Sponsorunited

New York, United States Founded: 2016 • Age: 10 yrs
Sports marketing and sponsorship marketplace is provided for brand partnerships.
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About Sponsorunited

Sponsorunited is a company based in New York (United States) founded in 2016 by Bob Lynch.. Sponsorunited has raised $39.7 million across 5 funding rounds from investors including Spectrum Equity, Marc Lasry and Ron Fowler. Sponsorunited offers products and services including SPND and Product Comparisons. Sponsorunited operates in a competitive market with competitors including Learfield Communications, BETEGY, GolfStatus, InCrowd Sports and Sportgenic, among others.

  • Headquarter New York, United States
  • Founders Bob Lynch
  • Sectors
    Media & Entertainment
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Sports, Events & Attractions
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $39.7 M (USD)

    in 5 rounds

  • Latest Funding Round
    $37.72 M (USD), Series A

    Nov 21, 2022

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Sponsorunited

Sponsorunited offers a comprehensive portfolio of products and services, including SPND and Product Comparisons. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Tool for product comparisons and sponsorship data analysis

Feature for evaluating sponsorship options and deals

People of Sponsorunited
Headcount 50-200
Employee Profiles 34
Employee Profiles
People
Jake Pickard
Agency Partnerships
People
Anthony Candelori-Moraglia
Philadelphia Market Manager
People
Femi Itiola
European Partnerships
People
Gary Raizon
Vp, Strategy - Forward Deployed Engineering

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Funding Insights of Sponsorunited

Sponsorunited has successfully raised a total of $39.7M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $37.72 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series A — $37.7M
  • First Round

    (28 Dec 2016)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2022 Amount Series A - Sponsorunited Valuation Spectrum Equity
Jan, 2020 Amount Seed - Sponsorunited Valuation

investors

Oct, 2019 Amount Seed - Sponsorunited Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Sponsorunited

Sponsorunited has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include Spectrum Equity, Marc Lasry and Ron Fowler. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Growth equity investments and partnerships in finance and related sectors.
Founded Year Domain Location

Marc Lasry

-
Founded Year Domain Location

Ron Fowler

-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Sponsorunited

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Sponsorunited

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sponsorunited Comparisons

Employees
+
Add Comparison
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Competitors of Sponsorunited

Sponsorunited operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Learfield Communications, BETEGY, GolfStatus, InCrowd Sports and Sportgenic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multimedia rights and marketing solutions for collegiate sports are managed.
domain founded_year HQ Location
Betting management solutions are provided through automated sports data visualization.
domain founded_year HQ Location
Software platform for organizing charity golf events and fundraising efficiently.
domain founded_year HQ Location
Mobile fan engagement and sports marketing company
domain founded_year HQ Location
Sports marketing, planning, and enthusiast networks are facilitated.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Sponsorunited

Frequently Asked Questions about Sponsorunited

When was Sponsorunited founded?

Sponsorunited was founded in 2016.

Where is Sponsorunited located?

Sponsorunited is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Sponsorunited?

Bob Lynch is the current CEO of Sponsorunited. They have also founded this company.

Is Sponsorunited a funded company?

Sponsorunited is a funded company, having raised a total of $39.7M across 5 funding rounds to date. The company's 1st funding round was a Seed of $750K, raised on Dec 28, 2016.

What does Sponsorunited do?

Sponsorunited was founded in 2016 and is headquartered in New York, United States. Operations focus on the sports marketing sector, where a platform is utilized to organize data and inventory for brands and properties. Partnerships are facilitated through centralized buyer-seller processes, supported by a national scouting network that maps team assets, sponsors, and deal points. Predictive modeling is employed to identify opportunities and match partners in real time.

Who are the top competitors of Sponsorunited?

Sponsorunited's top competitors include Learfield Communications, InCrowd Sports and BETEGY.

What products or services does Sponsorunited offer?

Sponsorunited offers SPND and Product Comparisons.

Who are Sponsorunited's investors?

Sponsorunited has 3 investors. Key investors include Spectrum Equity, Marc Lasry, and Ron Fowler.

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