About Refined Labs
Refined Labs is a company based in Munchen (Germany) founded in 2007 was acquired by Visual IQ in October 2016. Refined Labs operates in a competitive market with competitors including Criteo, Marin Software, NextRoll, Unified and RhythmOne, among others.
- Headquarter Munchen, Germany
- SectorsTechnologyMedia & Entertainment
- Email••••••••
- Website refinedlabs.com
- Social LinkedIn X Facebook
- Acquired by Visual IQ (Oct 2016)
Investors in Refined Labs
Refined Labs has secured backing from 1 investor. Prominent investors backing the company include Visual IQ.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cross-channel marketing intelligence software is developed for performance insights. | 2006 | visualiq.com | Needham, United States |
Investor details for Refined Labs
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Verified entity values are shown only after access is granted.
Timeline of Refined Labs
2 dated milestones of Refined Labs across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Refined Labs is founded.
- Exit Acquired by Visual IQ.
Competitors of Refined Labs
Refined Labs operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, Marin Software, NextRoll, Unified and RhythmOne, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| criteo.com | 2005 | Paris, France | $59.97M | 260 | AI-driven ad campaigns are managed for personalization and optimization. | |
| marinsoftware.com | 2006 | San Francisco, United States | $100.8M | 299 | Campaign management software is provided for automating digital ad workflows. | |
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| unified.com | 2011 | New York, United States | $55.6M | 115 | Social media advertising services are delivered across digital platforms. | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | – | 540 | Advertising software and integration services are provided for enterprises. | |
| brevo.com | 2012 | Paris, France | $197.37M | – | Cloud-based campaign management solutions are delivered for enterprises. | |
| sleekflow.io | 2019 | Singapore | $15M | – | Omnichannel conversational AI suite for customer engagement | |
| pixis.ai | 2018 | Chicago, United States | $209M | – | Provider of an AI-powered platform for advertising campaign optimization and creative generation |
Detailed competitors of Refined Labs
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- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Refined Labs
Websites that share an audience with Refined Labs (refinedlabs.com).
Websites whose visitors overlap most with Refined Labs. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| exactag.com | 43% | 176.1K | – | View details | |
| intelliad.de | 37% | 9K | #2,766,374 | View details | |
| marinsoftware.com | 36% | 129.8K | #429,033 | View details |
Similar companies to Refined Labs
10 companies that operate in the same segment as Refined Labs (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Refined Labs
Refined Labs was founded in 2007.
Refined Labs is headquartered in Munchen, Germany. It is registered at Munchen, Bayern, Germany.
Refined Labs provides advertising tool that helps agencies, advertisers, affiliates to manage and optimize advertising campaigns. Offers bid management, campaign management solutions. Provides interfaces for PPC for Google AdWords, Yahoo SearchMarketing, Microsoft AdCenter, Yandex and Baidu, Affiliate Marketing with Zanox, TradeDoubler and affilinet along with TV advertising, display advertising, social media. Clients include Opodo, Sixt, T-Mobile, metapeople, blue summit, PLAN.NET, OMG4CE etc.
Refined Labs's top competitors include Criteo, NextRoll and Mediaocean.
Refined Labs has 1 investor. Key investors include Visual IQ.
Yes. Refined Labs was acquired by Visual IQ in October 2016.