About Synapse Group
Synapse Group is a Business Services company based in Stamford (United States) founded in 1991, and was acquired by TimeInc in December 2001. Marketing and advertising services provider. Synapse Group has raised $2.5 million across 2 funding rounds from investors including TimeInc and Helios Capital. Synapse Group offers products and services including Tailored Incentives, Custom Retail, Branded Engagement, Loyalty Rewards, and Charity Enrichment. Its focus areas include Marketing Services and Full Service Marketing Agency. Its legal entity is Synapse Group, Inc. Its competitors include Townsquare Media, Tinuiti and Prophet; 3 of its 3 listed competitors have raised funding.
Company details
Synapse Group is a provider of marketing and advertising services for consumer brand companies. Designs and executes marketing programs for consumer companies. Provides marketing services to magazines across the US with access to 700 titles. Customer engagement solutions revenue generation, customer acquisition, and analytics. Offers specialized services for travel and leisure, golf magazine players club, and SkyGuide executive privileges club among others. Offers marketing services to subscription magazines and help them acquire subscribers and readers. Time Inc, National Geographic, Meredith, and Hearst Magazines are associated with the company. Operates as a subsidiary of Time Inc.
- Headquarters Stamford, United States
- Stage Acquired
- SectorsBusiness Services
- Email••••••••
- Website synapsegroupinc.com
- Social LinkedIn X
- Acquired by TimeInc (Dec 2001)
- Legal Name Synapse Group, Inc.
Products & Services of Synapse Group
Synapse Group offers a comprehensive portfolio of products and services, including Tailored Incentives, Custom Retail, Branded Engagement, Loyalty Rewards, and Charity Enrichment.
Rewards customers for purchases to generate direct revenue and boost loyalty.
Drives store traffic and profit through targeted in-store marketing initiatives.
Uses AI to target and reengage customers via credit card programs.
Expands redemption options in loyalty programs with media offers.
Supports fundraising by offering rewards to donors and expanding reach.
Funding Insights of Synapse Group
Synapse Group has successfully raised a total of $2.5M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.5M
- Total Rounds 2
- First Round $2.5M
(Jun 1996)
- Investors Count 2
All 2 funding rounds of Synapse Group with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2000 | Series A | – | – | ||
| Jun 1996 | $2.5M | Series A | – | – |
2 investors in total: 2 institutional.
Investors in Synapse Group
Synapse Group has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include TimeInc and Helios Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| heliosinv.com | ||||
Media content is published and distributed across various platforms. | 1989 | timeinc.com | New York, United States |
Investor details for Synapse Group
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Timeline of Synapse Group
4 dated milestones of Synapse Group across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Synapse Group is founded.
- Funding First funding round of $2.5M.
- Funding Latest funding round, Series A,.
- Exit Acquired by TimeInc.
Competitors of Synapse Group
Synapse Group has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Tinuiti and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of Synapse Group
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Web traffic of Synapse Group
Websites that share an audience with Synapse Group (synapsegroupinc.com).
Websites whose visitors overlap most with Synapse Group. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
magcustomerservice.com | magcustomerservice.com | 100% | #306,283 | – | |
| bbb.org | 42% | 11.2M | #5,331 | View details | |
| yelp.com | 40% | 136.9M | #255 | View details | |
murugan.in | murugan.in | 38% | – | ||
synapsegroup.com | synapsegroup.com | 37% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Synapse Group
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Synapse Group (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Synapse Group
Complete news archive for Synapse Group
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Synapse Group
Synapse Group was founded in 1991 and raised its 1st funding round 5 years after it was founded.
Synapse Group is headquartered in Stamford, United States. It is registered at Stamford, Connecticut, United States.
Synapse Group is a funded company, having raised a total of $2.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $2.5M, raised on Jun 1996.
Synapse Group is a provider of marketing and advertising services for consumer brand companies. Designs and executes marketing programs for consumer companies. Provides marketing services to magazines across the US with access to 700 titles. Customer engagement solutions revenue generation, customer acquisition, and analytics. Offers specialized services for travel and leisure, golf magazine players club, and SkyGuide executive privileges club among others. Offers marketing services to subscription magazines and help them acquire subscribers and readers. Time Inc, National Geographic, Meredith, and Hearst Magazines are associated with the company. Operates as a subsidiary of Time Inc.
Synapse Group's top competitors include Townsquare Media, Tinuiti and Prophet.
Synapse Group offers Tailored Incentives, Custom Retail, Branded Engagement, Loyalty Rewards, and Charity Enrichment.
Synapse Group has 2 investors. Key investors include TimeInc, and Helios Capital.
Synapse Group operates through Synapse Group, Inc..
Yes. Synapse Group was acquired by TimeInc in December 2001.