About Sero
Sero is a company based in Cardiff (United Kingdom) founded in 2017 by Andrew Sutton and James Williams. Sero has raised $15.41 million across 5 funding rounds from investors including Gov.uk, Hodge Bank and Legal & General Capital. Sero offers products and services including Funded Retrofit Solution, Retrofit Co-ordination Service, and Warm Homes: SHF Wave 3 Support. Sero operates in a competitive market with competitors including Watershed, ClimeCo, Commons, Doconomy and StepChange, among others.
- Total Equity Funding$15.41M (USD)
in 5 rounds
- InvestorsGov.uk
& 3 more
Products & Services of Sero
Sero offers a comprehensive portfolio of products and services, including Funded Retrofit Solution, Retrofit Co-ordination Service, and Warm Homes: SHF Wave 3 Support.
Integrates finance and grants for large-scale housing retrofits
Ensures compliant retrofit implementation for social homes
Assists with bid support and project delivery for government funds
Funding Insights of Sero
Sero has successfully raised a total of $15.41M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $15.41M
- Total Rounds 5
- First Round $77,327
(Feb 2019)
- Investors Count 4
All 5 funding rounds of Sero with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2026 | – | Series B | – | – | |
| Mar 2023 | $7.46M | Series B | $38.59M | Hodge Bank, Legal & General Capital | – |
| Jun 2021 | $7.87M | Series A | $25.44M | – | |
| Nov 2020 | $9.14M | Grant | – | – | |
| Feb 2019 | $77,327 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2023 | $38.59M | •••••••• |
| Jun 2021 | $25.44M | •••••••• |
Last known valuation $38.59M (Mar 2023). 4 investors in total: 4 institutional.
Investors in Sero
Sero has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Gov.uk, Hodge Bank and Legal & General Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm investing in multiple sectors | – | legalandgeneralcapital.com | London, United Kingdom | |
Commercial banking services are provided to UK businesses. | 1987 | hodgebank.co.uk | Cardiff, United Kingdom | |
Online government services and information are provided to users. | 1707 | gov.uk | London, United Kingdom | |
- | – | cardiffinnovationinvestment.com | - |
Investor details for Sero
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Sero
2 people are tracked at Sero (2 in leadership).
| Name | Role | Group |
|---|---|---|
Andrew Sutton | Co-Founder | Leadership |
James Williams | Co-Founder & CEO | Leadership |
Complete people profiles for Sero
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Sero
4 dated milestones of Sero across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Sero is founded.
- Funding First funding round of $77K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series B,.
Competitors of Sero
Sero operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Watershed, ClimeCo, Commons, Doconomy and StepChange, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| watershed.com | 2019 | San Francisco, United States | $170.46M | 295 | Platform for enterprise sustainability measurement, reporting, and action is provided. | |
| climeco.com | 2011 | Boyertown, United States | $50M | 59 | Environmental project development and management services are offered. | |
| thecommons.earth | 2018 | Oakland, United States | $13.9M | – | Carbon footprint solutions are provided via an online tracking platform. | |
| doconomy.com | 2018 | Stockholm, Sweden | $72.82M | – | Impact data for individuals and businesses is provided and managed. | |
| stepchange.earth | 2022 | Bengaluru, India | $5M | 42 | Carbon footprint, ESG, and climate risks are managed for businesses. | |
| greenplaces.com | 2021 | Raleigh, United States | $21.48M | – | Carbon footprints are calculated and offset through an online platform. | |
| plana.earth | 2017 | Berlin, Germany | $40M | 9 | Carbon footprint calculation and offsetting solutions are developed for businesses. | |
| carbonfact.com | 2021 | Paris, France | $17.13M | – | Carbon footprint solutions are provided for fashion businesses. | |
| carbon-direct.com | 2019 | New York, United States | $60.79M | 9 | Science-backed carbon management solutions are offered to clients. | |
| validere.com | 2015 | Toronto, Canada | $65.12M | – | Validere is recognized as an enterprise intelligence platform for the energy industry. |
Detailed competitors of Sero
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Sero
The website of Sero (sero.life) receives about 2.8K visits a month.
- Monthly visits2.8K
▼ 18% vs previous month
Latest news on Sero
Complete news archive for Sero
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Sero
10 companies that operate in the same segment as Sero (Pollution & Air Quality Systems), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform for enterprise sustainability measurement, reporting, and action is provided. | 2019 | San Francisco, California, United States | USD 184.96 M | – | 295 | |
Weather intelligence and forecasting solutions are provided for industries. | 2016 | Boston, Massachusetts, United States | USD 374 M | – | 115 | |
Carbon dioxide is converted into products via renewable energy technology. | 2015 | Berkeley, California, United States | USD 472.37 M | – | – | |
Independent ratings and risk analytics for carbon projects are provided. | 2020 | London, England, United Kingdom | USD 109.21 M | – | – | |
Carbon dioxide is captured from the atmosphere by Carbon Engineering. | 2009 | Squamish, British Columbia, Canada | USD 107.06 M | – | – | |
Cloud-based solutions for crop management and analytics are offered. | 2016 | Durham, North Carolina, United States | USD 60.75 M | – | 103 | |
Microbe-based plant protection products and yield optimization services are provided. | 2013 | Boston, Massachusetts, United States | USD 1.4 B | – | – | |
Provider of modular carbon capture technology and industrial decarbonization solutions | 2009 | London, England, United Kingdom | USD 248.83 M | USD 7.24 M | – | |
Carbon footprints are tracked via an online platform for users. | 2010 | Wellington, New Zealand | USD 26.27 M | – | – | |
A platform for logistics emissions calculation and reporting is provided. | 2021 | London, England, United Kingdom | USD 14.5 M | – | 20 |
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Frequently Asked Questions about Sero
Sero was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Sero is headquartered in Cardiff, United Kingdom. It is registered at Cardiff, Wales, United Kingdom.
James Williams is the current CEO of Sero. They have also founded this company.
Sero is a funded company, having raised a total of $15.41M across 5 funding rounds to date. The company's 1st funding round was a Seed of $77.33K, raised on Feb 2019.
Founded in 2017 and based in Cardiff, United Kingdom, operations are focused on the social housing sector. Retrofit services and energy solutions are delivered to housing providers, including planning, funding, and implementation of large-scale programs. Retrofit coordination is handled, along with bid support for government funding, to facilitate home improvements across the sector.
Sero's top competitors include Watershed, ClimeCo and Carbon Direct.
Sero offers Funded Retrofit Solution, Retrofit Co-ordination Service, and Warm Homes: SHF Wave 3 Support.
Sero has 4 investors. Key investors include Gov.uk, Hodge Bank, Legal & General Capital, and Innovation Investment Capital.
The valuation of Sero is $38.59M as of Mar 2023.
Sero operates through Sero Energy Limited.