About Ruby Love
Ruby Love is a company based in New York (United States) founded in 2015 by Crystal Etienne. Ruby Love has raised $8 million across 2 funding rounds from investors including SteelSky Ventures, Base Ventures and The Craftory. Ruby Love offers products and services including Period Underwear, Period Swimwear, and First Period Kit. Ruby Love operates in a competitive market with competitors including Thinx, Dear Kate, Monthly, Heralogie and The Youni Company, among others.
- Total Equity Funding$8M (USD)
in 2 rounds
- InvestorsSteelSky Ventures
& 2 more
Products & Services of Ruby Love
Ruby Love offers a comprehensive portfolio of products and services, including Period Underwear, Period Swimwear, and First Period Kit.
Leak-proof undergarments for menstrual protection and comfort
Water-resistant clothing for secure menstrual management
Starter set for hygiene and confidence during first periods
Apps and channels of Ruby Love
its YouTube channel Shop Ruby Love has 848 subscribers and 27 videos.
Videos from Ruby Love
The most watched videos on Ruby Love's YouTube channel, Shop Ruby Love (848 subscribers). Click a video to play it here.
More on Shop Ruby Love.
Funding Insights of Ruby Love
Ruby Love has successfully raised a total of $8M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8M
- Total Rounds 2
- First Round $8M
(Jul 2019)
- Investors Count 3
All 2 funding rounds of Ruby Love with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2021 | – | Series A | – | SteelSky Ventures | |
| Jul 2019 | $8M | Series A | – | The Craftory | – |
3 investors in total: 3 institutional.
Investors in Ruby Love
Ruby Love has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include SteelSky Ventures, Base Ventures and The Craftory.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in healthcare startups are managed by SteelSky Ventures. | – | steelskyventures.com | Atlanta, United States | |
Venture capital firm investing in early-stage companies with a focus on modern consumer and enterprise sectors. | – | base.ventures | - | |
A global investor focused on consumer packaged goods brands. | – | thecraftory.io | London, United Kingdom |
Investor details for Ruby Love
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Ruby Love
3 people are tracked at Ruby Love (3 in leadership).
| Name | Role | Group |
|---|---|---|
Crystal Etienne | Founder & CEO | Leadership |
Jean Etienne | Director of Fulfillment | Leadership |
Lisa Hendrikson | Chief Marketing Officer | Leadership |
Complete people profiles for Ruby Love
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Timeline of Ruby Love
3 dated milestones of Ruby Love across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Ruby Love is founded.
- Funding First funding round of $8.0M.
- Funding Latest funding round, Series A,.
Competitors of Ruby Love
Ruby Love operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Thinx, Dear Kate, Monthly, Heralogie and The Youni Company, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thinx.com | 2011 | Eastchester, United States | $26.45M | – | Eco-friendly menstrual underwear is offered as an internet-first brand. | |
| dearkate.com | 2009 | New York, United States | $1.2M | – | Internet first brand offering menstrual underwear | |
| shopmonthly.co | 2020 | Mobile, United States | – | – | Internet first brand offering menstrual underwear for women | |
| heralogie.com | 2021 | Santa Clara, United States | – | – | Eco-friendly performance menstrual underwear is offered online by Heralogie. | |
| loveyouni.com | 2018 | New Orleans, United States | – | – | Performance menstrual underwear is offered by an internet-first brand. | |
| purerosy.com | 2019 | New York, United States | – | – | Offers reusable, absorbent period underwear for daily menstrual protection. |
Detailed competitors of Ruby Love
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ruby Love
The website of Ruby Love (rubylove.com) receives about 34.7K visits a month.
- Monthly visits34.7K
▲ 41.6% vs previous month
Websites whose visitors overlap most with Ruby Love. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
loveluna.com | loveluna.com | 100% | – | #695,127 | – |
period.co | period.co | 94% | – | #205,985 | – |
| periodaisle.com | 91% | 105.3K | #177,000 | View details | |
| awwaperiodcare.com | 90% | 24.8K | #956,186 | View details | |
saalt.com | saalt.com | 89% | – | #96,495 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 38 similar websites and full traffic analytics for Ruby Love
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 38 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Ruby Love
Complete news archive for Ruby Love
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Ruby Love
10 companies that operate in the same segment as Ruby Love (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about Ruby Love
Ruby Love was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Ruby Love is headquartered in New York, United States. It is registered at New York, New York, United States.
Crystal Etienne is the current CEO of Ruby Love. They have also founded this company.
Ruby Love is a funded company, having raised a total of $8M across 2 funding rounds to date. The company's 1st funding round was a Series A of $8M, raised on Jul 2019.
Ruby Love is an internet-first brand of fashion products for men women. The product catalog includes innerwear for men women, bikinis, hipster, swimwear, accessories. It offers free shipping for purchases over a minimum amount.
Ruby Love offers Period Underwear, Period Swimwear, and First Period Kit.
Ruby Love has 3 investors. Key investors include SteelSky Ventures, Base Ventures, and The Craftory.
Ruby Love operates through Pantyprop Inc.