About Shoes.com
Shoes.com is a Retail company based in Boston (United States) founded in 1999, and was acquired by CriticalPoint in August 2020. Online retailer offering multi-category fashion products for men, women, and kids. Shoes.com has raised $11.7 million across 2 funding rounds from investors including Walmart, Apex Venture Partners and Tudor Group. Shoes.com has completed 1 acquisition, including Richer Poorer. Its chief executive, as recorded, is Roger V Hardy. The company was acqui-hired. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its competitors include Lulus, Touch of Modern and Polyvore; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 1999 and headquartered in Boston, United States, Shoes.com operates as an online retailer in the fashion sector. A range of products is provided, including shorts, tops, hoodies, crop tops, activewear, sneakers, running shoes, wedges, socks, handbags, hats, and sunglasses, targeted at men, women, and children. Shoe repair services are also offered through the platform.
- Total Equity Funding$11.7M (USD)
in 2 rounds
- Latest Funding Round$9M (USD), Series B
Apr 2004
- InvestorsWalmart
& 3 more
- Investments & Acquisitions
- Acquired by
Funding Insights of Shoes.com
Shoes.com has successfully raised a total of $11.7M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $9 million completed in April 2004. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.7M
- Total Rounds 2
- Last Round Series B β $9M
- First Round $2.7M
(Jun 2003)
- Investors Count 2
All 2 funding rounds of Shoes.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2004 | $9M | Series B | β | Apex Venture Partners | |
| Jun 2003 | $2.7M | Series A | β | β | β |
4 investors in total: 4 institutional.
Investors in Shoes.com
Shoes.com has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Walmart, Apex Venture Partners and Tudor Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC firm investing in seed and growth stage companies in North America | apexvc.com | Chicago, United States | ||
A group of companies engaged in asset management globally. | 1980 | tudorfunds.com | Stamford, United States | |
Multinational retail corporation | 1962 | walmart.com | Bentonville, United States | |
| criticalpoint.com |
Investor details for Shoes.com
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People of Shoes.com
1 people are tracked at Shoes.com (1 in leadership).
| Name | Role | Group |
|---|---|---|
Roger V Hardy | CEO | Leadership |
Complete people profiles for Shoes.com
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Investments & Acquisitions by Shoes.com
Shoes.com has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Richer Poorer.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Innerwear apparel is offered for men, women, and kids. | richer-poorer.com | Dana Point, United States | 2010 | Nov 2015 | $10M |
Complete acquisition details for Shoes.com
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Timeline of Shoes.com
6 dated milestones of Shoes.com across 21 years, from founding to its latest funding, stage changes and deals.
- Founded Shoes.com is founded.
- Funding First funding round of $2.7M.
- Funding Latest funding round, Series B, of $9.0M.
- Acquisition Acquires Richer Poorer.
- Exit Acquired by Walmart.
- Exit Acquired by CriticalPoint.
Competitors of Shoes.com
Shoes.com has 3 listed competitors in our database, 3 of them funded. They include Lulus, Touch of Modern and Polyvore.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lulus.com | 1996 | Chico, United States | $120M | 805 | Online platform for chic and on-trend fashion | |
| touchofmodern.com | 2012 | San Francisco, United States | $17M | 109 | Online retailer of apparels and fashion accessories | |
| polyvore.com | 2007 | Mountain View, United States | $22.1M | Multi-category fashion products are retailed online by Polyvore. |
Detailed competitors of Shoes.com
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- Full competitor set
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Web traffic of Shoes.com
The website of Shoes.com (shoes.com) receives about 2.8K visits a month.
- Monthly visits2.8K
▼ 45.7% vs previous month
Websites whose visitors overlap most with Shoes.com. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
shoebuy.com | shoebuy.com | 100% | β | ||
| onlineshoes.com | 100% | #2,311,074 | View details | ||
| zappos.com | 100% | 20.7M | #1,928 | View details | |
| 6pm.com | 100% | 1.4M | #21,517 | View details | |
| dsw.com | 100% | 18.7M | #1,661 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 26 similar websites and full traffic analytics for Shoes.com
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- 26 similar websites
- Audience overlap
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Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Shoes.com (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Shoes.Com
Complete news archive for Shoes.com
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Frequently Asked Questions about Shoes.com
Shoes.com was founded in 1999 and raised its 1st funding round 4 years after it was founded.
Shoes.com is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Roger V Hardy is the CEO of Shoes.com, as recorded in our data.
Shoes.com is a funded company, having raised a total of $11.7M across 2 funding rounds to date. The company's 1st funding round was a Series A of $2.7M, raised on Jun 2003.
Founded in 1999 and headquartered in Boston, United States, Shoes.com operates as an online retailer in the fashion sector. A range of products is provided, including shorts, tops, hoodies, crop tops, activewear, sneakers, running shoes, wedges, socks, handbags, hats, and sunglasses, targeted at men, women, and children. Shoe repair services are also offered through the platform.
Shoes.com's top competitors include Lulus, Touch of Modern and Polyvore.
Shoes.com has made 1 acquisition, including Richer Poorer.
Shoes.com has 4 investors. Key investors include Walmart, Apex Venture Partners, Tudor Group, and CriticalPoint.
Yes. Shoes.com was acquired by CriticalPoint in August 2020.

