Swoop

Cambridge, United States Founded: 2011 • Age: 15 yrs Acquired By W2O Group
AI-based advertising solutions for pharmaceuticals are offered by Swoop.
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About Swoop

Swoop is a company based in Cambridge (United States) founded in 2011 was acquired by W2O Group in January 2021. It operates as a Data-as-a-Service, Professional Services, and HealthTech. Swoop has raised $16.4 million across 5 funding rounds from investors including W2O Group, USVP and Valhalla Partners. Swoop has completed 1 acquisition, including MyHealthTeam. Swoop offers products and services including DTC Audiences, HCP Pro Suite, Predictive Audiences, Swoop Agents, and TV Audiences. Swoop operates in a competitive market with competitors including MatrixCare, Actium Health, Doctor.com, SocialClimb and Fingerpaint, among others.

  • Headquarter Cambridge, United States
  • Sectors
    Healthcare
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Swoop.Com., Inc.
Operational Areas
Healthcare → Health Technology & Digital Health
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $16.4 M (USD)

    in 5 rounds

  • Latest Funding Round
    $3 M (USD), Series A

    Jan 21, 2020

  • Investors
    W2O Group

    & 3 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    W2O Group

    (Jan 07, 2021)

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Products & Services of Swoop

Swoop offers a comprehensive portfolio of products and services, including DTC Audiences, HCP Pro Suite, Predictive Audiences, Swoop Agents, and TV Audiences. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Targeted audiences are created for direct-to-consumer advertising.

Provider value is quantified beyond traditional segmentation methods.

Future targets are predicted for timely audience engagement.

First-party data is unlocked through conversational AI chatbots.

TV planning and activation are unified across platforms.

People of Swoop
Headcount 200-500
Employee Profiles 66
Employee Profiles
People
Ann Glover
Senior Sales Director
People
Wade Bernesby
Managing Director
People
Marcella Milliet Sciorra
Chief Marketing Officer
People
Peter Bohnert
EVP Of Product Management And Engineering

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Funding Insights of Swoop

Swoop has successfully raised a total of $16.4M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $3 million completed in January 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series A — $3.0M
  • First Round

    (31 Oct 2011)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2020 Amount Series A - Swoop Valuation

investors

Dec, 2014 Amount Series A - Swoop Valuation

investors

Nov, 2013 Amount Series A - Swoop Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Swoop

Swoop has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include W2O Group, USVP and Valhalla Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
VC firm that focuses on early stage investments in the US
Founded Year Domain Location
Tech-focused VC firm investing in geographies such as the US
Founded Year Domain Location
Investment and transformation services for entrepreneurs in technology and finance sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Swoop

Swoop has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MyHealthTeam. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Mobile-based social application for multiple health conditions
2011
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Swoop

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Swoop Comparisons

Employees
+
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Competitors of Swoop

Swoop operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MatrixCare, Actium Health, Doctor.com, SocialClimb and Fingerpaint, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Web-based software for long term care, senior living, and assisted living
domain founded_year HQ Location
AI-powered marketing solutions are delivered for healthcare providers.
domain founded_year HQ Location
Online visibility and reputation for healthcare providers are optimized.
domain founded_year HQ Location
Reputation management solution for healthcare providers
domain founded_year HQ Location
Healthcare information and content are delivered through an online platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Swoop

Swoop’s Acquisition Of Myhealthteam
Globallegalchronicle1 year ago

Frequently Asked Questions about Swoop

When was Swoop founded?

Swoop was founded in 2011.

Where is Swoop located?

Swoop is headquartered in Cambridge, United States. It is registered at Cambridge, Massachusetts, United States.

Is Swoop a funded company?

Swoop is a funded company, having raised a total of $16.4M across 5 funding rounds to date. The company's 1st funding round was a Series A of $3.5M, raised on Oct 31, 2011.

What does Swoop do?

Swoop is involved in providing data-driven healthcare marketing solutions. The company focuses on creating targeted audiences for direct-to-consumer and healthcare professional engagement. Privacy-safe real-world health data is utilized to build niche segments for activation across various platforms, including connected TV and linear addressable devices. Solutions are designed to improve patient outcomes by predicting non-adherence and enhancing omnichannel strategies. The healthcare technology sector is primarily served, with an emphasis on innovation and compliance with privacy regulations across all U.S. states.

Who are the top competitors of Swoop?

Swoop's top competitors include Actium Health, MatrixCare and Fingerpaint.

What products or services does Swoop offer?

Swoop offers DTC Audiences, HCP Pro Suite, Predictive Audiences, Swoop Agents, and TV Audiences.

How many acquisitions has Swoop made?

Swoop has made 1 acquisition, including MyHealthTeam.

Who are Swoop's investors?

Swoop has 4 investors. Key investors include W2O Group, USVP, Valhalla Partners, and General Catalyst.

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