About Slurrp Farm
Slurrp Farm is a Consumer company based in Delhi (India) founded in 2016 by Umang Bhattacharyya, Meghana Narayan, and Shauravi Malik. Millet-based foods for kids and toddlers are offered online. It operates on a Direct-to-Consumer (D2C) model in Consumer and Retail sectors. Slurrp Farm has raised $21.61 million across 7 funding rounds from investors including Sharrp Ventures, Alkemi Partners and Madhurimainternational. The company has 106 employees. Slurrp Farm was last valued at $64.04 million in January 2024. Its website slurrpfarm.com draws about 112 thousand monthly visits. Its Indian entity Wholsum Foods Private Limited reported revenue of ₹97.43 Cr. Slurrp Farm offers products and services including Cereals for Little Ones, Kids Cereals, Noodles & Pasta, Pancakes & Dosa, and Cookies & Cakes. Its focus areas include Consumer Goods, Food & Beverage and Baby & Child Nutrition. Its competitors include Soulfull, Gudmom and Hungry Koala; 1 of its 3 listed competitors has raised funding.
Company details
Healthy food products and snacks are provided for children by Slurrp Farm. A wide range of items including cereals, noodles, pasta, pancakes, dosa mixes, cookies, and cakes are sold through their online platform. The focus is placed on nutrition with zero junk ingredients for toddlers and kids. Solutions are tailored for family needs with travel packs and bulk orders. The sector primarily targeted is baby and child nutrition within the food and beverage industry.
- Headquarters Delhi, India
- Employees 106
- Founders Umang Bhattacharyya, Meghana Narayan, Shauravi Malik
- Stage Minicorn
- SectorsConsumerRetail
- Website category Food and Drink · Beverages
- Email••••••••
- Phone•••• ••••
- Website slurrpfarm.com
- Social LinkedIn X Facebook Instagram
- Legal Name Wholsum Foods
- Date of Incorporation 30 Mar, 2013
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹97.43 Cr
FY 2025 · +33% YoY
- Net Loss-₹32.68 Cr
FY 2025 · -34% margin
- EBITDA-₹31.32 Cr
FY 2025 · -32% margin
- Total Equity Funding$21.61M (USD)
in 7 rounds
- Latest Funding Round$3.3M (USD), Series C
Feb 2026
- InvestorsSharrp Ventures
& 23 more
- Employee Count106
Associated legal entities of Slurrp Farm
Slurrp Farm operates through Wholsum Foods Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Wholsum Foods Private Limited CIN U52590DL2013PTC250043 | Active | 30 Mar 2013 | New Delhi, Delhi | ₹97.4 Cr | 106 | 4 | View details |
Products & Services of Slurrp Farm
Slurrp Farm offers a comprehensive portfolio of products and services, including Cereals for Little Ones, Kids Cereals, Noodles & Pasta, Pancakes & Dosa, and Cookies & Cakes.
Healthy instant cereals are provided for young children.
Nutritious cereal options are offered for growing kids.
Whole wheat noodles and pasta are made available.
Healthy pancake and dosa mixes are sold online.
Nutritious cookies and cake mixes are offered here.
Funding Insights of Slurrp Farm
Slurrp Farm has successfully raised a total of $21.61M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $3.3 million completed in February 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $21.61M
- Total Rounds 7
- Last Round Series C — $3.3M
- First Round $1M
(May 2018)
- Investors Count 24
All 7 funding rounds of Slurrp Farm with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2026 | $3.3M | Series C | – | – | |
| Jan 2024 | $7.2M | Series C | $64.04M | Sharrp Ventures | |
| Sep 2022 | $188,337 | Series B | $40.48M | – | |
| Apr 2022 | $396,537 | Angel Round | $••••• | Anushka Sharma | – |
| Dec 2021 | $7.53M | Series B | $••••• | Investment Corporation of Dubai, Raed Ventures | |
| Dec 2020 | $2M | Series A | $••••• | Fireside Ventures | – |
| May 2018 | $1M | Angel Round | $••••• | Ashish Dhawan |
| Date | Valuation | Stage |
|---|---|---|
| Jan 2024 | $64.04M | •••••••• |
| Sep 2022 | $40.48M | •••••••• |
| Apr 2022 | $••••• | •••••••• |
| Dec 2021 | $••••• | •••••••• |
| Dec 2020 | $••••• | •••••••• |
| May 2018 | $••••• | •••••••• |
Full valuation and stage history of Slurrp Farm
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $64.04M (Jan 2024). 24 investors in total: 8 institutional and 16 angel.
Investors in Slurrp Farm
Slurrp Farm has secured backing from 24 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Sharrp Ventures, Alkemi Partners and Madhurimainternational.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage consumer brand companies are invested in by Fireside Ventures. | firesideventures.com | Bengaluru, India | ||
Investment office backing consumer sector companies in India. | 2014 | sharrpventures.com | Mumbai, India | |
Early-stage tech startups are invested in by Raed Ventures. | raed.vc | Riyadh, Saudi Arabia | ||
Investment in early-stage healthcare companies for consumer well-being and growth. | 2017 | alkemivp.com | Delhi, India | |
Private debt and equity funds are managed for technology sectors. | trifectacapital.in | Gurugram, India | ||
Serves as Dubai's sovereign wealth fund, managing investments to support economic growth. | 2006 | icd.gov.ae | Dubai, United Arab Emirates | |
AS Anushka Sharma | unknown_4597e8cf692541229 | |||
RK Rakesh Kapoor | Angel investor, ex-CEO of Reckitt Benckiser, supports Indian startups | unknown_5e3e66e9b7b643d4b |
Investor details for Slurrp Farm
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Board of directors of Wholsum Foods Private Limited (Slurrp Farm)
Wholsum Foods Private Limited is the primary company behind Slurrp Farm. The board of Wholsum Foods Private Limited currently have 3 directors; the longest-serving is Shauravi Malik, appointed in 2013. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Shauravi Malik DIN 03526909 | Director | 30 Mar 2013 | 13 yrs 7 mo | Wholsum Foods Private Limited |
| Meghana Narayan DIN 07074370 | Director | 02 Feb 2015 | 11 yrs 9 mo | Wholsum Foods Private Limited |
| Adarsh Menon DIN 10805162 | Nominee Director | 06 Feb 2025 | 1 yr 9 mo | Wholsum Foods Private Limited |
People of Slurrp Farm
5 people are tracked at Slurrp Farm (3 in leadership, 2 in team); the tracked headcount is 106.
