About Reduce data
Reduce data is a Media & Entertainment company based in Sunnyvale (United States) founded in 2012, and was acquired by Snapdeal in September 2015. Data optimized advertising platform. Reduce data has raised $500 thousand across 1 funding round from investors including Snapdeal. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Analytics and Ad Analytics Suite. Its competitors include 4C Insights, data.ai and TapClicks; 3 of its 3 listed competitors have raised funding.
Company details
The company was founded in 2012 and is headquartered in Sunnyvale, United States, with an additional office in Chennai, India. An RTB display advertising platform is provided, along with tools for campaign delivery and management. AI, machine learning, and big data are utilized to evaluate optimal ads for impressions. Specific audiences are captured across mobile and web devices by brands. Angel funding has been secured from US private investors.
- Headquarters Sunnyvale, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website reducedata.com
- Social LinkedIn X Facebook
- Acquired by Snapdeal (Sep 2015)
Funding Insights of Reduce data
Reduce data has successfully raised a total of $500K through 1 strategic funding round. The most recent funding activity was a Angel Round of $500 thousand completed in February 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $500,000
- Total Rounds 1
- Last Round Angel Round — $500,000
- First Round $500,000
(Feb 2013)
All 1 funding rounds of Reduce data with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2013 | $500,000 | Angel Round | – | – | – |
1 investors in total: 1 institutional.
Investors in Reduce data
Reduce data has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Snapdeal.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Discounted products across multiple categories are sold online. | 2010 | snapdeal.com | Gurugram, India |
Investor details for Reduce data
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
Timeline of Reduce data
3 dated milestones of Reduce data across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Reduce data is founded.
- Funding First funding round of $500K.
- Exit Acquired by Snapdeal.
Competitors of Reduce data
Reduce data has 3 listed competitors in our database, 3 of them funded. They include 4C Insights, data.ai and TapClicks.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. | |
| tapclicks.com | 2011 | San Jose, United States | $23.5M | 64 | Cloud based marketing management platform for businesses |
Detailed competitors of Reduce data
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Verified entity values are shown only after access is granted.
Web traffic of Reduce data
Websites that share an audience with Reduce data (reducedata.com).
Websites whose visitors overlap most with Reduce data. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
searchdatabackup.techtarget.com | searchdatabackup.techtarget.com | 100% | – | ||
| medianama.com | 96% | 168.6K | #278,837 | View details |
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Reduce data (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Reduce Data
Complete news archive for Reduce data
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Frequently Asked Questions about Reduce data
Reduce data was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Reduce data is headquartered in Sunnyvale, United States. It is registered at Sunnyvale, California, United States.
Reduce data is a funded company, having raised a total of $500K across 1 funding round to date. The company's 1st funding round was a Angel Round of $500K, raised on Feb 2013.
The company was founded in 2012 and is headquartered in Sunnyvale, United States, with an additional office in Chennai, India. An RTB display advertising platform is provided, along with tools for campaign delivery and management. AI, machine learning, and big data are utilized to evaluate optimal ads for impressions. Specific audiences are captured across mobile and web devices by brands. Angel funding has been secured from US private investors.
Reduce data's top competitors include 4C Insights, TapClicks and data.ai.
Reduce data has 1 investor. Key investors include Snapdeal.
Yes. Reduce data was acquired by Snapdeal in September 2015.