About Redwolf
Redwolf is a Retail company based in Mumbai (India) founded in 2011, and was acquired by The Souled Store in April 2025. Multi-category merchandise products are offered via an online platform. Its website redwolf.in draws about 12 thousand monthly visits. Its Indian entity Red Wolf Apparel Llp reported revenue of ₹8.43 Cr. Its focus areas include Licensed Merchandise E-Commerce, Horizontal and Multi Category. Its competitors include The Souled Store, Macmerise and Cover It Up; 3 of its 3 listed competitors have raised funding.
Company details
Redwolf was founded in 2011 and is headquartered in Mumbai, India. An e-commerce platform is operated, focusing on merchandise across categories such as apparel, stickers, stationery, phone accessories, headphones, and fashion items. Products are themed around web series characters, artists, music, and entertainment. The catalog is maintained to serve diverse consumer interests in the online retail sector.
- Headquarters Mumbai, India
- Stage Acquired
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website redwolf.in
- Social LinkedIn X Facebook
- Acquired by The Souled Store (Apr 2025)
- Legal Name Red Wolf Apparel Llp
- Date of Incorporation 11 Oct, 2011
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹8.43 Cr
FY 2024 · -27% YoY
- Investors
- Acquired byThe Souled Store
(Apr 2025)
Associated legal entities of Redwolf
Redwolf operates through Red Wolf Apparel Llp (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Red Wolf Apparel Llp CIN AAA-6530 | Active | 11 Oct 2011 | Mumbai, Maharashtra | ₹8.4 Cr | 3 | View details |
Investors in Redwolf
Redwolf has secured backing from 1 investor. Prominent investors backing the company include The Souled Store.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Pop-culture inspired apparel and lifestyle items are sold online. | 2013 | thesouledstore.com | Mumbai, India |
Investor details for Redwolf
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Red Wolf Apparel Llp (Redwolf)
Red Wolf Apparel Llp is the primary company behind Redwolf. The board of Red Wolf Apparel Llp currently have 3 directors; the longest-serving is Ameya Pradeep Thakur, appointed in 2011. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ameya Pradeep Thakur DIN 03612818 | Designated Partner | 11 Oct 2011 | 15 yrs | Red Wolf Apparel Llp |
| Rahul Jaisheel DIN 03612735 | Designated Partner | 11 Oct 2011 | 15 yrs | Red Wolf Apparel Llp |
| Vivek Rajesh Malhotra DIN 03612746 | Designated Partner | 11 Oct 2011 | 15 yrs | Red Wolf Apparel Llp |
Financials of Redwolf
Figures of Red Wolf Apparel Llp, the primary company behind Redwolf, for FY 2024. Revenue was ₹8.43 Cr (-27% year on year). Revenue has grown at a compounded annual rate of +4% over three years and +22% over five years.
- ₹8.43 CrRevenue · FY 2024 · -27% YoY
- +4%Revenue CAGR, 3 years
- +22%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Red Wolf Apparel Llp are on its company page.
Detailed financial statements for Redwolf
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Redwolf
2 dated milestones of Redwolf across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Redwolf is founded.
- Exit Acquired by The Souled Store.
Competitors of Redwolf
Redwolf has 3 listed competitors in our database, 3 of them funded. They include The Souled Store, Macmerise and Cover It Up.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thesouledstore.com | 2013 | Mumbai, India | $29.73M | 847 | Pop-culture inspired apparel and lifestyle items are sold online. | |
| macmerise.com | 2012 | Mumbai, India | $1M | 15 | Mobile accessories are provided via an online platform. | |
| coveritup.com | 2013 | Chennai, India | $471,729 | 2 | Multi-category merchandise is offered via an online platform. |
Detailed competitors of Redwolf
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Redwolf
The website of Redwolf (redwolf.in) receives about 11.9K visits a month.
- Monthly visits11.9K
▼ 7.3% vs previous month
Websites whose visitors overlap most with Redwolf. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bewakoof.com | 100% | 2.7M | #15,061 | View details | |
nonasties.in | nonasties.in | 71% | #658,023 | – | |
| postergully.com | 69% | 18K | #1,363,487 | View details | |
urbanmonkey.com | urbanmonkey.com | 68% | #64,134 | – | |
jackjones.in | jackjones.in | 67% | #54,510 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Redwolf
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Licensed & Thematic Merchandise
2 companies that operate in the same segment as Redwolf (Licensed & Thematic Merchandise) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering smart vending machine retail solutions | 2017 | Noida, Uttar Pradesh, India | USD 6.73 M | |||
Pop-culture inspired apparel and lifestyle items are sold online. | 2013 | Mumbai, Maharashtra, India | USD 29.73 M | USD 28.41 M | 493 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Redwolf
Complete news archive for Redwolf
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Redwolf
Redwolf was founded in 2011.
Redwolf is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
The primary company behind Redwolf, Red Wolf Apparel Llp, reported revenue of ₹8.43 Cr for FY 2024, down 27% year on year.
Redwolf was founded in 2011 and is headquartered in Mumbai, India. An e-commerce platform is operated, focusing on merchandise across categories such as apparel, stickers, stationery, phone accessories, headphones, and fashion items. Products are themed around web series characters, artists, music, and entertainment. The catalog is maintained to serve diverse consumer interests in the online retail sector.
Redwolf's top competitors include The Souled Store, Macmerise and Cover It Up.
Redwolf has 1 investor. Key investors include The Souled Store.
Redwolf operates through Red Wolf Apparel Llp.
Yes. Redwolf was acquired by The Souled Store in April 2025.
The legal entities of Redwolf currently have 3 directors, including Ameya Pradeep Thakur, Rahul Jaisheel, Vivek Rajesh Malhotra.