Smart Button

Newark, United States Founded: 1994 • Age: 32 yrs Acquired By Aimia
User data is collected for targeted loyalty programs and promotions.
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About Smart Button

Smart Button is a company based in Newark (United States) founded in 1994 was acquired by Aimia in July 2013.. Smart Button operates in a competitive market with competitors including Capillary Technologies, Loylty Rewardz, Ackroo, EasyRewardz and Augeo, among others.

  • Headquarter Newark, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Aimia

    (Jul 23, 2013)

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Funding Insights of Smart Button

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Smart Button

Smart Button has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Aimia. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Diversified operations are conducted across chemicals industries globally.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Smart Button

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Smart Button

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Smart Button Comparisons

Employees
+
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Competitors of Smart Button

Smart Button operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Capillary Technologies, Loylty Rewardz, Ackroo, EasyRewardz and Augeo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-powered loyalty management software is offered for enterprises.
domain founded_year HQ Location
Platform offering loyalty and relationship management solutions
domain founded_year HQ Location
SaaS-based gift card and loyalty programs are provided for businesses.
domain founded_year HQ Location
Cloud-based CRM, loyalty, and conversational commerce solutions are delivered.
domain founded_year HQ Location
Loyalty program solutions are provided for employee and customer engagement.
domain founded_year HQ Location
Online platform to create, run and manage promotional campaigns
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Smart Button

Frequently Asked Questions about Smart Button

When was Smart Button founded?

Smart Button was founded in 1994.

Where is Smart Button located?

Smart Button is headquartered in Newark, United States. It is registered at Newark, New Jersey, United States.

Who is the current CEO of Smart Button?

David Johnston is the current CEO of Smart Button.

What does Smart Button do?

Smart Button was founded in 1994 in Newark, United States, as a web-based loyalty platform. User information is gathered from POS transactions, online activities, and third-party databases. Data is segmented according to customer specifications to generate targeted coupons and promotions. Operations focus on lifecycle management in the marketing sector. The company was acquired by Aimia for 18 million in July 2013.

Who are the top competitors of Smart Button?

Smart Button's top competitors include Capillary Technologies, Talon One and EasyRewardz.

Who are Smart Button's investors?

Smart Button has 1 investor. Key investors include Aimia.

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