About SimplyCook
SimplyCook is a company based in London (United Kingdom) founded in 2012 by Sam Tierney and Halvor Knoph was acquired by Nestle in February 2021. SimplyCook has raised $19.77 million across 5 funding rounds from investors including Octopus Investments, Maxfield Capital and Episode 1 Ventures. The company has 40 employees as of December 31, 2023. SimplyCook operates in a competitive market with competitors including HelloFresh, Gousto, Mindful Chef, Pasta Evangelists and Dishpatch, among others.
- Headquarter London, United Kingdom
- Employees 40 as on 31 Dec, 2023
- Founders Sam Tierney, Halvor Knoph
- Stage Minicorn
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Sectors
Retail
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Phone
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Website
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Social
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- Legal Name Simplycook Limited
- Date of Incorporation 22 Dec, 2014
- Jurisdiction LONDON, GREATER LONDON
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Annual Revenue
$16.72 M (USD)0as on Dec 31, 2023
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Net Profit
$1.7 M (USD)0as on Dec 31, 2023
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EBITDA
$90.78 K (USD)0as on Dec 31, 2023
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Total Equity Funding
$19.77 M (USD)
in 5 rounds
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Latest Funding Round
$5.81 M (USD), Series A
Jan 18, 2019
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Investors
Octopus Investments
& 4 more
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Employee Count
40
as on Dec 31, 2023
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Acquired by
Nestle
(Feb 23, 2021)
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Funding Insights of SimplyCook
SimplyCook has successfully raised a total of $19.77M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $5.81 million completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in SimplyCook
SimplyCook has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Octopus Investments, Maxfield Capital and Episode 1 Ventures.
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Maxfield Capital is engaged in venture capital investments for technology companies.
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Seed & early-stage tech-focused venture capital firm
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Venture capital and acceleration are provided to tech startups.
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Investor details for SimplyCook
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Investments & Acquisitions by SimplyCook
Investment portfolio details for SimplyCook
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Financial Statements - SimplyCook
Detailed financials for SimplyCook
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Simplycook Comparisons
Peer comparison for SimplyCook
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Competitors of SimplyCook
SimplyCook operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as HelloFresh, Gousto, Mindful Chef, Pasta Evangelists and Dishpatch, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Meal recipe kits are delivered through a weekly subscription service.
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Recipe boxes are delivered via an online subscription service.
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Healthy meal kits and recipe boxes are delivered via subscription.
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Ready-to-cook pasta meals are supplied through an online platform.
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Restaurant meal kits are delivered via an online platform.
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Detailed competitors of SimplyCook
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Latest news on Simplycook
Complete news archive for SimplyCook
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Frequently Asked Questions about SimplyCook
SimplyCook was founded in 2012 and raised its 1st funding round 3 years after it was founded.
SimplyCook is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
SimplyCook is a funded company, having raised a total of $19.77M across 5 funding rounds to date.
As of Dec 31, 2023, the latest employee count at SimplyCook is 40.
Annual revenue of SimplyCook is $16.72M as on Dec 31, 2023.
SimplyCook was founded in 2012 in London, United Kingdom, as a platform in the food delivery sector. Recipe kits are provided, containing recipe cards and natural ingredients focused on culinary flavors. Customers are enabled to add fresh food items for preparing new meals in 20 minutes or less. Operations are supported through mobile applications available for Android and iOS devices.
SimplyCook's top competitors include HelloFresh, Gousto and Mindful Chef.
SimplyCook has 5 investors. Key investors include Octopus Investments, Maxfield Capital, Episode 1 Ventures, 500 Global, and Nestle.
The valuation of SimplyCook is $31.1M as of Jan 2019.