 • Age: 8 yrs
Multi-category makeup care products are sold online by Recode Studios.
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About Recode Studios

Recode Studios is a company based in Delhi (India) founded in 2018 by Dheeraj Bansal and Rahul Sachdeva.. Recode Studios has raised $493.4 thousand across 1 funding round from investors including Sanjay Katkar, Vs Park Investment and Ashok Bahadur. The company has 27 employees as of March 31, 2024. Recode Studios offers products and services including Lipsticks, Eyeliner, Primers, and Face Washes. Recode Studios operates in a competitive market with competitors including Mamaearth, MyGlamm, Minimalist, The Ayurveda Experience and Renee Cosmetics, among others.

  • Headquarter Delhi, India
  • Employees 27 as on 31 Mar, 2024
  • Founders Dheeraj Bansal, Rahul Sachdeva
  • Stage Minicorn
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Recode Studios Private Limited
  • Date of Incorporation 16 Jun, 2021
  • Jurisdiction Ludhiana, Punjab, India
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
    $2.71 M (USD)
    102.77
    as on Mar 31, 2023
  • Net Profit
    $84.28 K (USD)
    60.41
    as on Mar 31, 2023
  • EBITDA
    $-89.86 K (USD)
    51.08
    as on Mar 31, 2023
  • Total Equity Funding
    $493.4 K (USD)

    in 1 rounds

  • Latest Funding Round
    $493.4 K (USD), Seed

    Feb 04, 2023

  • Investors
  • Employee Count
    27

    as on Mar 31, 2024

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Products & Services of Recode Studios

Recode Studios offers a comprehensive portfolio of products and services, including Lipsticks, Eyeliner, Primers, and Face Washes. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Lip color products for vibrant, long-lasting everyday wear

Liquid eyeliners for enhancing eye style and definition

Base products for smooth, long-lasting makeup application

Cleansing products for daily skin care and glow

Funding Insights of Recode Studios

Recode Studios has successfully raised a total of $493.4K through 1 strategic funding round. The most recent funding activity was a Seed round of $493.4 thousand completed in February 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $493,400
  • First Round

    (04 Feb 2023)

  • Investors Count 15
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2023 Amount Seed - Recode Studios Valuation Sanjay Katkar
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Recode Studios

Recode Studios has secured backing from 15 investors, including angel and institutional investors. Prominent investors backing the company include Sanjay Katkar, Vs Park Investment and Ashok Bahadur. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Angel
Investor Description Founded Year Domain Location
-
Founded Year Domain Location

Sanjay Katkar

Co-founder of Quick Heal Technologies, prominent Indian angel investor
Founded Year Domain Location

Ashok Bahadur

-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Recode Studios

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Recode Studios

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Recode Studios Comparisons

Employees
+
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Competitors of Recode Studios

Recode Studios operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, MyGlamm, Minimalist, The Ayurveda Experience and Renee Cosmetics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online brand offering multi-category natural skin care and makeup products
domain founded_year HQ Location
Online platform selling beauty products, makeup, skincare, and cosmetics in India.
domain founded_year HQ Location
Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
domain founded_year HQ Location
Provides online sales of Ayurvedic face, body, hair care, and educational resources.
domain founded_year HQ Location
Organic cosmetics are offered via an internet-first brand model.
domain founded_year HQ Location
Organic beauty products are offered by an internet-first brand.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Recode Studios

Frequently Asked Questions about Recode Studios

When was Recode Studios founded?

Recode Studios was founded in 2018 and raised its 1st funding round 5 years after it was founded.

Where is Recode Studios located?

Recode Studios is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Who is the current CEO of Recode Studios?

Dheeraj Bansal is the current CEO of Recode Studios. They have also founded this company.

Is Recode Studios a funded company?

Recode Studios is a funded company, having raised a total of $493.4K across 1 funding round to date. The company's 1st funding round was a Seed of $493.4K, raised on Feb 04, 2023.

How many employees does Recode Studios have?

As of Mar 31, 2024, the latest employee count at Recode Studios is 27.

What is the annual revenue of Recode Studios?

Annual revenue of Recode Studios is $2.71M as on Mar 31, 2023.

What does Recode Studios do?

Recode Studios was established in 2018 in Delhi, India, as an internet-first brand within the beauty sector. Multi-category makeup care products are developed and distributed primarily through online channels. Operations are centered in India, with a focus on direct-to-consumer sales. The company is led by co-founders Dheeraj Bansal as CEO and Rahul Sachdeva. Expansion efforts target broader accessibility in the cosmetics market.

Who are the top competitors of Recode Studios?

Recode Studios's top competitors include MyGlamm, Mamaearth and Renee Cosmetics.

What products or services does Recode Studios offer?

Recode Studios offers Lipsticks, Eyeliner, Primers, and Face Washes.

Who are Recode Studios's investors?

Recode Studios has 15 investors. Key investors include Sanjay Katkar, Vs Park Investment, Ashok Bahadur, Dinesh Kumar Dua, and Jyoti Khandelwal.

What is Recode Studios's valuation?

The valuation of Recode Studios is $12.09M as of Feb 2023.

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