| Name | Role | Group |
|---|---|---|
Umang Bhattacharyya | Co-Founder | Leadership |
| Co-Founder | Leadership | |
| Co-Founder | Leadership | |
Tara Mall | Sr. Manager - People Team | Team |
Eshita Gaur | Assistant Manager | Team |
Complete people profiles for Slurrp Farm
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Financials of Slurrp Farm
Figures of Wholsum Foods Private Limited, the primary company behind Slurrp Farm, for FY 2025. Revenue was ₹97.43 Cr (+33% year on year). Net loss was -₹32.68 Cr (-34% margin). EBITDA was -₹31.32 Cr (-32% margin). Revenue has grown at a compounded annual rate of +70% over three years and +94% over five years.
- ₹97.43 CrRevenue · FY 2025 · +33% YoY
- -₹32.68 CrNet loss · -34% margin
- -₹31.32 CrEBITDA · -32% margin
- ₹10.54 CrPaid-up capital
- 106Employees (provident fund records)
- +70%Revenue CAGR, 3 years
- +94%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Wholsum Foods Private Limited are on its company page.
Detailed financial statements for Slurrp Farm
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Slurrp Farm
4 dated milestones of Slurrp Farm across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Slurrp Farm is founded.
- Funding First funding round of $1.0M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $3.3M.
Competitors of Slurrp Farm
Slurrp Farm has 3 listed competitors in our database, 1 of them funded. They include Soulfull, Gudmom and Hungry Koala.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| soulfull.co.in | 2011 | Bengaluru, India | $10.92M | 346 | Manufacturer of breakfast cereal products | |
| gudmom.com | 2020 | Pune, India | 13 | Certified organic farm produce is facilitated with farmer training support. | ||
| hungrykoala.in | 2022 | Bengaluru, India | Delivers comprehensive solutions for organic food products. |
Detailed competitors of Slurrp Farm
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Verified entity values are shown only after access is granted.
Web traffic of Slurrp Farm
The website of Slurrp Farm (slurrpfarm.com) receives about 111.6K visits a month and ranks #262,346 among all websites worldwide, #8,852 in Beverages.
- Monthly visits111.6K
▼ 28.8% vs previous month
- Unique visitors90.8K
per month
- Global rank#262,346
among all websites
- Category rank#8,852
Food and Drink · Beverages
- Bounce rate50%
- Pages per visit2.3
- Average visit56 sec
- DevicesDesktop 11% · Mobile 89%
Websites whose visitors overlap most with Slurrp Farm. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| organicindia.com | 100% | 557.7K | #83,587 | View details | |
shop.mylittlemoppet.com | shop.mylittlemoppet.com | 79% | #1,231,778 | – | |
| earlyfoods.com | 73% | 16K | #922,400 | View details | |
rootzorganics.in | rootzorganics.in | 70% | #1,675,480 | – | |
| milletamma.com | 70% | 45.8K | #500,723 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Slurrp Farm
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- 40 similar websites
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Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Slurrp Farm (Beauty & Personal Care Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | |||
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 60.63 M |
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Related news about Slurrp Farm
Complete news archive for Slurrp Farm
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Articles about Slurrp Farm on our blog
Frequently Asked Questions about Slurrp Farm
Slurrp Farm was founded in 2016 and raised its 1st funding round 2 years after it was founded.
Slurrp Farm is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Slurrp Farm is a funded company, having raised a total of $21.61M across 7 funding rounds to date. The company's 1st funding round was a Angel Round of $1M, raised on May 2018.
Slurrp Farm has 106 employees.
The primary company behind Slurrp Farm, Wholsum Foods Private Limited, reported revenue of ₹97.43 Cr for FY 2025, up 33% year on year.
Healthy food products and snacks are provided for children by Slurrp Farm. A wide range of items including cereals, noodles, pasta, pancakes, dosa mixes, cookies, and cakes are sold through their online platform. The focus is placed on nutrition with zero junk ingredients for toddlers and kids. Solutions are tailored for family needs with travel packs and bulk orders. The sector primarily targeted is baby and child nutrition within the food and beverage industry.
Slurrp Farm's top competitors include Soulfull, Gudmom and Hungry Koala.
Slurrp Farm offers Cereals for Little Ones, Kids Cereals, Noodles & Pasta, Pancakes & Dosa, and Cookies & Cakes.
Slurrp Farm has 24 investors. Key investors include Sharrp Ventures, Alkemi Partners, Madhurimainternational, Fireside Ventures, and RAED Ventures.
The valuation of Slurrp Farm is $64.04M as of Jan 2024.
Slurrp Farm operates through Wholsum Foods Private Limited.
The legal entities of Slurrp Farm currently have 4 directors, including Shauravi Malik, Meghana Narayan, Nikita Chourasia and others.