
About Square Pie
Square Pie is a company based in Crewe (United Kingdom) founded in 2001. Square Pie has raised $2.13 million across 2 funding rounds from investors including IW Capital. The company has 105 employees. Square Pie offers products and services including Slot Games Platform, Mahjong Ways, Gates of Olympus, and Sweet Bonanza. Square Pie operates in a competitive market with competitors including Higgidy, Pukka Pies, The Original Baker, Dean’s and Love Brownies, among others.
- Headquarter Crewe, United Kingdom
- Employees 105
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website squarepie.com
- Social LinkedIn X Facebook YouTube
- Legal Name Square Pie Limited
- Total Equity Funding$2.13M (USD)
in 2 rounds
- Latest Funding Round$1.01M (USD), Seed
Sep 2015
- Investors
- Employee Count105
Products & Services of Square Pie
Square Pie offers a comprehensive portfolio of products and services, including Slot Games Platform, Mahjong Ways, Gates of Olympus, and Sweet Bonanza.
Platform for playing slot games with high RTP and bonuses.
Slot game offering easy wins and thematic gameplay.
Game with multipliers and bonuses for user entertainment.
Slot featuring high-volatility spins and reward systems.
Funding Insights of Square Pie
Square Pie has successfully raised a total of $2.13M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.01 million completed in September 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.13M
- Total Rounds 2
- Last Round Seed — $1.01M
- First Round $1.12M
(Oct 2013)
- Investors Count 1
All 2 funding rounds of Square Pie with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2015 | $1.01M | Seed | – | – | – |
| Oct 2013 | $1.12M | Seed | – | – |
1 investors in total: 1 institutional.
Investors in Square Pie
Square Pie has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include IW Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are directed toward small and medium-sized enterprises. | – | iwcapital.co.uk | London, United Kingdom |
Investor details for Square Pie
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Square Pie
3 dated milestones of Square Pie across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Square Pie is founded.
- Funding First funding round of $1.1M.
- Funding Latest funding round, Seed, of $1.0M.
Competitors of Square Pie
Square Pie operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Higgidy, Pukka Pies, The Original Baker, Dean’s and Love Brownies, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| higgidy.co.uk | 2003 | – | – | 328 | Bakery snacks are processed, packaged, and supplied to markets. | |
| pukkapies.co.uk | 1963 | Syston, United Kingdom | – | 386 | Produces and distributes a variety of frozen pies, slices, and pastries for consumers. | |
| theoriginalbaker.co.uk | 2018 | Malton, United Kingdom | – | 63 | Brand of pastries | |
| deans.co.uk | 1975 | Huntly, United Kingdom | – | – | Shortbreads and biscuits are manufactured under the Dean’s brand. | |
| lovebrownies.co.uk | 2009 | Ilkley, United Kingdom | – | 32 | Chain of restaurants offering cakes | |
| coultonsbread.co.uk | 1987 | Liverpool, United Kingdom | – | 110 | Multi-category bakery snacks are produced and branded by Coultons Bread. | |
| cardowan.co.uk | 1930 | Glasgow, United Kingdom | – | 474 | Brand of bakery products | |
| enjays.co.uk | 2004 | Leeds, United Kingdom | $1.78M | – | Brand of pancakes and waffles | |
| frank-roberts.co.uk | 1887 | Northwich, United Kingdom | – | – | Bakery products are manufactured and branded under Roberts Bakery. |
Detailed competitors of Square Pie
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Square Pie
Websites that share an audience with Square Pie (squarepie.com).
Websites whose visitors overlap most with Square Pie. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
mcpies.com | mcpies.com | 100% | – | – | – |
| mariecallenders.com | 99% | 70.2K | #349,729 | View details | |
bettyspies.com | bettyspies.com | 99% | – | #2,628,726 | – |
| littlepiecompany.com | 98% | – | #2,437,880 | View details | |
champor-champor.com | champor-champor.com | 98% | – | #3,205,877 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Square Pie
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Square Pie
Complete news archive for Square Pie
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Square Pie
10 companies that operate in the same segment as Square Pie (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 221.1 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 | |
Subscription-based dairy products are delivered via an internet-first brand. | 2013 | Hyderabad, Telangana, India | USD 19.41 M | USD 14.66 M | 250 |
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Frequently Asked Questions about Square Pie
Square Pie was founded in 2001 and raised its 1st funding round 12 years after it was founded.
Square Pie is headquartered in Crewe, United Kingdom. It is registered at Crewe, Cheshire, United Kingdom.
Square Pie is a funded company, having raised a total of $2.13M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.12M, raised on Oct 2013.
Square Pie has 105 employees.
Square Pie was founded in 2001 in Crewe, United Kingdom, as a brand within the snack food sector. Operations focus on the development and distribution of pie-based snacks, with products made available through retail and online channels. The companys domain, squarepie.com, supports product information and customer engagement. Activities remain centered in the United Kingdom, emphasizing traditional pie varieties for everyday consumption.
Square Pie offers Slot Games Platform, Mahjong Ways, Gates of Olympus, and Sweet Bonanza.
Square Pie has 1 investor. Key investors include IW Capital.
Square Pie operates through Square Pie Limited.
