About SnapUp
SnapUp is a Retail company based in San Francisco (United States) founded in 2013, and was acquired by Ipsy in June 2016. Price drops on screenshot-saved products are notified to iOS users. SnapUp has raised $600 thousand across 2 funding rounds from investors including IPSY, 500 Global and Amino Capital. The company was acqui-hired. Its focus areas include Horizontal E-Commerce and Price Comparison. Its competitors include TheFind, Price and Shopping; 2 of its 3 listed competitors have raised funding.
Company details
SnapUp was founded in 2013 in San Francisco, United States, as a mobile application focused on e-commerce price tracking. Products from online stores are captured via smartphone screenshots by users, with notifications issued when prices decrease. Services are limited to iOS devices. The company was acquired by Ipsy in 2016, ceasing independent operations thereafter.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsRetail
- Website snapup.com
- Social LinkedIn X Facebook
- Acquired by Ipsy (Jun 2016)
Funding Insights of SnapUp
SnapUp has successfully raised a total of $600K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $600 thousand completed in July 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $600,000
- Total Rounds 2
- Last Round Seed — $600,000
- Investors Count 2
All 2 funding rounds of SnapUp with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2014 | $600,000 | Seed | – | – | |
| Oct 2013 | Seed | – | 500 Global | – |
3 investors in total: 3 institutional.
Investors in SnapUp
SnapUp has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include IPSY, 500 Global and Amino Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and acceleration are provided to tech startups. | 500.co | Ho Chi Minh City, Vietnam | ||
Early-stage tech investments are targeted in US, China, and Europe. | aminocapital.com | Palo Alto, United States | ||
Personalized beauty products are provided through monthly subscription plans. | 2011 | ipsy.com | San Mateo, United States |
Investor details for SnapUp
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of SnapUp
4 dated milestones of SnapUp across 3 years, from founding to its latest funding, stage changes and deals.
- Founded SnapUp is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $600K.
- Exit Acquired by Ipsy.
Competitors of SnapUp
SnapUp has 3 listed competitors in our database, 2 of them funded. They include TheFind, Price and Shopping.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thefind.com | 2005 | Mountain View, United States | $26M | 19,730 | Customized product recommendations are delivered via an ecommerce search engine. | |
| price.com | 2016 | San Francisco, United States | $12M | Consumer product prices are compared through an online platform. | ||
| shopping.com | 1998 | Brisbane, United States | 12,300 | Online shopping comparison platform |
Detailed competitors of SnapUp
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Related news about Snapup
Complete news archive for SnapUp
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Frequently Asked Questions about SnapUp
SnapUp was founded in 2013.
SnapUp is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
SnapUp is a funded company, having raised a total of $600K across 2 funding rounds to date.
SnapUp was founded in 2013 in San Francisco, United States, as a mobile application focused on e-commerce price tracking. Products from online stores are captured via smartphone screenshots by users, with notifications issued when prices decrease. Services are limited to iOS devices. The company was acquired by Ipsy in 2016, ceasing independent operations thereafter.
SnapUp has 3 investors. Key investors include IPSY, 500 Global, and Amino Capital.
Yes. SnapUp was acquired by Ipsy in June 2016.