About Swig Life
Swig Life was founded in 2017 in Richmond, United States, as a manufacturer in the drinkware sector. Products such as bottles, cups, mugs, and tumblers are produced and distributed through online channels and company-owned stores. Operations focus on direct-to-consumer sales, with the company maintaining a presence in the consumer goods industry centered on insulated and reusable beverage containers.
- Headquarter Richmond, United States
- Founders Tracee Mathes
- SectorsConsumer
- Website category Lifestyle · Gifts and Flowers
- Email••••••••
- Website swiglife.com
- Social LinkedIn X Facebook
- Acquired by Leapfrog Brands (Jun 2023)
- Legal Name Swig Life, Inc
- Investors
- Acquired byLeapfrog Brands
(Jun 2023)
Investors in Swig Life
Swig Life has secured backing from 1 investor. Prominent investors backing the company include Leapfrog Brands.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of innovative drinkware and hydration solutions in the consumer goods sector. | – | leapfrogbrands.com | - |
Investor details for Swig Life
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Swig Life
24 people are tracked at Swig Life (9 in leadership, 15 in team).
| Name | Role | Group |
|---|---|---|
Tracee Mathes | Founder & CEO | Leadership |
Leah Jenkins | Senior Director, Marketing & Merchandise | Leadership |
Noel Cline | Director Of Sales | Leadership |
Jill Schiferl | VP, Creative Director | Leadership |
Lisa Hartig, CPA | VP of Finance & Supply Chain | Leadership |
Patrick Inskeep | Director of Operations | Leadership |
Laura Beyers | Director Of Sales Operations | Leadership |
Amanda Thomley Marsh | Vice President Of Sales | Leadership |
Laura Dorazio | VP of Sales Operations | Leadership |
Maggie MacCabe | Graphic Designer II | Team |
Kathryn Zatta | REGIONAL SALES SPECIALIST | Team |
Eliana Charalambous | Graphic Designer | Team |
Abigail Daniels | Regional Sales Manager | Team |
Kimberly Frost | Photographer | Team |
Kate Decker | Senior Graphic Designer | Team |
Katie Ruff, CPA | Controller | Team |
Leison Xie | Senior manager of engineering and quality | Team |
Emily Cartte | Product Manager | Team |
Carmen Glass | Merchandise And Demand Planner | Team |
Caroline Smith | Product Development Manager | Team |
4 more people are available in the full profile.
Complete people profiles for Swig Life
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Swig Life
2 dated milestones of Swig Life across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Swig Life is founded.
- Exit Acquired by Leapfrog Brands.
Web traffic of Swig Life
The website of Swig Life (swiglife.com) receives about 337.4K visits a month and ranks #111,948 among all websites worldwide, #5,722 in Gifts and Flowers.
- Monthly visits337.4K
▼ 3.9% vs previous month
- Unique visitors145.9K
per month
- Global rank#111,948
among all websites
- Category rank#5,722
Lifestyle · Gifts and Flowers
- Bounce rate49%
- Pages per visit4.2
- Average visit2 min 32 sec
- DevicesDesktop 17% · Mobile 83%
Websites whose visitors overlap most with Swig Life. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
loveisartkit.com | loveisartkit.com | 100% | – | #1,139,246 | – |
| flaske.com | 100% | 24.9K | #872,618 | View details | |
yosekastationery.com | yosekastationery.com | 100% | – | #79,285 | – |
americanstationery.com | americanstationery.com | 99% | – | #670,494 | – |
| thestationerystudio.com | 92% | 50.5K | #568,254 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Swig Life
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Swig Life
10 companies that operate in the same segment as Swig Life (Home & Living Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of interior design and renovation services for homes and offices | 2014 | Bengaluru, Karnataka, India | USD 527.28 M | – | – | |
App based platform to connect users with local service professionals | 2008 | San Francisco, California, United States | USD 698.85 M | – | – | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 523.3 M | USD 12.46 B | 13,500 | |
AI-enabled smart mattress covers and thermoregulated bedding are provided. | 2014 | New York, New York, United States | USD 325.12 M | – | 61 | |
Multi-category home improvement products are sold through an internet-first brand. | 2010 | London, England, United Kingdom | USD 135.9 M | – | – | |
Developer and manufacturer of heating, ventilation, air conditioning and refrigeration equipment | 1924 | Osaka, Osaka Prefecture, Japan | – | USD 29.47 B | 96,337 | |
Mattresses and bedding are provided by an internet-first brand. | 2014 | New York, New York, United States | USD 341.3 M | – | – | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 26.92 B | 43,024 |
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Frequently Asked Questions about Swig Life
Swig Life was founded in 2017.
Swig Life is headquartered in Richmond, United States. It is registered at Richmond, Virginia, United States.
Tracee Mathes is the current CEO of Swig Life. They have also founded this company.
Swig Life was founded in 2017 in Richmond, United States, as a manufacturer in the drinkware sector. Products such as bottles, cups, mugs, and tumblers are produced and distributed through online channels and company-owned stores. Operations focus on direct-to-consumer sales, with the company maintaining a presence in the consumer goods industry centered on insulated and reusable beverage containers.
Swig Life has 1 investor. Key investors include Leapfrog Brands.
Swig Life operates through Swig Life, Inc.
Yes. Swig Life was acquired by Leapfrog Brands in June 2023.
The website of Swig Life receives about 337 thousand visits a month and ranks #111,948 among all websites worldwide.