About TasteBook
TasteBook is a Consumer company based in New York (United States) founded in 2007, and was acquired by Penguin Random House in June 2012. Cooking recipes are shared and organized in an online community. TasteBook has raised $600 thousand across 1 funding round from investors including Penguin Random House. The company has 5,161 employees. TasteBook offers products and services including TASTE Podcast, Articles, and Recipes. Its focus areas include Food and Agriculture Tech, Food Tech and Recipe Discovery. Its legal entity is Taste, A Division of Penguin Random House LLC. Its competitors include Tastemade, DayDayCook and SideChef; 2 of its 3 listed competitors have raised funding.
Company details
TasteBook offers an online community for users to read blogs on cooking recipes. It inspires home cooking. Using the platform a user can collect, organize, and share recipes to any one in their community. A user can even follow recipe collection as well as friends. Tastebook was acquired by Random House in late 2012. A user can also create and order a custom cookbook, users collect recipes online (from TasteBook Partner sites) or add their own. From there users get to decide which recipes they want in their cookbook, as well as the cookbooks title, cover photo and more.
- Headquarters New York, United States
- Employees 5,161
- Stage Acquired
- SectorsConsumer
- Website tastebook.com
- Social LinkedIn X Facebook Instagram
- Acquired by Penguin Random House (Jun 2012)
- Legal Name Taste, A Division Of Penguin Random House Llc
- Total Equity Funding$600K (USD)
in 1 rounds
- Latest Funding Round$600K (USD), Seed
Jun 2008
- Investors
- Employee Count5,161
- Acquired byPenguin Random House
(Jun 2012)
Products & Services of TasteBook
TasteBook offers a comprehensive portfolio of products and services, including TASTE Podcast, Articles, and Recipes.
Features interviews and discussions on food culture and trends
Explores topics like food history and recipes
Provides instructions for dishes and cooking techniques
Funding Insights of TasteBook
TasteBook has successfully raised a total of $600K through 1 strategic funding round. The most recent funding activity was a Seed round of $600 thousand completed in June 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $600,000
- Total Rounds 1
- Last Round Seed — $600,000
- First Round $600,000
(Jun 2008)
All 1 funding rounds of TasteBook with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2008 | $600,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in TasteBook
TasteBook has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Penguin Random House.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Books for children and adults are published and distributed worldwide. | 1927 | penguinrandomhouse.com | New York, United States |
Investor details for TasteBook
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of TasteBook
3 dated milestones of TasteBook across 5 years, from founding to its latest funding, stage changes and deals.
- Founded TasteBook is founded.
- Funding First funding round of $600K.
- Exit Acquired by Penguin Random House.
Competitors of TasteBook
TasteBook has 3 listed competitors in our database, 2 of them funded. They include Tastemade, DayDayCook and SideChef.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tastemade.com | 2012 | Santa Monica, United States | $115.75M | 127 | Platform offering video-based cooking related learning solutions | |
| daydaycook.com.cn | 2012 | New York, United States | DayDayCook is recognized for offering authentic Asian food solutions. | |||
| sidechef.com | 2013 | Santa Monica, United States | $1M | Cooking recipes and tips are delivered via a mobile app. |
Detailed competitors of TasteBook
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of TasteBook
Websites that share an audience with TasteBook (tastebook.com).
Websites whose visitors overlap most with TasteBook. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| foodily.com | 100% | View details | |||
familycookbookproject.com | familycookbookproject.com | 100% | #703,179 | – | |
cookthink.com | cookthink.com | 99% | #1,167,533 | – | |
| allrecipes.com | 95% | 98.8M | #445 | View details | |
101cookbooks.com | 101cookbooks.com | 94% | #81,721 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 16 similar websites and full traffic analytics for TasteBook
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Platforms
3 companies that operate in the same segment as TasteBook (Food & Beverage Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Platform for discovering and sharing local businesses | 2004 | San Francisco, California, United States | USD 56 M | USD 1.46 B | 5,120 | |
Restaurant operations are managed via a cloud-based platform. | 2011 | Boston, Massachusetts, United States | USD 900 M | USD 6.15 B | 8,021 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about TasteBook
TasteBook was founded in 2007 and raised its 1st funding round 1 year after it was founded.
TasteBook is headquartered in New York, United States. It is registered at New York, New York, United States.
TasteBook is a funded company, having raised a total of $600K across 1 funding round to date. The company's 1st funding round was a Seed of $600K, raised on Jun 2008.
TasteBook has 5,161 employees.
TasteBook offers an online community for users to read blogs on cooking recipes. It inspires home cooking. Using the platform a user can collect, organize, and share recipes to any one in their community. A user can even follow recipe collection as well as friends. Tastebook was acquired by Random House in late 2012. A user can also create and order a custom cookbook, users collect recipes online (from TasteBook Partner sites) or add their own. From there users get to decide which recipes they want in their cookbook, as well as the cookbooks title, cover photo and more.
TasteBook's top competitors include Tastemade, SideChef and DayDayCook.
TasteBook offers TASTE Podcast, Articles, and Recipes.
TasteBook has 1 investor. Key investors include Penguin Random House.
TasteBook operates through Taste, A Division Of Penguin Random House Llc.
Yes. TasteBook was acquired by Penguin Random House in June 2012.