ResponseTap

Manchester, United Kingdom Founded: 2008 • Age: 18 yrs Acquired By Infinity
Advanced call tracking is provided for marketing ROI optimization.

About ResponseTap

ResponseTap is a company based in Manchester (United Kingdom) founded in 2008 was acquired by Infinity in March 2021. ResponseTap has raised $10.65 million across 4 funding rounds from investors including Infinity, Clydesdale Bank and Yorkshire Bank. The company has 70 employees. ResponseTap offers products and services including Call Tracking Software and Smart Match. ResponseTap operates in a competitive market with competitors including CallRail, Invoca, Convin, CallFire and Tethr, among others.

  • Headquarter Manchester, United Kingdom
  • Employees 70
  • Sectors
    Technology
  • Website responsetap.com
  • Social LinkedIn X Facebook
  • Acquired by Infinity (Mar 2021)
  • Legal Name Responsetap Limited
  • Date of Incorporation 06 Jun, 2008
  • Jurisdiction MILTON KEYNES, BUCKINGHAMSHIRE, UNITED KINGDOM
Operational Areas
Key Metrics
  • Annual Revenue
    $8.56 M (USD)
    -10
    as on Jun 30, 2021
  • Net Profit
    $714.19 K (USD)
    5600
    as on Jun 30, 2021
  • EBITDA
    -$17.63 K (USD)
    98
    as on Jun 30, 2021
  • Total Equity Funding
    $10.65M (USD)

    in 4 rounds

  • Latest Funding Round
    $4.62M (USD), Debt – Conventional

    Oct 2017

  • Investors
    Infinity

    & 6 more

  • Employee Count
    70
  • Acquired by
    Infinity

    (Mar 2021)

Products & Services of ResponseTap

ResponseTap offers a comprehensive portfolio of products and services, including Call Tracking Software and Smart Match.

Call Tracking Software
Analytics Platform

Software that tracks and attributes phone calls to marketing sources.

Smart Match
Analytics Feature

Tool for identifying high-value sales from marketing channels.

Funding Insights of ResponseTap

ResponseTap has successfully raised a total of $10.65M across 4 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $4.62 million completed in October 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $10.65M
  • Total Rounds 4
  • Last Round Debt – Conventional β€” $4.62M
  • First Round $2.6M

    (May 2012)

  • Investors Count 6

All 4 funding rounds of ResponseTap with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2017$4.62MDebt – Conventional––
Feb 2016$1.3MSeries B–The North West Fund
–
May 2014$6.75MSeries B–Eden Ventures, ProVen VCT
May 2012$2.6MSeries A––
Valuation history

7 investors in total: 7 institutional.

Investors in ResponseTap

ResponseTap has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include Infinity, Clydesdale Bank and Yorkshire Bank.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture debt firm
–thenorthwestfund.co.ukWarrington, United Kingdom
Seed and early-stage investments are made in European tech startups.
–edenventures.co.ukLondon, United Kingdom
Investments are made in growth-stage startups by Beringea.
–beringea.comFarmington Hills, United States
Clydesdale Bank is operated as a provider of personal, business, and private banking services.
–cbonline.co.ukSunderland, United Kingdom
Personal and business banking services are provided by Yorkshire Bank.
–ybonline.co.ukSunderland, United Kingdom
Tax-efficient investment opportunities are provided by ProVen for retail investors.
–provenvcts.co.ukLondon, United Kingdom
A cloud-based call intelligence platform is provided for business tracking.
2010infinity.coReigate, United Kingdom
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Investor details for ResponseTap

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of ResponseTap

2 people are tracked at ResponseTap (2 in leadership); the tracked headcount is 70.

NameRoleGroup
Stephen Mark Taylor
ChairmanLeadership
Steven Mark Gardner
CFOLeadership
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Complete people profiles for ResponseTap

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of ResponseTap

4 dated milestones of ResponseTap across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded ResponseTap is founded.
  2. Funding First funding round of $2.6M.
  3. Funding Latest funding round, Debt – Conventional, of $4.6M.
  4. Exit Acquired by Infinity.

Competitors of ResponseTap

ResponseTap operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as CallRail, Invoca, Convin, CallFire and Tethr, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
callrail.com2011Atlanta, United States$132.92M193
Marketing campaigns are optimized via call tracking and analytics.
invoca.com2008Santa Barbara, United States$204.78M355
Platform that connects marketing and sales teams to track and optimise the buying journey
convin.ai2020Bengaluru, India$8.94M141
AI-powered conversation intelligence is provided for contact centers.
callfire.com2004Santa Monica, United States$30M141
CallFire is recognized as a leader in communication solutions.
tethr.com2012Austin, United States$92.78M50
Conversation intelligence platform provided for customer experience analysis.
cloudcall.com2005Leicester, United Kingdom–160
Cloud-based business telephony services provider
iovox.com2007London, United Kingdom$10.58M33
Real-time call tracking and analytics services are offered.
yalo.ai2015San Francisco, United States$95M–
AI-powered conversational commerce platforms are provided for businesses.
beyondcore.com2004San Mateo, United States$9M18
Advanced analytics for sales and CRM forecasting are delivered.
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Detailed competitors of ResponseTap

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of ResponseTap

The website of ResponseTap (responsetap.com) receives about 1.5K visits a month.

  • Monthly visits
    1.5K

    ▼ 23.7% vs previous month

Similar websites

Websites whose visitors overlap most with ResponseTap. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
callrail.com
100%
692.2K#57,706View details
infinity.co
100%
30.2K#1,348,767View details
avidtrak.com
89%
–#4,443,037View details
calltrackingmetrics.com
89%
222K#91,385View details
matelso.de
matelso.de
84%
–––
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 14 similar websites and full traffic analytics for ResponseTap

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 14 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Responsetap

Premium access

Complete news archive for ResponseTap

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to ResponseTap

10 companies that operate in the same segment as ResponseTap (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 360.17 MUSD 1.3 B2,190
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B1,560
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B2,180
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
Video hosting, creation, management, and streaming services are provided.
2004New York, New York, United StatesUSD 450 MUSD 417.01 M1,100
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Frequently Asked Questions about ResponseTap

ResponseTap was founded in 2008 and raised its 1st funding round 4 years after it was founded.

ResponseTap is headquartered in Manchester, United Kingdom. It is registered at Manchester, Greater Manchester, United Kingdom.

ResponseTap is a funded company, having raised a total of $10.65M across 4 funding rounds to date. The company's 1st funding round was a Series A of $2.6M, raised on May 2012.

ResponseTap has 70 employees.

Annual revenue of ResponseTap is $8.56M as on Jun 30, 2021.

ResponseTap was founded in 2008 in Manchester, United Kingdom. Operations focus on the voice-centric marketing technology sector. Advanced visitor-level call tracking is delivered to businesses, agencies, and affiliates. Advertising investments are analyzed to optimize performance and generate sales and leads through telephone interactions. Phone call analytics solutions are utilized to determine return on investment from various marketing channels.

ResponseTap's top competitors include Invoca, CallRail and Convin.

ResponseTap offers Call Tracking Software and Smart Match.

ResponseTap has 7 investors. Key investors include Infinity, Clydesdale Bank, Yorkshire Bank, The North West Fund, and Eden Ventures.

ResponseTap operates through Responsetap Limited.

Yes. ResponseTap was acquired by Infinity in March 2021.

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