Seedly

Santa Monica, United States Founded: 2015 • Age: 11 yrs Acquired By ShopBack
Micro savings from purchases are invested in startups.

About Seedly

Seedly is a Technology company based in Santa Monica (United States) founded in 2015, and was acquired by ShopBack in May 2018. Micro savings from purchases are invested in startups. The company was acqui-hired. Its focus areas include FinTech, Investment Tech, Wealth Management Platforms and Robo Advisors. Its competitors include Acorns, Plinqit and Grifin; 3 of its 3 listed competitors have raised funding.

Company details

Seedly was founded in 2015 in Santa Monica, United States, within the fintech sector. A mobile app is provided for users to accumulate small change from everyday purchases. These micro savings are directed toward investments in startup companies, shared alongside those of professional investors. Operations were conducted in stealth mode as of November 2017.

Key Metrics

Investors in Seedly

Seedly has secured backing from 1 investor. Prominent investors backing the company include ShopBack.

All
InvestorDescriptionFounded YearDomainLocation
Online platform offering rewards and cashback for multi-category products
2014shopback.comSingapore, Singapore
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Investor details for Seedly

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Timeline of Seedly

2 dated milestones of Seedly across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Seedly is founded.
  2. Exit Acquired by ShopBack.

Competitors of Seedly

Seedly has 3 listed competitors in our database, 3 of them funded. They include Acorns, Plinqit and Grifin.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
acorns.com2012Irvine, United States$587.84M
App-based platform for spare change investment
plinqit.com2015Ann Arbor, United States$5.08M
Automated micro-savings app
grifin.com2016Tampa, United States$11M
Provider of an investment platform that enables stock purchases through everyday spending
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Detailed competitors of Seedly

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  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

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Top companies in Investment & Financial Technology

3 companies that operate in the same segment as Seedly (Investment & Financial Technology) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Commission-free trading and investment services are provided by Robinhood.
2013Menlo Park, California, United StatesUSD 5.58 BUSD 2.98 B4,841
Financial data and investment advisory tools are offered online.
1984Chicago, Illinois, United StatesUSD 91 MUSD 351.25 K6
App-based platform for spare change investment
2012Irvine, California, United StatesUSD 587.84 M602
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Frequently Asked Questions about Seedly

Seedly was founded in 2015.

Seedly is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.

Seedly was founded in 2015 in Santa Monica, United States, within the fintech sector. A mobile app is provided for users to accumulate small change from everyday purchases. These micro savings are directed toward investments in startup companies, shared alongside those of professional investors. Operations were conducted in stealth mode as of November 2017.

Seedly's top competitors include Acorns, Plinqit and Grifin.

Seedly has 1 investor. Key investors include ShopBack.

Yes. Seedly was acquired by ShopBack in May 2018.

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