Ströer

Koln, Germany Founded: 1990 • Age: 36 yrs
Digital and outdoor advertising services are offered by Ströer.
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About Ströer

Ströer is a company based in Koln (Germany) founded in 1990.. Ströer has completed 20 acquisitions, including Adscale, Avedo and BodyChange. Ströer offers products and services including Außenwerbung, Onlinewerbung, and Dialogmarketing. Ströer operates in a competitive market with competitors including JCDecaux, Times OOH, Bidstack, GroupM and The Meet Group, among others.

  • Headquarter Koln, Germany
  • Stage Public
  • Sectors
    Business Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Ströer Core Gmbh & Co. Kg
Operational Areas
Business Services → Customer Experience & Marketing Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
    $29.68 K (USD), Grant

    Feb 01, 2023

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
    Adscale

    & 19 more

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Products & Services of Ströer

Ströer offers a comprehensive portfolio of products and services, including Außenwerbung, Onlinewerbung, and Dialogmarketing. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Services for outdoor billboards and public displays

Platforms for online marketing and ad placements

Strategies for targeted dialog-based communications

People of Ströer
Headcount 10000+
Employee Profiles 58
Employee Profiles
People
Manish L.
Backend Engineer / Devops
People
Josep Cardona
Identity And Access Management Operations Manager
People
Janine Klevers
Managerin Sales & Activation Management
People
Dominika Rulinski
Vice President Sales & Activation Management

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Funding Insights of Ströer

  • Total Funding
  • Total Rounds 4
  • Last Round Grant — $29,681
  • First Round

    (01 Aug 2016)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2023 Amount Grant - Ströer Valuation

investors

Dec, 2018 Amount Grant - Ströer Valuation

investors

Aug, 2018 Amount Grant - Ströer Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Ströer

Ströer has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include European Union. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Ströer

Ströer has strategically engaged in corporate development activities, having acquired 20 companies. Notable acquisitions include Adscale, Avedo and BodyChange. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Yield optimization solution for publishers
2015
Connections among school alumni are facilitated via an online platform.
2013
Online nutrition programs for weight loss are provided.
2012
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Ströer

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Ströer Comparisons

Employees
+
Add Comparison
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Competitors of Ströer

Ströer operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as JCDecaux, Times OOH, Bidstack, GroupM and The Meet Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
JCDecaux is recognized as a leader in outdoor advertising.
domain founded_year HQ Location
Outdoor advertising network for mass and niche segments is operated.
domain founded_year HQ Location
In-game advertising platform is provided for developers and advertisers.
domain founded_year HQ Location
Provider of advertising services
domain founded_year HQ Location
Provider of advertising services
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Ströer

Frequently Asked Questions about Ströer

When was Ströer founded?

Ströer was founded in 1990 and raised its 1st funding round 26 years after it was founded.

Where is Ströer located?

Ströer is headquartered in Koln, Germany. It is registered at Koln, North Rhine-westphalia, Germany.

Who is the current CEO of Ströer?

Udo Muller is the current CEO of Ströer.

What does Ströer do?

Ströer was founded in 1990 and is headquartered in Cologne, Germany. Operations focus on the advertising sector, where digital and out-of-home media are managed. Services encompass online advertising platforms, billboards, street furniture, and specialized planning tools such as poster cost planners, transport media planners, and banner planners. Coverage extends across Germany with an emphasis on professional media solutions.

Who are the top competitors of Ströer?

Ströer's top competitors include GroupM, JCDecaux and Times OOH.

What products or services does Ströer offer?

Ströer offers Außenwerbung, Onlinewerbung, and Dialogmarketing.

How many acquisitions has Ströer made?

Ströer has made 20 acquisitions, including Adscale, Avedo, and BodyChange.

Who are Ströer's investors?

Ströer has 1 investor. Key investors include European Union.

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