About Ridely
Ridely is a company based in Stockholm (Sweden) founded in 2016. Ridely has raised $982.89 thousand across 1 funding round from investors including Almi, Sophie Stenbeck and Charlotte McAuley. Ridely offers products and services including Ridely App, Personalized Training Programs, and RideSafe Tracker. Ridely operates in a competitive market with competitors including Ridesum, Equilab, Ride iQ, X Factor Roping and Downunder Horsemanship, among others.
- Total Equity Funding$982.89K (USD)
in 1 rounds
- Latest Funding Round$982.89K (USD), Seed
May 2021
- InvestorsAlmi
& 4 more
Products & Services of Ridely
Ridely offers a comprehensive portfolio of products and services, including Ridely App, Personalized Training Programs, and RideSafe Tracker.
Digital app for equestrian training and community features
Custom programs using AI for rider skill improvement
Tool to monitor rides and notify contacts for safety
Apps and channels of Ridely
Ridely publishes 2 mobile apps with over 100K+ downloads; its YouTube channel Ridely has 4.95K subscribers and 30 videos.
Videos from Ridely
The most watched videos on Ridely's YouTube channel, Ridely (4.95K subscribers). Click a video to play it here.
More on Ridely.
Funding Insights of Ridely
Ridely has successfully raised a total of $982.89K through 1 strategic funding round. The most recent funding activity was a Seed round of $982.89 thousand completed in May 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $982,894
- Total Rounds 1
- Last Round Seed — $982,894
- First Round $982,894
(May 2021)
- Investors Count 5
All 1 funding rounds of Ridely with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2021 | $982,894 | Seed | – | Sophie Stenbeck, Charlotte McAuley |
5 investors in total: 1 institutional and 4 angel.
Investors in Ridely
Ridely has secured backing from 5 investors, including angel and venture fund investors. Prominent investors backing the company include Almi, Sophie Stenbeck and Charlotte McAuley.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are provided by Almi in seed to growth-stage startups. | 1994 | almi.se | Stockholm, Sweden | |
SS Sophie Stenbeck | Swedish angel investor in Indian startups, focused on tech and innovation. | – | unknown_e1b99c5a77704dcd9 | - |
CM Charlotte McAuley | - | – | unknown_4f024427325e4a46a | - |
MM Mark McAuley | - | – | unknown_312ee935df1a4c87a | - |
PB Per Brilioth | CEO of VNV Global, active angel investor in Indian startups | – | unknown_160abef03b0244cb8 | - |
Investor details for Ridely
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ridely
14 people are tracked at Ridely (3 in leadership, 11 in team).
| Name | Role | Group |
|---|---|---|
Ingrid Sundqvist | CEO & Founder | Leadership |
Dariusz Zabrzenski | CTO | Leadership |
Bee Strydom | Chief Marketing Officer | Leadership |
Samantha Willson | Content Manager | Team |
Harvey Buchanan | UK Country Manager | Team |
Nicole Graf | US Country Manager | Team |
Hannah Basetti | Community Manager | Team |
Jillian Sheppard | Marketing & Production Assistant | Team |
Alexandra Ulin | Marketing Lead | Team |
Tomasz Bajkacz | Full Stack Developer | Team |
Tatiana Hariki | Product Designer | Team |
Inga Zangers | Product Manager | Team |
Beata Giełbaga | Frontend Developer | Team |
Helene Adalberth | Operations Manager | Team |
Complete people profiles for Ridely
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Ridely
2 dated milestones of Ridely across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Ridely is founded.
- Funding First funding round of $983K.
Competitors of Ridely
Ridely operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ridesum, Equilab, Ride iQ, X Factor Roping and Downunder Horsemanship, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ridesum.com | 2017 | Ekero, Sweden | $1.09M | – | Platform offering digital horse training platform | |
| equilab.horse | 2016 | Gothenburg, Sweden | $401,370 | – | Horse riding insights are provided via phone sensor analysis. | |
| ride-iq.com | 2021 | New York, United States | $20,000 | – | Equestrian sports training app is provided by Ride iQ. | |
| xfactorteamroping.com | 2014 | Bluff Dale, United States | – | – | Online platform offering instructional videos and professional roping coaching. | |
| downunderhorsemanship.com | 2011 | Springdale, United States | – | – | Downunder Horsemanship provides an online platform for horse training tips and videos. | |
| roping.com | 2016 | Phoenix, United States | – | – | Offers a training platform for equestrian riders | |
| foalapp.com | 2016 | Warragul, Australia | – | – | Mobile app for real-time mare foaling monitoring via alerts, live video, and remote access. | |
| coursetool.org | 2014 | Hadsten, Denmark | – | – | An equestrian training software for effective horse riding education and management. | |
| bloomingriders.com | 2018 | Bruxelles, Belgium | – | 3 | Online platform providing equestrian video courses, training programs, and horse care tips. |
Detailed competitors of Ridely
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ridely
The website of Ridely (ridely.com) receives about 10K visits a month.
- Monthly visits10K
▲ 9.5% vs previous month
Latest news on Ridely
Complete news archive for Ridely
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Ridely
10 companies that operate in the same segment as Ridely (Sports Technology Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operator of a platform providing skill-based games and interactive entertainment | 2018 | Delhi, Delhi, India | USD 92 M | USD 83.05 M | 1 | |
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 | |
Developer of a fantasy platform for multiple sports | 2009 | New York, New York, United States | USD 416.2 M | – | – | |
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 144.6 M | – | – | |
Online fantasy sports platforms are provided for multiple sports. | 2012 | Boston, Massachusetts, United States | USD 718.6 M | USD 6.05 B | 5,100 | |
Operator of a multifaceted platform for sports content and experiences | 2008 | Mumbai, Maharashtra, India | USD 1.34 B | USD 509.95 K | – | |
Skill-based online games are provided through a technology-driven platform. | 2006 | Mumbai, Maharashtra, India | USD 99.06 M | – | – | |
Real money skill-based gaming is facilitated through an online platform. | 2018 | Bengaluru, Karnataka, India | USD 401.22 M | USD 100.11 M | 212 | |
Cloud-based software is provided for managing outdoor events and activities. | 1999 | Dallas, Texas, United States | USD 313.84 M | – | 2,458 | |
News media platform for soccer | 2008 | Berlin, Berlin, Germany | USD 320.1 M | – | – |
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Frequently Asked Questions about Ridely
Ridely was founded in 2016 and raised its 1st funding round 5 years after it was founded.
Ridely is headquartered in Stockholm, Sweden.
Ridely is a funded company, having raised a total of $982.89K across 1 funding round to date. The company's 1st funding round was a Seed of $982.89K, raised on May 2021.
Ridely is an app-based training solution for equestrians sports. The platform enables users to plan, log in to training sessions, and improve their statistics. Users can share their details via the app. Its mobile app is available for Android and iOS devices.
Ridely offers Ridely App, Personalized Training Programs, and RideSafe Tracker.
Ridely has 5 investors. Key investors include Almi, Sophie Stenbeck, Charlotte McAuley, Mark McAuley, and Per Brilioth.
Yes. Ridely publishes Ridely - Horse Riding and 1 more app, with over 100,000 downloads.